Post Graduate Program in Digital Marketing, Sydney

Post GraduateDigital Marketing FAQs

• What is Digital Marketing?

  From a birds-eye view, digital marketing is a marketing methodology that offers meaningful insights into consumer behavior. While traditional marketing was all about branding and impressions, digital marketing focuses heavily on creating experiences for users, collating their actions and reactions, and building strategies and campaigns based on the collated data!

• Why use Digital Marketing?

  Both customers and businesses are moving online, forcing organizations of all sizes, to build more and more effective digital strategies. Due to the proliferation of online devices and access to digital media, there has been an outburst in the demand for digital marketing professionals, across business verticals and sectors, in all domains of marketing.

• What are the benefits of this Post Graduate Program in Digital Marketing?

  This Post Graduate Program in Digital Marketing builds your expertise in the given field or domain. To add to that getting a certificate from a prestigious university, a world-renowned one like Purdue University is going to add stars to your CV. This digital marketing program also includes  5 capstone problem statement, and over 35+ latest digital marketing tools that will make you job-ready the moment you graduate.

  Accelerate your marketing journey with intensive marketing courses.

• What are some of the popular Digital Marketing tools covered in this Digital Marketing Course?

  The Post Graduate Program in Digital Marketing covers over 35+  in-demand digital marketing tools, including, Semrush, Google keyword planner, google analytics, Moz, Spyfu, Facebook ads, Hootsuite, and many more.

• What are the various roles that can be applied after completing this Post Graduate Program in Digital Marketing?

  This digital marketing pg program will help you learn everything from basic fundamentals of digital marketing to advanced digital marketing techniques making you a master of all the domains of digital marketing from social media to performance marketing. Therefore you can either apply for digital marketing jobs like a marketing specialist, or choose the domain-specific role you like, for example, you can become an SEO analyst, a social media strategist, or a PPC specialist.

• What are some of the top online certifications included in this Post Graduate Program in Digital Marketing?

  The following top online certifications are covered in this Post Graduate Program in Digital Marketing:

  • Website Creation
  • Digital Marketing Landscape
  • Behavioral Landscape
  • Search Engine Optimization
  • Search Engine Marketing
  • Social Media Marketing
  • Mobile Marketing
  • Content Strategy
  • Strategies for Paid Campaigns
  • Analytics, ROI & Evaluation
  • AI, Automation & Emerging Technology

  To add on to that, you will also get masterclasses directly from the Purdue University faculty and Meta Master sessions when you enroll for this digital marketing program.

• Is there any financial aid provided for this Digital Marketing Program in Sydney?

  To ensure money is not a barrier in the path of learning, we offer various financing options to help ensure that this certification program is financially manageable. Please refer to our “Admissions Fee and Financing” section for more details.
   
   

• Who are the instructors for this Digital Marketing Program in Sydney and how are they selected?

  Our highly qualified instructors are industry experts with years of relevant industry experience. Each of them has gone through a rigorous selection process that includes profile screening, technical evaluation, and a training demo before they are certified to train for us. We also ensure that only those trainers with a high alumni rating remain part of our faculty.  In addition, masterclasses will be taught by the permanent faculty of Purdue University, each of whom has substantial industry experience.

• I am not able to access the Digital Marketing Program in Sydney. Who can help me?

  Contact us using the form on the right side of any page on the Simplilearn website, select the Live Chat link, or contact Help & Support.
   

• If I want to cancel my enrollment from this Digital Marketing Program in Sydney, can I get a refund?

  Yes, you can cancel your enrollment if necessary. We will refund the program price after deducting an administration fee. To learn more, please read our Refund Policy.

  
  * Disclaimer
  This digital marketing program is offered on a non-credit basis and is not transferable to a degree.

• What important skills are covered in this Digital Marketing Program in Sydney?

  You will learn some of the most in-demand skills during this digital marketing program, including, web analytics, website management, and optimization, search psychology and language targeting, content marketing, PPC strategy, ad testing and extensions, and more. Not just that, you also get to attend masterclasses from the top faculty at Purdue University.

• What is the total duration of this Digital Marketing Program in Sydney?

