• Next Cohort starts 28 Sep, 2022
  • Program Duration 6 months
  • Learning Format Online Bootcamp

Why Join this Program

Purdue Advantage

Purdue Advantage

6-credit transfer for the Purdue Online MS in Communication program

Meta Alignment

Meta Alignment

Meta Exam Voucher worth $99; Expert sessions and AMAs by Meta Blueprint trainers

Certificate Alignment

Certificate Alignment

Course aligned with Hootsuite and SE Ranking certification

Job Assistance

Job Assistance

Resume assistance, career mentoring, and job portal access: India and US only

FOR ENTERPRISE

Looking to enroll your employees into this program ?

Fast-track Your Career

Simplilearn’s Career Assistance service has demonstrated strong performance by means of average salaries offered, the number of hiring companies participating, and the pace of job offer roll-outs.

Program Impact

Maximum Salary Hike

300%

Open Jobs in the Market

50,000+

Industry Average Salary

₹ 7.25 L

Our Alumni In Top Companies

Career Growth Stories

  • This course helped me understand the current digital marketing practices in a management position, which were impossible for me to know otherwise. I am confident that everything I learned here will help me grow professionally and run my startup and blog successfully.

    - Ananth Annaswamy
    Marketing Director
    Entrepreneur
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  • Rahul Saha

    Rahul Saha

    Marketing LeadMarketing Lead
  • Syamala Ashok

    Syamala Ashok

    Co-FounderCo-Founder
  • Japneet Singh

    Japneet Singh

    Paid Media StrategistPaid Media Strategist
  • Preeti Desai

    Preeti Desai

    Vice PresidentVice President
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PG Digital Marketing Degree Overview

Hands-on experience is one of the best ways to learn a new skill, which is what you’ll get in this PG program in digital marketing in Mumbai. Students have the opportunity to practice what they’ve learned with real-world digital marketing projects and tasks in our in-depth PG program in digital marketing in Mumbai.

Key Features

  • Certificate from Simplilearn in collaboration with Purdue University
  • Masterclasses delivered by Purdue faculty
  • Meta Certified Digital Marketing Associate Exam Voucher worth USD $99
  • Master sessions and Ask Me Anything sessions by Meta Blueprint Trainer
  • Harvard Business Publishing case studies of Yahoo, Accor, Tripadvisor, etc.
  • Industry projects from 5 domains and 14+ course-end projects
  • 6-credit transfer for the Purdue Online MS in Communication program
  • Course aligned to Facebook, Google Ads & Analytics
  • Simplilearn's JobAssist helps you get noticed by top hiring companies
  • Become eligible to be part of the Purdue University Alumni Association
  • Course aligned with Hootsuite and SE Ranking certification

PG Digital Marketing Degree Advantage

Learn the practical aspects of SEO, SEM, Web Analytics and Social Media Marketing through tools and hands-on practice with this online marketing course. Get a certification from Purdue University and a free voucher for Meta Blueprint certification.

  • Purdue Certificate

    Partnering with Purdue University

    • Certificate from Simplilearn in collaboration with Purdue University
    • Become eligible to be part of the Purdue University Alumni Association
    • Master Classes delivered by Purdue faculty
  • In collaboration with Meta

    In collaboration with Meta

    • Master sessions and Ask-Me-Anything sessions by Meta
    • Free Meta Digital Marketing Associate Blueprint voucher worth $99
    • Learn foundational advertising concepts on Facebook, Instagram, and Messenger

Simplilearn's Bootcamp: 8x more effective way of learning

Simplilearn's Bootcamp: 8x more effective way of learning

  • Hands-on, applied projects and online labs
  • Live virtual classrooms with self-paced online videos
  • 24/7 learning support and access to learner forums and community
  • Masterclasses from university faculty and top industry leaders
Simplilearn's Bootcamp: 8x more effective way of learning

PG Digital Marketing Degree Details

You will work on multiple case studies, assignments, and projects in this online marketing course that will help make you a confident digital marketer. You get to fast track your career in the digital marketing field and become an expert by mastering the most in-demand skills, techniques and tools.

