Building Digital Marketing Skills Through Online Learning

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Sachin R A

Work Experience

13+ years

Business Development Director

iBizzo

Immigration Specialist

Stratix Consultants

As documented by Sachin RA

Since completing my bachelor’s in hotel management from the PES Institute of Hotel Management in Bangalore, I have held various jobs in different industries. I first worked with Kingfisher Airlines as a guest service agent. In 2009, I switched to a sales career and joined Virgin Mobile India as a territory sales manager. Later, after holding various jobs, I became the director of business development for iBizzo.com, a B2B E-marketplace PAN India catering to micro, small and medium enterprises (MSME). My role at iBizzo.com involves business expansion, customer acquisition and retention, budgeting, and sales forecasting.

Working in the e-commerce industry involves a considerable amount of technology and innovation. Although I have more than a dozen years of sales experience, I needed to upskill myself in digital marketing and learn more about marketing as a whole since I once had started my own venture.

I enrolled in Simplilearn’s Digital Marketing Specialist course which exposed me to a broad range of digital marketing tools and provided me with project experience I could use in my career.

Currently, I work in Al Salmiyah, Kuwait, as an immigration specialist for Stratix Consultants. 

Simplilearn’s quality curriculum

I had a great experience learning using Simplilearn. As one with little experience in the digital marketing world, Simplilearn taught me many new things I can apply to my business and personal interests. The features I liked best about the Digital Marketing Specialist Master’s program were the curriculum structure, the quality of the teaching faculty, and the self-learning videos, which offers a lot of additional details.

The Simplilearn advantage

Among the options available (such as Upgrad and others), Simplilearn offered the best-structured curriculum. I also have heard from friends who agree that Simplilearn's teaching method is better than other online courses.

Upskilling is important

I already had traditional marketing experience and knowledge, but I knew I needed to learn more about modern marketing methods, especially in the digital space. Simplilearn helped me gain new and innovative ideas to promote my business at a much faster pace.

Check out more inspiring journeys in the Digital Marketing category here.

Professional Certificate In Brand Strategy
Become eligible to get SPJIMR Executive Alumni Network membership post-program completion
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Sachin enrolled for
Digital Marketing Specialist Master's Program
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Did you know?
Annual Expected Salary of a Digital Marketing Professional is

$60k - $75k

Source: Glassdoor