  You will have to dedicate 6 months (at 5-10 hours/week) to complete this digital marketing program!

• Do you provide practice tests as part of this Digital Marketing Program in Sydney?

  Below mentioned are some of the practice tests you can look into:

  • SEO Online MCQ Practice Test
  • Advanced Social Media Questions Free Practice Test
  • Advanced PPC Exam Questions Free Practice Test
  • Email Marketing Questions Free Practice Test

• What is the salary of a digital marketing expert in Sydney?

  A Digital Marketing Specialist's average income is AU$65,445 per year in Sydney. Online marketing training in Sydney is required to work as a digital marketing specialist. Digital marketing has become extremely important in Sydney due to the rapid expansion of digital media and the Information Technology sector. Pay may progressively rise as a result of qualifications, experience, and performance.

• What are the major companies hiring for a digital marketing specialist in Sydney?

  Insurance Australia Group, Woolworths Group, The Travel Cooperation AU, Microsoft, Google, Amazon, and The Maquire Group Ltd are notable firms looking for digital marketing professionals. They hire people who have completed online marketing training in Sydney. These businesses ensure their employees' financial security and social well-being. As a result of rapid digitalization, the digital marketing industry is growing.

• How to become a digital marketing specialist in Sydney?

  Digital marketing managers are usually required to have a bachelor's degree in a related field, such as advertising, digital technology, journalism, web portal design, literature, or liberal arts. While these professionals are responsible for managing digital content, some may also lead and develop teams. To acquire an online marketing certification in Sydney, you must learn digital marketing abilities by taking online marketing training in Sydney. To work as an online marketing professional with an SEO expert, one can also enroll in an online marketing course in Sydney. Mastering PPC advertising and developing social media marketing skills are necessary to become a solid digital marketer. Efficient communication skills are also a plus.

• How to find digital marketing courses in Sydney?

  In Sydney, numerous prestigious universities offer online marketing courses. Online internships for online marketing certification are also available in Sydney. Website building and content creation, web search advertising and optimization strategies, social networks, digital advertising, Google Ads, and Web Analytics are all the various areas covered in the bachelor's degree in digital marketing offered by the University of Sydney. The Australian Academy of Digital Marketing also provides programs that teach students how to succeed in digital marketing in the real world. There are also numerous online platforms offering compelling and valuable courses on digital marketing. No matter which you choose from, whether you want to upskill or start a new career in digital marketing, these courses will thrust you to the top rung of desirable online marketing professionals.

• What are the major industries in Sydney?

  Sydney is an important financial center in the Asia-Pacific area. The Australian Stock Exchange and the Reserve Bank of Australia have their headquarters here. Sydney's economy is dominated by oil, trade, manufacturing, banking, education, and transportation divisions. Enrolling in an Online marketing course in Sydney can help you work as a digital advertising specialist in any of these sectors. A range of online courses is also available for obtaining an online marketing certification in Sydney.

• What are the eligibility criteria for this Post Graduate Program in Digital Marketing in partnership with Purdue University?

  For admission to this Post Graduate Program in Digital Marketing, candidates must possess one of the first two criteria:

  1. A bachelor's degree in any discipline 
  2. At least 2 years of experience is preferred
  3. Marketing or non-marketing background

• What is the admission process for this Post Graduate Program in Digital Marketing with Purdue University?

  The admission process for this Post Graduate Program in Digital Marketing consists of three simple steps:

  • All interested candidates are required to apply through the online application form.
  • An admission panel will shortlist the candidates based on their application.
  • An offer of admission will be made to the selected candidates and is accepted by the candidates by paying the program fee.
     

• What is Meta Blueprint certification?

  Meta Blueprint is one of the top and most popular Professional Digital Marketing certifications globally, and proof of advanced-level competency in the digital advertising industry. With this PGP Digital Marketing course, you receive a free voucher for taking up the Meta Blueprint Digital Marketing Associate program.

• What should I expect from the Post Graduate Program in Digital Marketing Certification Course in India?