Learning Path

  • Kick start your learning journey in the Professional Certificate Program in Digital Marketing, in partnership with Purdue University, and explore everything about this digital marketing program. Get started in no time with our preparatory courses.

  • You will gain the basic skills and insights required to become a highly effective digital marketer that can generate a measurable impact on your company’s bottom line. This Digital Marketing Program also covers all these key skills of search engine optimization and how to incorporate SEO into an effective marketing strategy.

  • This digital marketing program includes Pay Per Click training, that will teach you to learn to develop and execute an advanced PPC strategy to drive results for your business and give you hands-on experience in managing paid marketing initiatives.

  • With this digital marketing program, you will get access to Web Analytics training that will give you a comprehensive understanding of critical elements of social media, web, mobile, and content analytics. Learn how to improve your organization’s ability to make highly informed business decisions based on data analytics.

  • This digital marketing program includes social media marketing that will convert you into an industry-ready social media marketer. Through this social media training, you will master all aspects of social media marketing including strategy, reputation management, influencer marketing, content marketing, and web analytics.

  • Culminate your learning experience by demonstrating your new digital marketing skills with a hands-on, industry-relevant Capstone project. Bring the knowledge you have gained from every course together into one portfolio-worthy example of the skills you have acquired.

Electives:
  • Attend online interactive masterclasses from Meta and get insights about advancements in the digital marketing field.

  • Attend online interactive masterclasses from Purdue Faculty and get insights about advancements in the digital marketing field.

  • Understand the principles and concepts of brand management. It will help you build brands for companies, implement marketing strategies, plan and execute branding campaigns, and successfully manage them.

  • This Advanced Email Marketing Certification Training course helps you master advanced email marketing techniques and strategies. Learn how to draft an email and develop expertise in creating effective advertisements and brand awareness, and building customer trust and loyalty.

  • Become an expert in content marketing. Master various aspects of planning and executing content marketing strategies to create impressive content with greater efficiency and impact with this Advanced Content Marketing Certification course.

  • Become an expert in using mobile as a means of marketing communications. Master the art of mobile advertising, responsive designs, and integrated social media marketing to become an industry-ready mobile marketer through this mobile marketing course.

Skills Covered

  • Search Engine Optimization
  • Content Marketing
  • Web Analytics
  • Keyword Management and Research
  • Website Management and Optimization
  • URL Management
  • Search Psychology
  • Keyword Organization and Match Types
  • Keyword Research
  • Advanced Ad Features
  • Ad Testing and Extensions
  • Language Targeting
  • Campaign and Ad Group Organization
  • PPC strategy
  • Social Media Strategy
  • Online Reputation Management

Tools Covered

SE RankingHootsuiteFacebookInstagramLinkedInYouTubeTwitterGoogle AdsGoogle Tag ManagerGoogle Keyword PlannerGoogle Data StudioYouTube AnalyticsFacebook InsightsGoogle TrendsFeng-GUILinkedIn AdsTwitter AdsRaven

Case Studies and Projects

  • Project 1

    Air France Internet Marketing

    [Harvard Case Study] Step into shoes of Senior VP of Media Contacts, to optimize search engine marketing for Air France to generate customer sales in a cost-effective manner

    Air France Internet Marketing
  • Project 2

    Marketing Transformation at Mastercard

    [Harvard Case Study] Step into shoes of Mastercard's CMO, to how to integrate digital and social media to engage consumers and deliver commercial targets with help of marketing.

    Marketing Transformation at Mastercard
  • Project 3

    Managing Online Reviews on TripAdvisor

    [Harvard Case Study] Analyze consumer motivations for sharing their opinions and experiences and hotels' approaches to dealing with the positive and the negative word of mouth.

    Managing Online Reviews on TripAdvisor
  • Project 4

    Accor Strengthening the Brand with Digital Marketing

    [Harvard Case Study] Overcome the challenges ensuing disruptive competition as Accor, the world's leading hotel operator enters online marketing space for travel reservations.

