Global digital transformation has had a profound impact on the world of advertising, as digital marketing technologies have empowered clients to increasingly “do it themselves.” But as most companies are discovering, there is a growing skills gap in the digital marketing space, providing a tremendous new opportunity for ad agencies to enhance their teams’ digital marketing and analytical skills and bring added expertise and insights to the table.
Join experts from WPP’s training partner Simplilearn (parent company of Market Motive) to learn how your agency’s teams can gain the digital marketing and technology skills necessary to stay relevant in today’s digitally-driven economy. We’ll show you how Simplilearn’s unique blended-learning approach and expert-designed courses achieve the industry’s highest course completion, certification and retention rates.
In this webinar, you’ll learn:
- How digital transformation has changed the world of advertising forever
- Steps agencies can take to address the digital talent shortage
- What makes Simplilearn’s blended learning approach to employee upskilling so effective