  As a part of this Post Graduate Program in Digital Marketing Certification training, you will receive the following:

  • Job-ready skills in digital marketing and hands-on experience 
  • A Capstone project suitable for your portfolio to demonstrate your skills to employers
  • Certificate from Simplilearn in collaboration with Purdue University
  • Industry-recognized certificate from Simplilearn
  • Become eligible to be part of the Purdue University Alumni Association
  • Lifetime access to all core eLearning content created by Simplilearn 

• What certificate will I receive after completion of this Post Graduate Program in Digital Marketing Course?

  Upon successful completion of this PGP in Digital Marketing Program, you will be awarded a certificate from Simplilearn in collaboration with Purdue University.

• Will any preparation material be provided as part of this Digital Marketing Course to help me get started?

  Once you pay the first installment of the program fee, you will get access to a preparatory course. You will have to go through these courses before taking the first class, which consists of self-paced learning content in the form of videos.

• What is Global Teaching Assistance?

  Our teaching assistants are a dedicated team of subject matter experts here to help you get certified on your first attempt. They proactively engage students to assure they’re following the course path and to help enrich their learning experience—from class onboarding to project mentoring and job assistance.
   

• What are the eligibility criteria to participate in the JobAssist program?

  To participate in the JobAssist program, you need to:

  • Have a bachelor's degree in any discipline with an average of 50% or higher marks
  • Successfully complete our Professional Certificate Program in Digital Marketing and earn the certificate upon completion
     

• What is covered under the 24/7 support promise?

  We offer 24/7 support through email, chat, and calls. We have a dedicated team that provides on-demand assistance through our community forum. What’s more, you will have lifetime access to the community forum, even after completion of your course.
   

• Why choose Simplilearn for the Post Graduate Program in Digital Marketing?

  In collaboration with Purdue University and Meta, the Post Graduate Program in Digital Marketing has everything you need to become a successful professional in the digital world. It is a perfect course for working professionals looking to upskill by understanding the fundamental skills and tools of digital marketing. It is specially designed to accelerate your career to new heights by training you with in-demand digital marketing tools and hands-on practical training through case studies, masterclasses, mentoring sessions, and more! What’s even better is that it has superb mastersessions by Meta Blueprint and immersive case studies from Harvard Business Publishing.

  This online Professional Certificate Program in Digital Marketing provides you with 6-credits from Purdue University that can be transferred to Online MS in Communication program. Understanding the need for career mentoring after the course, Simplilearn has added another great feature of resume assistance, access to its job portal named JobAssist, and mentoring from experts in digital marketing. 

  Simplilearn’s flagship Professional Certificate Program in Digital Marketing alumni are from international brands like Amazon, Unilever, Microsoft, Google, Deloitte, Ola, LinkedIn & more! Students get to work on industry projects from 5 domains and a whopping 14+ course-end projects. Experts design these projects to provide real-world experience to learners. Other than these, some brownie features of the course include a Meta Digital Associate Exam voucher which costs around 99$, and ask me for any sessions mentored by Meta Blueprint trainers of the course too!

• What's New in this Digital Marketing PG Program?

  • Joint Purdue-Simplilearn Digital Marketer Certificate
  • Learn via Harvard Business Publishing case studies
  • Purdue Alumni Association membership
  • Masterclasses delivered by Purdue faculty
  • Live classes delivered by digital marketing industry experts
  • Build your website & learn real-world hands-on digital marketing techniques
  • Master sessions by Meta Blueprint trainers
  • 6-credit transfer for the Purdue Online MS in Communication program
  • Meta Certified Digital Marketing Associate exam voucher worth USD $99
  • 5 Capstone problem statements and 15+ course-end projects
  • 10+ case studies from brands like Adidas, KFC, Nike, Intel, etc.
  • 35+ digital marketing tools
  • Leverage ChatGPT and latest AI tools for Digital Marketing
  • Course aligned with Hootsuite and SE Ranking certification
  • Learn using Meta Business Coach Chatbot
  • Simplilearn Career Service helps you get noticed by top hiring companies

• Who can apply for this Post Graduate Program in Digital Marketing?

  • Content Managers

  • Marketing Managers

  • Influencers

  • Project Managers

  • Sales Associates

  • Entrepreneurs

  • Business Graduates

  • Analysts

  • Digital Marketing Specialists 

  • SEO Experts