What is the learning format, are the sessions live online or blended?

The program is live, online, and interactive, complemented by a 3-day campus immersion for hands-on experience and networking.

What are the benefits of being part of the alumni network?

On successful completion of the programme, participants will be eligible for the prestigious IIM Kozhikode Executive Alumni Status. These participants will subsequently receive the alumni registration details from IIM Kozhikode. The benefits include: Eligible to receive Publications and Newsletters of IIMK periodically Online access login details to Kasebook (Online Alumni Portal) Issuance of Alumni Identity Card Availing MDC/Guest Rooms at prevailing rates subject to availability Note: The Executive Alumni benefits are subject to the discretion of IIM Kozhikode.

What is the IIM Kozhikode Executive Alumni e-Identity card?

Alumni get a digital identity card that formally recognizes their status and may offer certain privileges or recognition within the IIMK community.

Is there entrepreneurial support for alumni?

Yes, IIM Kozhikode provides entrepreneurial support through IIMK LIVE, a business incubator that helps alumni launch or scale ventures.

What is the refund policy for the program?

You are eligible for 100% refund* 1 week before the cohort start date. No refunds prior to that. *Processing Fee will be deducted from the refund

Does Simplilearn provide 24/7 support for learners?

Our dedicated team will support you via email, chat, calls, and slack forums. On-demand assistance is offered to help you complete this general management program.

Is the program suitable for non-technical managers?

Yes, the Executive Programme in AI for Business Strategy by IIM Kozhikode is suitable for non-technical managers. It is designed to equip professionals from diverse backgrounds, including those without deep technical expertise, with the knowledge and skills to understand, leverage, and lead AI initiatives in their organizations.

Are there networking or peer-learning opportunities?

Yes, the program offers networking and peer-learning opportunities. Participants experience a 3-day campus immersion at the IIM Kozhikode campus, which facilitates direct interaction with peers, faculty, and industry experts.

What is the deferment policy and are there any charges applicable?

A deferment fee of ₹10,000 (Rupees Ten Thousand only) will be applicable for every deferment request raised by a participant. In addition, participants requesting deferment will also be required to pay a proportionate amount of the programme fee based on their attendance in the programme. The final payable amount will be determined on a case-by-case basis after evaluating the participant’s attendance records.

AI for Business Strategy Certification | IIM Kozhikode Programme

Program Duration
10 months
Learning Format
Live, Online, Interactive

Why Join this Program

Develop a Strategic AI Mindset
Discover where AI creates business value and drives strategic business outcomes

Discover where AI creates business value and drives strategic business outcomes
AI-Powered Decisions
Leverage AI-powered insights and frameworks to make smarter business decisions
Business-Focused AI Learning
Learn through practical cases, simulations, and real-world business applications
Drive AI Transformation
Build the confidence to lead AI adoption and organizational transformation

Corporate Training

Enroll your employees into this program, NOW!

Talk to Our Advisor

Programme Overview

The programme enables participants to develop a strategic understanding of AI in decision-making initiatives &amp; its enterprise-wide applications. The curriculum is structured to help leaders design AI roadmaps contextualised to the Indian market, while aligning with global best practices to drive growth, innovation and efficiency.

Key Features

Learn through real business cases showing how organizations are using AI to improve performance, efficiency, and growth
Apply structured frameworks to evaluate, prioritize, and scale AI initiatives aligned with strategic business goals
Explore leading AI tools and platforms to understand their capabilities, limitations, and practical business value
Engage with accomplished peers from diverse industries to exchange perspectives on AI adoption and innovation
Examine how AI is reshaping strategy, operations, customer experience, and enterprise-wide decision processes
Participate in business simulations designed around complex challenges faced by leaders in dynamic environments
Understand AI governance, ethics, risk management, and responsible adoption for sustainable business outcomes
Experience interactive learning through live faculty sessions, collaborative discussions, projects, and exercises
Professional Growth Support for Career Advancement and New Opportunities

Programme Advantage

Ranked 3rd in NIRF 2023, IIM Kozhikode has established its position in management education with online certification courses that combine academic excellence and real-world applications.

Program Certificate
Completion Certificate
- Earn a Professional Certificate of Completion from IIM Kozhikode
- Executive Education Alumni status and certificate of completion from IIM Kozhikode
- Three-day immersion event at the IIM Kozhikode campus

Programme Details

The curriculum focuses on developing AI strategies contextualised for India, while aligning with global best practices. Learn to lead AI transformation initiatives, evaluate and apply suitable AI technologies, manage ethical challenges, and build high-impact AI teams.