    Accor Strengthening the Brand with Digital Marketing
  • Project 5

    Yahoo Pricing Search Engine Advertising

    [Harvard Case Study] Understand Yahoo's search engine advertising as one of the most important revenue sources. Look into pricing strategies and challenges associated with it

    Yahoo Pricing Search Engine Advertising
  • Project 6

    Capstone Project

    Drive customer engagement and increase the number of likes of the Facebook page created in your domain in an effort to increase brand awareness and connect with your customers.

  • Project 7

    Keyword Research and Planning

    Generate business and build a subscriber list by analyzing your competitor and planning your website design, auditing, and inbound links.

  • Project 8

    Ad Creation and Audience Targeting

    Create campaigns, ad groups, and ads for your product or service with relevant keywords, and then build a Unique Selling Proposition (USP) for your offerings.

  • Project 9

    Ad Creation and Audience Targeting

    Utilize digital analytics to drive a continual improvement of the online experience that your customers and potential customers have.

  • Project 10

    Social Media Strategy

    Create and optimize social media campaigns by learning how and when to trigger additional boosts or efforts from converged media.

  • Project 11

    Brand Assessment

    Unravel the key aspects of a brand to identify its positioning and target audience, and consequently bring out its target audience, persona and story.

  • Project 12

    Email Campaigning

    Identify your customers and design an email campaign for promoting your products and services.

  • Project 13

    Content Marketing

    Launch a new content marketing initiative by following customer intent instead of demographics and targeting key influencers.

  • Project 14

    Mobile Marketing

    Create a marketing plan to acquire customers through the mobile channel, incorporating mobile calls to action in your marketing materials.

Disclaimer - The projects have been built leveraging real publicly available data-sets of the mentioned organizations.

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Program Advisors and Trainers

Program Advisors

  • Jinsuh Lee

    Jinsuh Lee

    Clinical Assistant Professor of Management, Purdue University

    Jinsuh Lee teaches various marketing classes at Purdue. A Ph.D. in quantitative marketing, Lee puts the premium on the power of big data in marketing. He has developed data-driven marketing solutions such as loyalty and demand forecasting programs for top corporates like Samsung Electronics

  • Bradd Geddes

    Bradd Geddes

    Expert PPC Marketer, Founder of Certified Knowledge, Author

    Brad Geddes is the author of Advanced Google AdWords and the founder of Certified Knowledge. He frequently writes columns for Search Engine Land and co-moderates the Google Ads forum on Webmaster World. He has led more than 60 AdWords seminars.

  • Matt Bailey

    Matt Bailey

    Expert Internet Marketer, President of SiteLogic, Author

    Matt Bailey is the founder and president of SiteLogic, and the author of Internet Marketing: An Hour A Day. Matt also serves on the Advisory Board for Incisive Media’s Search  Engine Strategies Conferences and is one of the conference’s highest-rated speakers.

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Program Trainers

  • Bernadette D Chambers

    Bernadette D Chambers

    20+ years of experience

    Instructor Senior Analyst

  • Jayant Nandan

    Jayant Nandan

    20 years of experience

    Digital Marketing Trainer

  • Marc Campman

    Marc Campman

    35+ years of experience

    Social Media Playmaker

  • CM Manjunath

    CM Manjunath

    6+ years of experience

    Digital Marketing Trainer

  • Sachin Sehgal

    Sachin Sehgal

    8+ years of experience

    Digital Marketing Instructor

  • Pranav Parekh

    Pranav Parekh

    11+ years of experience

    Digital Marketing Trainer

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Career Support

Simplilearn JobAssist Program

Simplilearn Job Assist program is an India Specific Offering in partnership with IIMJobs.The Program offers extended support to certified learners to land their dream jobs.
IIMJobs Pro-Membership of 6 months for free

IIMJobs Pro-Membership of 6 months for free

Resume building assistance to create a powerful resume

Resume building assistance to create a powerful resume

Interview preparation to help you land your dream job

Interview preparation to help you land your dream job

Career mentoring to help you achieve your career goals

Career mentoring to help you achieve your career goals

Become a Digital Marketer

Indian digital ad spend will reach INR 58,550 Crore in 2020 as projected by Dentsu Aegis Network report.

