Google Ads is sunsetting the old expanded text ad (ETA) format and you will only be able to create responsive search ads (RSAs) starting in June. RSAs function very differently than the old ad formats, so you will need different strategies going forward in order to properly create and test ads with the new responsive ad format.
Join Simplilearn on Thursday, April 21, 2022, at 9 PM IST (8:30 AM PDT / 11:30 AM EDT) for a masterclass with Brad Geddes, Co-Founder, AdAlysis. He’ll show you:
- ETA vs RSA data comparisons
- How to create effective RSAs
- Examining your RSA data
- Testing methods for RSAs
The live session will include a Q&A with Brad. Attendees of the live event will receive a proof of attendance certificate via email.
About the Speaker
Brad Geddes, PPC Chair at Simplilearn, is the co-founder of AdAlysis, an automatic ad testing and PPC recommendation platform. He’s the author of "Advanced Google AdWords", frequently writes columns for Search Engine Land, has keynoted and spoken at more than 125 conferences, and has led more than 100 Google Ads seminars.
