We live in a digitally connected world where over 7.7 billion people access the internet and social media. This rapid spread of the internet and people surfing online, has redefined the way and manner marketing is carried out, it is safe to say that opportunities for digital marketing professionals have exploded. Digital marketing is comparatively a fresh field, a marketing methodology that offers exclusive insights into consumer behavior. While traditional marketing was all about branding and impressions, digital marketing focuses on creating experiences for users, collating their reactions, and making their next move based on the data!
Both customers and businesses are moving online, impelling organizations to build more and more effective digital strategies. According to a recent report, the global digital advertising and marketing market will reach USD 640.2 Billion by 2027. And very clearly, the rapid evolution of digital media and channels has created new opportunities and avenues for advertising and marketing.
Fueled by the proliferation of online devices and access to digital media, there has been an outburst in the demand for marketing pros, across business verticals and sectors, within various domains of marketing. Download this digital marketing salary guide to know the salaries that various digital marketing professionals earn based on the domain they specialize in, their experience, locations, job role and more. The digital marketing salary guide will also help you understand what skills are needed for a specific role and how to even get to that role. So what are you waiting for? Download the digital marketing salary guide now!