Learning Path

IIM K AI for Business Strategy Induction
Program orientation
IIM K AI for Business Strategy Orientation
This orientation introduces participants to the programme structure, strategic focus and learning journey for applying AI to business decision-making.
Business Fundamentals for the AI Age
- Overview of Business Functions: Finance, Marketing, Operations, HR, Systems
- Key Business Metrics and Decision-Making Frameworks
- Business Models
Navigating the AI Landscape
- Key trends and evolution of the AI ecosystem
- Overview of AI technology stack and tools
- Global regulations and policy developments
- Investment trends and AI talent landscape
Building High-Quality Data for AI Success
- Data Sourcing and Understanding
- Data Cleaning and Preprocessing
- Feature Engineering and Selection
- Data Visualisation – Traditional and Gen AI
Applied Machine Learning for Business Leaders
- Introduction to Machine Learning
- Supervised Learning – Classification and Regression
- Unsupervised Learning – Clustering, and Pattern Discovery
- ML Workflow and Tooling
Language AI: From Sentiment to Strategy
- Introduction to NLP and Text Data
- Text Preprocessing and Feature Extraction
- Text Classification and Analysis
- Topic Modeling
- Sentiment and Emotion Analysis
Transforming Marketing with AI & GenAI
- Customer Segmentation & Targeting
- Personalisation & Recommendation Engines
- Predictive Campaign Analytics
- Media Mix Modeling
- Market Basket Analysis
- Customer Lifetime Value & Cohort Analytics
- Google Analytics
- Social Listening
- Network Analytics
- Creative AI
- Case Studies
Financial Foresight with AI Tools
- Predictive Analytics for Credit Scoring and Risk Assessment
- Fraud Detection and Anomaly Detection
- AI in Portfolio and Wealth Management
- Case Studies: AI in Banking and Insurance
Operational Excellence through AI & Automation
- AI in Demand Forecasting and Inventory Optimisation
- AI in Logistics and Route Optimisation
- Predictive Maintenance and Quality Control
- Process Mining and Operational Efficiency
- Supplier and Procurement Analytics
- Case Studies
AI-Powered Workforce Strategy & Talent Analytics
- AI for Learning, Development, and Career Pathing
- Performance Management and Predictive HR Analytics
- Employee Engagement and Sentiment Analysis
- Case Studies
From Pilot to Production: AI at Scale
- Model Deployment: Cloud, On-Premise, and Hybrid Approaches
- Integrating AI Into Business Workflows
- Monitoring and Maintaining AI Systems
Building Ethical, Transparent AI Systems
- Regulatory Landscape in Finance and Marketing AI
- Bias, Fairness, and Explainability in AI Models
- Building Trust and Transparency
Future of AI: GenAI, Edge & Agentic Systems
- Generative AI and Foundation Models
- Multi-Modal and Agentic AI
- Trends in Edge AI and On-Device Intelligence
- AI + Industry 5.0 / Business Model Shifts
AI Powered Decision Making Business Simulation
- End-to-End AI Solution for a Business Problem
- Project Presentation and Feedback From IIM Faculty

Programme Syllabus

9+ Skills Covered

AI Driven Decision Making
AI Strategy Development
Machine Learning Application
Natural Language Processing
Data Preparation Techniques
Predictive Analytics
AI Project Leadership
Cross Functional Decision Making
Ethical AI Governance

9+ Tools Covered

Case Studies

Project 1
Champo Carpets Improving B2B Sales Using ML Algorithms
Details how the company transformed its B2B sales by deploying machine learning algorithms to analyze customer data, segment clients, and recommend tailored carpet samples.
Project 2
Understanding Text Mining and Sentiment Analysis in Hotel Booking
Introduction to the topic of text analytics-specifically, sentiment analysis-and introduces the concept of text mining and the importance of dealing with unstructured datasets.
Project 3
Customer Analytics at BigBasket
BigBasket uses data-driven product recommendations to anticipate customer needs from purchase patterns, personalizing suggestions to boost satisfaction and retention.
Project 4
AmorePacific Hong Kong Marketing Korean Beauty Product
Illustrates how the company navigated a highly competitive and declining luxury retail market by strategically marketing four Korean beauty brands

Disclaimer - The projects have been built leveraging real publicly available datasets from organizations.