Job Icon50000+

Expected new jobs in Digital Marketing

Source: Indeed
Job Icon44%

Companies prioritizing a digital-first approach

Source: Forbes
Job Icon52%

Growth in Social Media and Digital Marketing jobs

Source: LinkedIn

Batch Profile

This Digital Marketing Program caters to professionals from a variety of industries; the diversity of our students adds richness to class discussions and interactions.

  • The class consists of learners from excellent organizations and diverse industries
    Industry
    Information Technology - 37%BFSI - 19%Consulting - 12%Others - 32%
    Companies
    Digital Advertising course learners from Dell, Mumbai
    Digital Advertising course learners from Wells Fargo, Mumbai
    Digital Advertising course learners from Accenture, Mumbai
    Digital Advertising course learners from Ernst & Young, Mumbai
    Digital Advertising course learners from Amazon, Mumbai
    Digital Advertising course learners from Godrej & Boyce, Mumbai
    Digital Advertising course learners from Johnson and Johnson, Mumbai
    Digital Advertising course learners from Vodafone, Mumbai
    Digital Advertising course learners from Deloitte, Mumbai
    Digital Advertising course learners from Barclays, Mumbai
    Digital Advertising course learners from Microsoft, Mumbai
    Digital Advertising course learners from LinkedIn, Mumbai

Alumini Reviews

Thanks to the Simplilearn PG course in Digital Marketing! It helped me successfully transition from a school teacher to co-founder and leader of the marketing team at Transform Automation. The elaborate and structured course helped me understand the concepts from scratch.  

Syamala Ashok

Co-FounderTransform Automation India Pvt. Ltd

What other learners are saying

Admission Details

Application Process

The application process consists of three simple steps. An offer of admission will be made to the selected candidates and accepted by the candidates by paying the admission fee.

STEP 1

Submit Application

Tell us a bit about yourself and why you want to do this program

STEP 2

Application Review

An admission panel will shortlist candidates based on their application

STEP 3

Admission

Selected candidates can begin the program within 1-2 weeks

Eligibility Criteria

For admission to this PCP in Digital Marketing, candidates should have:

At least 2 years of experience preferred
A bachelor's degree in any discipline
Marketing or non-marketing background

Admission Fee & Financing

The admission fee for this Digital Marketing Program is ₹ 1,17,700 (Incl. taxes)

Financing Options

We are dedicated to making our programs accessible. We are committed to helping you find a way to budget for this program and offer a variety of financing options to make it more economical.

No Cost EMI

We have partnered with the following financing companies to provide competitive finance options at 0% interest rate with no hidden costs.

ZestShopSePropelledLiquiLoan

Other Financing Options

We provide the following options for one-time payment

  • Internet
    Banking
  • Credit/Debit
    Card
  • Standard
    EMI

₹ 1,17,700

(Incl. taxes)

Apply Now

Program Benefits

  • Receive a joint Purdue-Simplilearn certification
  • Become eligible for Purdue University Alumni Association
  • Masterclasses delivered by Purdue faculty
  • Rigorous curriculum designed by industry experts
  • Complete this certification program while you work

Program Cohorts

Next Cohort

    • Date

      Time

      Batch Type

    • Program Induction

      28 Sep, 2022

      19:00 IST

    • Regular Classes

      15 Oct, 2022 - 12 Mar, 2023

      19:00 - 23:00 IST

      Weekend (Sat - Sun)

Other Cohorts

    • Date

      Time

      Batch Type

    • Program Induction

      13 Oct, 2022

      09:00 IST

    • Regular Classes

      29 Oct, 2022 - 19 Mar, 2023

      09:00 - 13:00 IST

      Weekend (Sat - Sun)

Got questions regarding upcoming cohort dates?

PG Digital Marketing Degree FAQs

  • What is Digital Marketing?

    From a birds-eye view, digital marketing is a marketing methodology that offers meaningful insights into consumer behavior. While traditional marketing was all about branding and impressions, digital marketing focuses heavily on creating experiences for users, collating their actions and reactions, and building strategies and campaigns based on the collated data!

  • Why use Digital Marketing?

    Both customers and businesses are moving online, forcing organizations of all sizes, to build more and more effective digital strategies. Due to the proliferation of online devices and access to digital media, there has been an outburst in the demand for digital marketing professionals, across business verticals and sectors, in all domains of marketing.

