Businesses and recruiters prefer marketing professionals with genuine knowledge, skills, and experience verified by a certification that is accepted across industries. In digital marketing, in particular, companies are looking for professionals with a 360-degree skill set that cuts across sub-domains such as PPC, social, email marketing and more. They are also prioritizing candidates that have exposure to many of the leading marTech vendors and are current with the latest best-practices.
This DMA course provides both the breadth and depth of skills to help you take your marketing career to the next level.
Whether you’re looking for a new career in digital marketing or just wish to add digital to your existing skillset, the DMA course will prepare you to become a complete digital marketer and make you industry ready on day one. You will acquire the right skills through extensive hands-on practice on a wide range of projects that will enable you to launch and execute your own digital marketing campaigns. We’ll train you on the latest digital marketing tools, show you how they work and how to gain insights that will help clarify your strategy.
The DMA course will prepare you for the most sought-after certification exams such as OMCA, Google Ads, Facebook Blueprint, Hootsuite, Hubspot and Google Analytics
This course will enable you to:
DMA training is incomplete without practical learning. In this course, you will work on four live projects of 10 hours each that will provide you hands-on digital marketing experience. The projects will put you in charge of a website, and you’ll use various digital marketing tools to execute your digital marketing strategy.
Project 1: Google Analytics & SEO: You will set up your business website, ensure proper SEO, and enable Google Analytics to analyze its performance.
Project 2: Google Ads: You will design a Google Ads campaign to increase relevant paid search traffic to your website.
Project 3: Facebook Marketing: You will run a Facebook marketing campaign for your website and maintain the Facebook page to ensure brand visibility and engagement.
Project 4: YouTube and Video Marketing: You will run a YouTube marketing campaign for your website and maintain your YouTube channel.
As a part of our course, we have included guides and exclusive access to various tools such as :
The Digital Marketing Associate program is ideal for any business professional, marketing consultant or student interested in jump-starting a career in digital marketing, including:
Sales or business professional looking to accelerate your career:
This program will give you an insider’s view into the digital marketing domain. With this course you can:
An entrepreneur interested in leveraging digital marketing to improve the ROI for your company:
We live in a digital world where most of your customers live online. So if you’re trying to grow your brand or boost online sales, digital marketing is a critical part of your marketing strategy. This course will help you:
Traditional marketer striving to enhance your knowledge and skills in digital marketing:
Digital marketing has been gaining prominence over the last few years, and if you’re an expert marketer in traditional channels and methods, then adding digital marketing skills can be a great boost for your career. This course will:
Digital marketer hoping to broaden your skillsets and accelerate your career to the next level:
In today’s business world, digital marketers must be able to wear multiple hats and execute campaigns across different types of marketing channels to stay ahead of the competition. Our course can help you:
A student looking to build a career in one of the most sought-after domains today:
A study by Mondo suggests that senior leadership professionals in digital marketing earn between USD $140,000 to $200,000. If you’re looking to build a career in one of the fastest-growing domains in business, digital marketing is a great start. This course will help you:
Certification unlock criteria:
We partnered with the Hootsuite Academy team to include the Hootsuite Platform Training course as part of the Simpliearn Digital Marketing Course. In this module, you’ll develop the skills to use core Hootsuite products to their full potential, boosting the impact of your social media efforts, driving results, and proving your ROI.
Once you've completed the Hootsuite Platform Training, you'll be ready to take the exam on the Hootsuite Academy website to become a Hootsuite Certified Professional. As a Simplilearn student, you'll get 50% off on this industry-recognized credential! Get certified for 50% off.
Simplilearn’s Digital Marketing course is a good stepping stone for experienced digital marketers to expand the depth and breadth of their digital marketing expertise This digital marketing course offers advanced digital marketing concepts across a variety of domains and offers a hands-on learning experience that will help you gain the skills you need to thrive in today’s evolving marketplace. To become a digital marketing associate, follow these three easy steps:
Once you’ve completed the Digital Marketing course, you will have to pay and schedule your online OMCA examination. To earn this industry certification, you'll need a passing score on the exam, proof of education, and experience. The certification is valid for two years when renewed with professional development units.
Once you’ve completed the Digital Marketing course, you’ll need to register on the Google Analytics Academy website. From there, you’ll sign up to take the Google Analytics Qualification Exam, which consists of 70 true/false and multiple-choice questions that must be answered within 90 minutes. To pass the exam, you must receive a minimum score of 80%. The certification is valid for 18 months.
Once you’ve completed this Digital Marketing course, you’ll need to register as a Google Partner. On the Google Partners site, you’ll sign up to take the Google Ads Fundamentals Exam, which consists of 100 multiple choice questions that must be answered within 90 minutes. To pass the exam, you must receive a minimum score of 80%. The certification is valid for 12 months.
The Facebook Blueprint certification program is designed to thoroughly assess advanced-level competency in the skills needed to be a successful Facebook advertiser.
You can choose from any of the two types of Blueprint Certification below:
Facebook Certified Planning Professional Certification which consists of:
Facebook Certified Buying Professional Certification which consists of:
You must complete and pass any of the certification exams with a score of 700 or higher in order to receive your digital badge. You’ll have 75 minutes to pass every exam, which includes 50 to 60 questions each. All Facebook Blueprint certifications remain valid for 12 months, with options to maintain your certification status by demonstrating your ongoing proficiency.
You can earn your Google Video Advertising Certification by passing the Google Video Advertising Assessment and the Google Ads Fundamentals Assessment.
Once you earn this certification, you will receive a personalized certificate that you can print from your Academy for Ads profile and showcase your expertise in this subject.
Yes, we provide 1 practice test as part of our course to help you prepare for the actual certification exam. You can try this free Digital Marketing MCQ Questions Practice Test to understand the type of tests that are part of the course curriculum.
