This Post Graduate Program in Digital Marketing will help you gain a deep understanding of digital marketing strategies and expertise in the most widely used digital marketing tools and channels. Through real-life projects and virtual simulations, this digital marketing certification program in London will help you master various in-demand digital marketing skills.
With the Post Graduate Program in Digital Marketing in partnership with Purdue University, you get a digital marketing certification and learn about the latest digital marketing strategies while gaining insights from Purdue faculty members.
This Post Graduate Program in Digital Marketing in partnership with Purdue University, one of the world's leading research and teaching institutions, offering higher education at the highest proven value. Purdue is committed to your success, changing the student experience with a focus on collaboration and the creative use of technology.
Harvard Business Publishing has a complete catalog of business case studies, articles, books, and simulations. This Post Graduate Program in Digital Marketing follows the case study method to bring real-life business dilemmas to life in the classroom and help analyze business situations.
You will work on multiple case studies, assignments, and projects in this program that will help make you a confident digital marketer. You get to fast track your career in the digital marketing field and become an expert by mastering the most in-demand skills, techniques and tools.
Kick start your learning journey in the Post Graduate Program in Digital Marketing, in partnership with Purdue University, and explore everything about this digital marketing certification program. Get started in no time with our preparatory courses.
You will gain the basic skills and insights required to become a highly effective digital marketer that can generate a measurable impact on your company’s bottom line. The course also covers all these key skills of search engine optimization and how to incorporate SEO into an effective marketing strategy.
In this course, learn to develop and execute an advanced PPC strategy to drive results for your business, and give you hands-on experience in managing paid marketing initiatives.
This course will give you a comprehensive understanding of critical elements of social media, web, mobile, and content analytics. Learn how to improve your organization’s ability to make highly-informed business decisions based on data analytics.
This course will convert you into an industry-ready social media marketer. Through this social media training you will master all aspects of social media marketing including strategy, reputation management, influencer marketing, content marketing, and web analytics.
Understand the principles and concepts of brand management. It will help you build brands for companies, implement marketing strategies, plan and execute branding campaigns, and successfully manage them.
Culminate your learning experience by demonstrating your new digital marketing skills with a hands-on, industry-relevant Capstone project. Bring the knowledge you have gained from every course together into one portfolio-worthy example of the skills you have acquired.
Attend online interactive masterclasses from Purdue Faculty and get insights about advancements in the digital marketing field.
This Advanced Email Marketing Certification Training course helps you master advanced email marketing techniques and strategies. Learn how to draft an email and develop expertise in creating effective advertisements and brand awareness, and building customer trust and loyalty.
Become an expert in content marketing. Master various aspects of planning and executing content marketing strategies to create impressive content with greater efficiency and impact with this Advanced Content Marketing Certification course.
Become an expert in using mobile as a means of marketing communications. Master the art of mobile advertising, responsive designs, and integrated social media marketing to become an industry-ready mobile marketer through this mobile marketing course.
This program caters to working professionals from a variety of industries and backgrounds; the diversity of our students adds richness to class discussions and interactions.
Worldwide digital ad spending will reach USD 614.73 billion in 2020 as projected by eMarketer.
during the forecast period from 2019 to 2024
during the forecast period from 2019 to 2024
The application process consists of three simple steps. An offer of admission will be made to the selected candidates and accepted by the candidates by paying the admission fee.
Tell us a bit about yourself and why you want to do this program
An admission panel will shortlist candidates based on their application
Selected candidates can begin the program within 1-2 weeks
For admission to this Program, candidates must possess one of the first two criteria:
At least 2 years of experience
A bachelor's degree in any discipline
Marketing or non-marketing background
We have a team of dedicated admissions counselors who are available to guide you as you apply to the program. They are available to:
The admission fee for this digital marketing certification program is £ 2,000
We are dedicated to making our programs accessible. We are committed to helping you find a way to budget for this program and offer a variety of financing options to make it more economical.
We provide the following options for one-time payment
OTHER COHORTS
Date
Time
Batch Type
21 Feb, 2021
14:00 GMT
3 Apr, 2021 - 17 Oct, 2021
14:30 - 18:30 BST
Weekend (Sat - Sun)
From a birds-eye view, digital marketing is a marketing methodology that offers meaningful insights into consumer behavior. While traditional marketing was all about branding and impressions, digital marketing focuses heavily on creating experiences for users, collating their actions and reactions, and building strategies and campaigns based on the collated data!
Both customers and businesses are moving online, forcing organizations of all sizes, to build more and more effective digital strategies. Due to the proliferation of online devices and access to digital media, there has been an outburst in the demand for digital marketing professionals, across business verticals and sectors, in all domains of marketing.
A certification validates your expertise in a given field or domain, in this case, digital marketing. To add to that getting a certification from a prestigious university, a world-renowned one like Purdue University is going to add stars to your CV. This digital marketing certification also includes a capstone project and over 30 skills and tools that will make you job-ready the moment you graduate.
The program covers over 30 in-demand digital marketing tools, including, semrush, google keyword planner, google analytics, moz, spyfu, facebook ads, hootsuite and many more.
This digital marketing certification will help you learn everything from basic fundamentals of digital marketing to advanced digital marketing techniques making you a master of all the domains of digital marketing from social media to performance marketing. Therefore you can either apply for digital marketing jobs like a marketing specialist, or choose the domain-specific role you like, for example, you can become an SEO analyst, a social media strategist, or a PPC specialist.
The following top online digital marketing certifications are covered in this program:
To add on to that, you will also get masterclasses directly from the Purdue University faculty when you enroll for this digital marketing program.
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