  • Is there any financial aid provided for this Digital Marketing Program in Mumbai?

    To ensure money is not a barrier in the path of learning, we offer various financing options to help ensure that this certification program is financially manageable. Please refer to our “Admissions Fee and Financing” section for more details.
     
     

  • Who are the instructors for this Digital Marketing Program in Mumbai and how are they selected?

    Our highly qualified instructors are industry experts with years of relevant industry experience. Each of them has gone through a rigorous selection process that includes profile screening, technical evaluation, and a training demo before they are certified to train for us. We also ensure that only those trainers with a high alumni rating remain part of our faculty.  In addition, masterclasses will be taught by the permanent faculty of Purdue University, each of whom has substantial industry experience.

  • I am not able to access the Digital Marketing Program in Mumbai. Who can help me?

    Contact us using the form on the right side of any page on the Simplilearn website, select the Live Chat link, or contact Help & Support.
     

  • If I want to cancel my enrollment from this Digital Marketing Program in Mumbai, can I get a refund?

    Yes, you can cancel your enrollment if necessary. We will refund the program price after deducting an administration fee. To learn more, please read our Refund Policy.


    * Disclaimer
    This online marketing course in Mumbai is offered on a non-credit basis and is not transferable to a degree.

  • What important skills are covered in this Digital Marketing Program in Mumbai?

    You will learn some of the most in-demand skills during this online marketing course in Mumbai, including, web analytics, website management, and optimization, search psychology and language targeting, content marketing, PPC strategy, ad testing and extensions, and more. Not just that, you also get to attend masterclasses from the top faculty at Purdue University.

  • What is the total duration of this Digital Marketing Program in Mumbai?

    You will have to dedicate 6 months (at 5-10 hours/week) to complete this online marketing course in Mumbai!

  • Do you provide practice tests as part of this Digital Marketing Program in Mumbai?

  • What are the benefits of this Digital Marketing Program?

    This online marketing course in Mumbai builds your expertise in the given field or domain. To add to that getting a certificate from a prestigious university, a world-renowned one like Purdue University is going to add stars to your CV. This digital marketing program also includes a capstone project and over 30 skills and tools that will make you job-ready the moment you graduate.

  • What are the various roles that can be applied after completing this Digital Marketing Program?

    This online marketing course in Mumbai will help you learn everything from basic fundamentals of digital marketing to advanced digital marketing techniques making you a master of all the domains of digital marketing from social media to performance marketing. Therefore you can either apply for digital marketing jobs like a marketing specialist, or choose the domain-specific role you like, for example, you can become an SEO analyst, a social media strategist, or a PPC specialist.

  • What are some of the top online certifications included in this Digital Marketing Program?

    The following top online marketing certifications are covered in this Digital Marketing program:

    • Fundamentals of Digital Marketing and SEO
    • Pay Per Click(PPC)
    • Web Analytics
    • Social Media Marketing
    • Brand Management

    To add on to that, you will also get masterclasses directly from the Purdue University faculty when you enroll for this digital marketing program.

  • What is the salary of a Digital Marketing Manager in Mumbai?

    The average annual salary for a Digital Marketing Manager in Mumbai is ?548,258 per annum. When compared to an SEO Executive, the salary of a Digital Marketing Executive is higher. Online Marketing Training in Mumbai is the best training institute which covers all modules practically and hence is highly recommended.

  • What are the major companies hiring for Digital Marketing Manager in Mumbai?

    Some of the companies hiring Digital Marketing Manager in Mumbai are Hetero Drugs, Heritage Group, City Credit Management LLP, Tata Communications, Mahindra & Mahindra Ltd., and many more. Online Marketing Training completion in Mumbai will benefit while the companies hiring for a Digital Marketing Manager role. 

  • What are the major industries in Mumbai?

    Some of the major industries in Mumbai include:

    • RedBull. Video Marketing, SMM
    • Wonderchef. Pan Digital Marketing
    • PNG Jewellers. Content Writing
    • DNA. SMM, Display Marketing
    • Four Fountains Spa. SEO
    • Ford Figo. Video Marketing, SMM
    • Powerhouse Gym. SMM, SEM
    • Epuja. Pan Digital Marketing 

    Candidates should have an Online marketing course in Mumbai to get placed in these companies.