Learn to unleash the power of digital channels with Simplilearn’s Digital Marketing 101 training course. In the digital era, businesses are reinventing their marketing strategies to better engage and connect with their customers. This course will equip you with the skills, insights and digital know-how to be a highly effective digital marketer and generate a measurable impact on your company’s bottom line.
This course will help you master the digital channels such as search engine optimization (SEO), content marketing ppc, programmatic and digital analytics.
This course will make you an expert on digital channels and how to target the right audience. You will learn about social media, facebook marketing, youtube marketing, email and mobile marketing, and marketing automation.
Simplilearn’s Digital Marketing Capstone project will give you an opportunity to implement the skills you learned in the Digital Marketing Associate Master’s Program. Through dedicated mentoring sessions, you’ll learn how to solve a real-world, industry-aligned case studies.
Our Masters program is exhaustive and this certificate is proof that you have taken a big leap in mastering the domain.
The knowledge and skills you've gained working on projects, simulations, case studies will set you ahead of competition.
Talk about it on Linkedin, Twitter, Facebook, boost your resume or frame it - tell your friends and colleagues about it.
I have been with Simplilearn for three years now, focusing on the Digital Marketing Specialist course. Both the courses and the platform have improved year after year and are of the top industry standard. The courses are very well structured, delivered by best-in-class world experts, and available with downloadable material.
Simplilearn has a wide range of popular courses in emerging hot sectors such as Digital Marketing, PMP, Big Data, Artificial Intelligence and so on. These courses are taught by industry leading experts. The learning modules are very well structured and easy to follow.
Simplilearn is one of the best Education training platforms. The best thing about them is the effort they take in resolving the course related query and also provide you with additional knowledge. Their USP is the Project Mentoring Session involving some of the best Digital Marketing Experts.
I have completed Digital Marketing Certification from Simplilearn and it has been a great experience. The faculty was quite experienced and had a deep knowledge on the subject. Simplilearn's Job Assist also helped me to transform my career from a Senior Analyst to Digital Marketing Executive in my present company with a hike in my salary.
I enrolled for Simplilearn’s digital marketing course while working as a territory sales manager at Bharti Airtel.Thanks to Simplilearn I not only have I received the relevant knowledge but their JobAssist program also helped me move from the role of a Territory Sales Manager at Bharti Airtel Ltd to a Digital Marketing Analyst at Novel Group.
Everything was great! Love the pace. The instructor is great at ensuring students are learning and not falling behind. The instructor actively engages in asking students if they understand and will go over the information again so all participants understand and can move on together.
You will receive the individual course completion certificate from Simplilearn along with the Master Certificate after you complete all the 4 courses along with the Capstone project.
It’s a blended learning approach, where a learner has access to self-learning modules, which are pre-recorded, along with Live Virtual Classes (LVC) via live online streaming. The LVCs are interactive sessions that enable you to ask questions and participate in discussions during class time. We do, however, provide recordings of each session you attend for your future reference. Classes are attended by a global audience to enrich your learning experience.
OMCP (Online Marketing Certified Professional) is an advanced level professional certification for online marketing professionals who have verified experience and have demonstrated working knowledge of online marketing concepts and best practices. OMCP recognizes online marketing training from a budding, appraised list of industry’s best known educational institutes in the online marketing domain.
OMCP is an industry-wide accepted certification standard, and many experienced marketing professionals pursue this certification to build on their existing skill set.
To get this certification, participants need to show 5000 hours of experience in Digital/Online Marketing or a post-secondary degree plus 2000 hours of experience. Participants must also register with OMCP and pass the certification exam.
OMCA is an entry level certification for online marketing associates and practitioners who are planning to build their career in digital marketing. This certification is perfect for managers and associates who are starting their journey in digital marketing, and it can be regarded as the first step towards the OMCP (advanced level) certificate.
This certification is designed to prove conceptual knowledge of digital marketing foundational concepts and accepted practices across multiple digital marketing disciplines.
OMCP accredits training providers from a budding list of industry’s best known educational institutes and awards PDUs for participation in the industry’s top events in various capacities. Only those institutes whose course meets strict quality standards are accredited by OMCP.
There are hundreds of institutions who teach in accordance to OMCP standards, but only those who have become Registered Educational Providers are verified to teach the knowledge and skills that prepare professionals for OMCP Certification. Some of the well known OMCP Registered Education Providers are:
Yes, you can cancel your enrollment if necessary. We will refund the course price after deducting an administration fee. To learn more, you can view our Refund Policy.
Payments can be made using any of the following options. You will be emailed a receipt after the payment is made.
The tools you’ll need to attend training are:
Contact us using the form on the right of any page on the Simplilearn website, or select the Live Chat link. Our customer service representatives can provide you with more details.
All of our highly qualified trainers have more than 10-12 years of experience in training and working in the digital marketing domain. Each of them has gone through a rigorous selection process which includes profile screening, technical evaluation, and a training demo before they are certified to train for us. We also ensure that only those trainers with a high alumni rating continue to train for us.
Our teaching assistants are a dedicated team of subject matter experts here to help you get certified in your first attempt. They engage students proactively to ensure the course path is being followed and help you enrich your learning experience, from class onboarding to project mentoring and job assistance. Teaching Assistance is available during business hours.
We offer 24/7 support through email, chat, and calls. We also have a dedicated team that provides on-demand assistance through our community forum. What’s more, you will have lifetime access to the community forum, even after completion of your course with us.
If in case you miss any class don’t worry, all the live courses are recorded and available for you to access. So, if you miss any class, you can go back and watch the video to clear your doubts.
Apart from getting a job as a Digital Marketing professional, here are the other benefits that you would get by pursuing the course: