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Digital Marketer to a Generative AI-Powered Marketer.

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Loren King

8+ Years

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Digital Marketing Specialist

Morgan Myers

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Senior Digital Marketing Specialist

Morgan Myers

Hello! I’m Loren King, a Digital Marketing Specialist at Morgan Myers, where I’ve been lucky to merge my passion for digital marketing with the ever-changing world of technology. Over the years, I’ve played an instrumental role in leading digital marketing campaigns that have significantly boosted our client engagement and brand visibility. While my professional journey has been focused on marketing, my deep interest in artificial intelligence (AI) led me to pursue upskilling opportunities in this transformative field. Today, I am exploring the limitless potential of generative AI, using it to contribute to our AI initiatives and staying ahead of trends in a tech-driven world.

Reason to Upskill

AI is transforming industries, and I recognised early on that understanding this technology was crucial for my career growth. As our company expands its AI offerings, I wanted to equip myself with the right skills to not only stay relevant but also actively contribute to AI-driven initiatives. I enrolled in the Applied Generative AI Specialisation, offered by Simplilearn in collaboration with the University of Michigan, to build a solid foundation in AI—learning everything from machine learning algorithms to real-world applications. This course was the stepping stone for my personal and professional growth in a world that’s increasingly leaning on AI.

Applied Generative AI Specialization
Curriculum vetted by the Michigan Engineering Professional Education.

Experience with the Program

My experience with Simplilearn’s AI program exceeded my expectations. The course’s blend of theoretical knowledge and practical learning helped me understand AI’s vast potential. I now feel confident discussing AI tools like Hugging Face, which we’re starting to explore at my company. I appreciated the interactive nature of the course and the direct support from instructors, which made it easier to stay engaged despite my busy schedule. The experience has given me a fresh perspective on how I can integrate AI into my marketing efforts and has set the stage for future opportunities in AI roles.

Impact and Future Goals

Completing the AI program has empowered me to take on more responsibility at work and expanded my role beyond traditional marketing. It’s opened doors for me to contribute to the company’s AI initiatives, and I’m excited about the possibility of exploring an AI-focused career path in the future. While my long-term goals are still evolving, I’m committed to staying at the forefront of AI advancements and leveraging my knowledge to drive innovation in my industry. I look forward to the future with confidence, knowing that the skills I’ve gained will help me contribute meaningfully to the AI revolution.

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