  • How to become a Digital Marketing Manager in Mumbai?

    Digital marketing courses in Mumbai are well worth the investment. Taking a class, or several courses (in the case of digital marketing), is a quick and efficient approach to learn new skills or expand your knowledge on a subject.

  • How to Find Digital Marketing Courses in Mumbai?

    Digital Marketing is also known as Online Marketing. The use of the Internet to contact consumers is known as digital marketing. Digital marketing encompasses a wide range of activities, including email marketing, content marketing, search platforms, social media, and more. To learn more about Online Marketing courses in Mumbai, click on the link and enroll in the course.

  • What is the JobAssist program?

    Simplilearn’s JobAssist program is an India-specific offering in partnership with IIMJobs.com to help you land your dream job. With the JobAssist program, we offer extended support for the certified learners who are looking for a job switch or starting with their first job. Upon successful completion of this Post Graduate Program in Digital Marketing, you will be eligible to apply for JobAssist and your details will be shared with IIMJobs. As a part of this digital marketing certification program, IIMJobs will offer the following exclusive programs:

    • IIMJobs pro-membership for 6 months
    • Resume building assistance 
    • Career Mentoring and Interview Preparation sessions via Webinars
    • Career fairs
       

  • Will the JobAssist program guarantee me a job?

    No, the JobAssist program is designed to help you find your dream job. It will maximize your potential and chances of landing a successful job. The final selection is always dependent on the recruiter.
     

  • Can I choose not to take this JobAssist program and get a discount?

    No, the JobAssist program is a supplementary offering that comes along with the Post Graduate Program in Digital Marketing. It will increase your chances of getting hired by the top companies.
     

  • How do I earn the certificate for this Post Graduate Program in Digital Marketing?

    Upon successful completion of all the courses in the learning path, you will be eligible to receive the post graduate certification that will testify to your skills as an expert in digital marketing.
     

  • What are the eligibility criteria for this Professional Certificate Program in Digital Marketing in partnership with Purdue University?

    For admission to this Professional Certificate Program in Digital Marketing, candidates must possess one of the first two criteria:

    1. A bachelor's degree in any discipline 
    2. At least 2 years of experience is preferred
    3. Marketing or non-marketing background

  • What is the admission process for this Professional Certificate Program in Digital Marketing with Purdue University?

    The admission process for this digital marketing program consists of three simple steps:

    • All interested candidates are required to apply through the online application form.
    • An admission panel will shortlist the candidates based on their application.
    • An offer of admission will be made to the selected candidates and is accepted by the candidates by paying the program fee.
       

  • What is Meta Blueprint certification?

    Meta Blueprint is one of the top and most popular  Digital Marketing certifications globally, and proof of advanced-level competency in the digital advertising industry. With this Digital Marketing program, you receive a free voucher for taking up the Meta Blueprint Digital Marketing Associate program.

  • What should I expect from the Professional Certificate Program in Digital Marketing?

    As a part of this Professional Certificate Program in Digital Marketing, you will receive the following:

    • Job-ready skills in digital marketing and hands-on experience 
    • A Capstone project suitable for your portfolio to demonstrate your skills to employers
    • Certificate from Simplilearn in collaboration with Purdue University
    • Industry-recognized certificate from Simplilearn
    • Become eligible to be part of the Purdue University Alumni Association
    • Lifetime access to all core eLearning content created by Simplilearn 

  • What certificate will I receive after completion of this Professional Certificate Program in Digital Marketing?

    Upon successful completion of this Professional Certificate Program in Digital Marketing, you will be awarded a certificate from Simplilearn in collaboration with Purdue University

  • What roles does a Digital Marketing Expert play?