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Program Advisors

Prof. Satish Krishnan
Professor, Information Systems
Prof. Satish Krishnan, a seasoned academic in Information Systems at IIM Kozhikode, is known for his research on the dark side of technology, social media diffusion, and e-governance, with publications in top journals and conferences.
Prof. Jijo Lukose P J
Professor – Finance, Accounting & Control
Dr. Jijo Lukose P J is a finance academic with rich teaching and research experience. He has served at top institutions like IFMR Chennai and IIM Tiruchirappalli, and is currently a professor at IIM Kozhikode.
Prof. Dharun Kasilingam
Assistant Professor (Grade I)
Dr. Dharun Kasilingam, a marketing and analytics expert, earned his Ph.D. from NIT Trichy at 25. He has taught at IIM Kozhikode, MICA Ahmedabad, and Alliance School of Business, focusing on digital marketing, analytics, and automation.

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Industry Trends

The global artificial intelligence market is projected to reach approximately $826 billion by 2030, according to Statista.

78%

Companies investing in AI and decision-making tools across key functions.

Source: hostinger.com

21x

Increase in job postings for AI-related leadership roles since 2020.

Source: LinkedIn

30%

Higher salary for candidates with AI/ML project leadership experience.

Source: weforum.org

Orgs leading AI transformation

Batch Profile

This program caters to working professionals from a variety of industries and backgrounds; the diversity of our students adds richness to class discussions and interactions.

Industry
The class consists of learners from excellent organizations and diverse industries
Industry
Technology & Digital - 32%Finance & Services - 22%Industrial & Ops - 16%Consumer & Health - 12%Entrepreneurship - 14%Others - 4%
Companies

Admission Details

Application Process

The application process consists of three simple steps:

STEP 1

Submit Application

Apply for the programme by completing a simple online application form.

STEP 2

Reserve Your Seat

An admissions panel will review your application.

STEP 3

Start Learning

The selected candidates can pay the program fee to secure their seats.

Eligibility Criteria

For admission to this programme , candidates need:

At least 5+ years of work experience

Graduates or Diploma Holders from a recognised university

Programming or non programming background

Apply Now

Program Benefits

10 months of live learning with IIM Kozhikode faculty
Executive Education Alumni status
Programme Completion Certificate from IIM Kozhikode
3-day campus immersion at the IIM Kozhikode campus
Professional Growth Support for careers and opportunities

Programme FAQs

What is the learning format, are the sessions live online or blended?
The program is live, online, and interactive, complemented by a 3-day campus immersion for hands-on experience and networking.
What are the benefits of being part of the alumni network?
On successful completion of the programme, participants will be eligible for the prestigious IIM Kozhikode Executive Alumni Status. These participants will subsequently receive the alumni registration details from IIM Kozhikode. The benefits include:
- Eligible to receive Publications and Newsletters of IIMK periodically
- Online access login details to Kasebook (Online Alumni Portal)
- Issuance of Alumni Identity Card
- Availing MDC/Guest Rooms at prevailing rates subject to availability
Note: The Executive Alumni benefits are subject to the discretion of IIM Kozhikode.
What is the IIM Kozhikode Executive Alumni e-Identity card?
Alumni get a digital identity card that formally recognizes their status and may offer certain privileges or recognition within the IIMK community.
Is there entrepreneurial support for alumni?
Yes, IIM Kozhikode provides entrepreneurial support through IIMK LIVE, a business incubator that helps alumni launch or scale ventures.
What is the refund policy for the program?
You are eligible for 100% refund* 1 week before the cohort start date. No refunds prior to that.
*Processing Fee will be deducted from the refund
Does Simplilearn provide 24/7 support for learners?
Our dedicated team will support you via email, chat, calls, and slack forums. On-demand assistance is offered to help you complete this general management program.
Is the program suitable for non-technical managers?
Yes, the Executive Programme in AI for Business Strategy by IIM Kozhikode is suitable for non-technical managers. It is designed to equip professionals from diverse backgrounds, including those without deep technical expertise, with the knowledge and skills to understand, leverage, and lead AI initiatives in their organizations.
Are there networking or peer-learning opportunities?
Yes, the program offers networking and peer-learning opportunities. Participants experience a 3-day campus immersion at the IIM Kozhikode campus, which facilitates direct interaction with peers, faculty, and industry experts.
What is the deferment policy and are there any charges applicable?
A deferment fee of ₹10,000 (Rupees Ten Thousand only) will be applicable for every deferment request raised by a participant. In addition, participants requesting deferment will also be required to pay a proportionate amount of the programme fee based on their attendance in the programme. The final payable amount will be determined on a case-by-case basis after evaluating the participant’s attendance records.

Professional Certificate Programme inAI for Business Strategy

Gain the skills to strategically leverage AI for enhanced decision-making