This Google AdWords Professional Certification course helps you become a Google advertising professional. You will get 360-degree exposure to Google’s pay-per-click (PPC) network and an in-depth understanding of the core components of Google Ads Network.
The online marketing job market is wide open for Google Ads-certified professionals—it’s estimated that more than 200,000 positions are still unfilled in the various specialties of digital marketing. This has led to a rise in demand for skilled professionals.
Exam | Description |
AdWords Fundamentals | The AdWords Fundamentals exam covers basic and intermediate concepts, including the benefits of online advertising and AdWords, and best practices for managing and optimizing AdWords campaigns. The exam has 100 questions, with a duration of 120 minutes. You need to score minimum of 80% to pass. |
Search Advertising | The Search Advertising exam covers advanced concepts and best practices for creating, managing, measuring, and optimizing Search campaigns. The exam has 98 questions, with a duration of 120 minutes. You need to score minimum of 80% to pass. |
Display Advertising | The Display Advertising exam covers advanced concepts and best practices for creating, managing, measuring, and optimizing Display campaigns. The exam has 100 questions, with a duration of 120 minutes. You need to score minimum of 80% to pass. |
Mobile Advertising | The Mobile Advertising exam covers the basic and advanced concepts of mobile advertising, including ad formats, bidding and targeting, and campaign measurement and optimization. The exam has 74 questions, with a duration of 120 minutes. You need to score minimum of 80% to pass. |
Video Advertising | The Video Advertising exam covers basic and advanced concepts, including best practices for creating, managing, measuring, and optimizing video advertising campaigns across YouTube and the web. The exam has 74 questions, with a duration of 120 minutes. You need to score minimum of 80% to pass. |