    Digital Marketing Manager

    They strategize the marketing plans and campaigns for a brand and oversee everything from content copies to fund allocations, tools, performance, keyword allocation and more. Digital Marketing Managers also take care of all digital marketing channels like social media, blogs, Google ads, website content and feedback portals. They aim to engage, innovate and motivate their audience to popularize the brand. Once they are familiar with the product, they start with creating the strategies and long-term plans to market the product in the best way to its audience! As a high-pay role after post graduation in digital marketing, a Digital Marketing Manager can possibly earn over 7 lakhs per year as an average package.

    SEO Specialist/Manager

    An SEO Specialist has an acute eye on the website’s day-to-day and long-run SEO performance. They also work on strategies to intensify and boost the website’s SEO performance to bring as much traffic as possible. Finding high-volume high-intent keywords is one of the most critical responsibilities for an SEO Specialist. They also focus on lead generation and improving conversion rates. The salary of a SEO Specialist is somewhere around 2 lakhs to 7 lakhs per year.

    Social Media Manager

    They manage the business’s social media accounts and monitor, create, and strategize all types of copies and content. This content can include visuals, videos, and captions to story posts. They also connect regularly with the content team to work on integrating social media with other content platforms. Another essential feature of this role is that they work on social media ads, their content, and tracking their performance. A Social Media Manager’s salary is quite the highest in the digital marketing industry and can earn over 10 lakhs per year varying as per the skills and industry.

    Content Specialists/Managers

    These specialists are a core part of every business’s digital marketing team. They lead as well as manage all the content creators, editors and designers. They work on innovating content in unique ways to help it stand out from competitors. They are integrally in touch with the social media and SEO teams as they require content ideas and integration from social media and SEO tools. As a Content Manager, you can aspire to earn around 7 lakhs to 16 lakhs per year.

    SEO-Content Writer / Editor

    SEO Content Writers and Editors are required in every marketing team as they curate and proofread the content. They make sure that the content is plagiarism-free, fact-checked as well as readable as per their target users. For this role, the hiring team usually prefers people who are creative with an eye for precision. It is one of the top roles to grow as a digital marketing professional because you will get to know the whole process of SEO as well as digital content as a novice. Content Writers can earn 3 lakhs to 5 lakhs while SEO Editors can target over 4 lakhs to 6 lakhs varying as per the company as well as experience level.

    Email Marketing Specialist

    Another core professional in a digital marketing team is an Email Marketing Specialist who manages the strategic marketing of the company’s email campaigns, be it ads or service emails, newsletters, promotional campaigns, etc. They first do the research as per the market and target audience and then work on content creation, new ideas for campaigns as well as aligning the company’s social media with the email campaigns. As an Email Marketing Specialist, you can target a pretty high salary package of 3 lakhs to 15 lakhs.

    Performance Marketing Manager 

    Performance Marketing is another important aspect that you will learn during a PG in Digital Marketing. It is mainly performance-based advertising which focuses on result-oriented paid campaigns to market a brand, service or product. As a Performance Marketing Manager, your role is plan, design as well as establish efficient and effective strategies for paid online campaigns, ads as well as content marketing. You will also need to identify newer channels to reach a broader audience for your brand. Other than this, budgeting, optimization and skillful observation of top competitors will also be a part of your job! The starting salary of a Performance Marketing Manager is 5 lakhs and can go up to 25 lakhs.

    Video Marketing Specialist

    As most of the content we see on the internet is now in the form of reels, shorts and videos, the need for video content marketing has risen up. Video Marketing Specialists are proficient in conceptualizing, curating, editing, strategising as well as capturing the right kind of video content to take their platform to newer heights. They oversee everything about video marketing while simultaneously measuring results, targeting new audiences as well as capturing the top trends on social media. The average salary of a Video Marketing Specialist is around 10 lakhs in India.

  • Will any preparation material be provided as part of this Digital Marketing Program to help me get started?

    Once you pay the first installment of the program fee, you will get access to a preparatory course. You will have to go through these courses before taking the first class, which consists of 3-4 hours of self-paced learning content in the form of videos.

  • What is Global Teaching Assistance?

    Our teaching assistants are a dedicated team of subject matter experts here to help you get certified on your first attempt. They proactively engage students to assure they’re following the course path and to help enrich their learning experience—from class onboarding to project mentoring and job assistance.
     

  • What are the eligibility criteria to participate in the JobAssist program?

    To participate in the JobAssist program, you need to:

    • Have a bachelor's degree in any discipline with an average of 50% or higher marks
    • Successfully complete our Professional Certificate Program in Digital Marketing and earn the certificate upon completion
       

  • What is covered under the 24/7 support promise?

    We offer 24/7 support through email, chat, and calls. We have a dedicated team that provides on-demand assistance through our community forum. What’s more, you will have lifetime access to the community forum, even after completion of your course.
     

  • Why choose Simplilearn for the Professional Certificate Program in Digital Marketing?

    In collaboration with Purdue University and Meta, the Professional Certificate Program in Digital Marketing has everything you need to become a successful professional in the digital world. It is a perfect course for working professionals looking to upskill by understanding the fundamental skills and tools of digital marketing. It is specially designed to accelerate your career to new heights by training you with in-demand digital marketing tools and hands-on practical training through case studies, masterclasses, mentoring sessions, and more! What’s even better is that it has superb mastersessions by Meta Blueprint and immersive case studies from Harvard Business Publishing.

    This online Professional Certificate Program in Digital Marketing provides you with 6-credits from Purdue University that can be transferred to Online MS in Communication program. Understanding the need for career mentoring after the course, Simplilearn has added another great feature of resume assistance, access to its job portal named JobAssist, and mentoring from experts in digital marketing. 

    Simplilearn’s flagship Professional Certificate Program in Digital Marketing alumni are from international brands like Amazon, Unilever, Microsoft, Google, Deloitte, Ola, LinkedIn & more! Students get to work on industry projects from 5 domains and a whopping 14+ course-end projects. Experts design these projects to provide real-world experience to learners. Other than these, some brownie features of the course include a Meta Digital Associate Exam voucher which costs around 99$, and ask me for any sessions mentored by Meta Blueprint trainers of the course too!

  • What's New in this Digital Marketing Professional Certificate Program?

    • Case Studies by Harvard Business Publishing of brands like Yahoo, Accord, Tripadvisor, and many more

    • Ask me anything sessions offered by the course’s Meta Blueprint Trainer

    • Aim for a maximum 300% hike with our Professional Certificate Program in Digital Marketing

    • Take part in 5 domain-focused industry projects

    • 14+ course-end projects

    • Job assistance, career mentors and counseling post-course.

  • Who can apply for this Professional Certificate Program in Digital Marketing?

    • Content Managers

    • Marketing Managers

    • Influencers

    • Project Managers

    • Sales Associates

    • Entrepreneurs

    • Business Graduates

    • Analysts

    • Digital Marketing Specialists 

    • SEO Experts 

Post Graduate Program in Digital Marketing, Mumbai

Mumbai belongs to the State of Maharashtra in India. Mumbai's urban population is projected to be around 22 million people, making it India'sIndia's most densely populated city in terms of population, commerce activity, and business. The metropolis of Mumbai encompasses a total surface area of 603 kilometers squared (233 square miles) within the megacity proper. The average elevation above sea level in Mumbai is 14 meters. Mumbai'sMumbai's Gross Domestic Product (GDP) growth rate is more than $264 Billion, and the GDP per capita is $11,830.

Mumbai experiences a tropical climate. May is the hottest month in Mumbai, with temperatures ranging from 32 degrees Celsius to 40 degrees Celsius. Mumbai is now ranked 14th on the list of financial capital in India.

Mumbai is known as the ''City of Dreams''. Mumbai is a fantastic city to visit because it has it all, from shopping to nature to art. Amazing Beaches are found in Mumbai, which is the relaxing spot of Mumbai people. 

Some of the places to visit in Mumbai include:

  • Madh Island famous beach in Mumbai
  • Linking Road shopping
  • Prithvi Theatre 
  • Chhota Kashmir near Goregaon 
  • Bayview Cafe
  • Hanging Gardens -  Jewel of Malabar Hills

Our Mumbai Correspondence / Mailing address

Simplilearn's Post Graduate Program in Digital Marketing, Mumbai

74/II, Cross Road C opp. Gate No 2 Santacruz Electronic Export Processing Zone, Andheri East Mumbai, Maharashtra 400093

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