Course Overview

Training Options

Self-Paced Learning

$ 99

  • num_of_days days of access to high-quality, self-paced learning content designed by industry experts

Course Curriculum

Course Content

  • Design Thinking Course

    Preview
    • Lesson 01: Course Introduction

      10:41Preview
      • 1.01 Course Introduction
        04:52
      • 1.02 What Will You Learn
        03:01
      • Tim Brown | Use Design Thinking: Strategies for Transformational Leaders
        02:48
    • Lesson 02: Introduction to Design Thinking

      37:12Preview
      • 2.01 Introduction
        00:42
      • 2.02 Why Is Design Thinking Critical Today
        02:51
      • 2.03 Case Study on Oral - B
        01:25
      • 2.04 Case Study on BMW
        01:05
      • 2.05 Design Thinking Approach
        02:10
      • 2.06 Case Study on Bank of America
        01:38
      • 2.07 History of Design Thinking
        02:00
      • 2.08 Design Thinking Frameworks
        02:02
      • 2.09 IBM Model
        02:30
      • 2.10 Structured Iterative Model
        03:29
      • 2.11 Progress of Design Thinking
        02:47
      • 2.12 Challenges Best Suited to Design Thinking
        02:10
      • 2.13 Complementary to Other Techniques
        01:17
      • 2.14 Engaging Better with Storytelling
        02:56
      • 2.15 Building a Story
        04:08
      • 2.16 Case Study on PepsiCo
        02:43
      • 2.17 Quick Recap
        01:19
    • Lesson 03: Exploring Design Thinking

      27:39Preview
      • 3.01 Introduction
        00:41
      • 3.02 Key Skills in Design Thinking
        02:23
      • 3.03 Context Matters - Why Successful Firms Fail
        00:37
      • 3.04 Failed Products of Successful Firms - Google
        02:01
      • 3.05 Failed Products of Successful Firms - Windows Eight
        02:02
      • 3.06 Failed Products of Successful Firms - Tata Motors
        02:11
      • 3.07 Design Thinking Risks
        03:22
      • 3.08 Case Study on Mobisol
        03:31
      • 3.09 Need for User - Centric Innovation and Design Thinking
        04:01
      • 3.10 Case Study on Tesla
        02:12
      • 3.11 Case Study on Olay
        03:17
      • 3.12 Quick Recap
        01:21
    • Lesson 04: Tapping Empathy to Build User Persona

      35:32Preview
      • 4.01 Introduction
        00:54
      • 4.02 Power of Empathy
        03:01
      • 4.03 Empathy - Example
        01:57
      • 4.04 Case Study on Walkman
        03:03
      • 4.05 Commercialization of Walkman
        03:35
      • 4.06 Empathy in Design Thinking
        01:23
      • 4.07 Empathy Driven Exploration
        02:34
      • 4.08 Case Study on Google
        03:43
      • 4.09 Google Framing the Problem
        01:48
      • 4.10 User Persona
        01:40
      • 4.11 Case Study on P&G : Febreze
        02:19
      • 4.12 Febreze : Second Research
        02:44
      • 4.13 Persona Definition
        02:04
      • 4.14 Creating User Persona
        01:59
      • 4.15 Qualitative Interviews
        01:22
      • 4.16 Quick Recap
        01:26
    • Lesson 05: Customer Journey Mapping

      22:11Preview
      • 5.01 Introduction
        00:54
      • 5.02 Customer Journey Mapping
        03:06
      • 5.03 Types of Customer Journey Maps
        01:57
      • 5.04 Segments of Customer Journey Map
        01:03
      • 5.05 Insights on Customer Journey
        00:50
      • 5.06 Customer Journey
        01:01
      • 5.07 Building Customer Maps
        02:44
      • 5.08 Brand Experience Journey
        02:30
      • 5.09 Case Study on MRI
        03:11
      • 5.10 Empathy Maps
        01:12
      • 5.11 Empathy Map Canvas
        02:36
      • 5.12 Quick Recap
        01:07
    • Lesson 06: Spotlight

      01:52Preview
      • Exploring Design Thinking
        01:52
    • Lesson 07: Problem Framing

      25:23Preview
      • 7.01 Introduction
        00:48
      • 7.02 Problem Framing
        01:22
      • 7.03 Case Study on America's Dog Adoption - Problem Reframing
        03:06
      • 7.04 Case Study on America's Dog Adoption - Problem Solving
        01:23
      • 7.05 POV Statement
        03:19
      • 7.06 Case Study : How Oscar Used Customer Centered Thinking to Improve Telemedicine
        02:42
      • 7.07 Case Study : How Oscar Rebuilt the User Experience
        02:29
      • 7.08 How Might We
        01:25
      • 7.09 Case Study on P and G
        04:02
      • 7.10 Crafting an HMW Statement
        03:28
      • 7.11 Quick Recap
        01:19
    • Lesson 08: Ideation

      01:11:41Preview
      • 8.01 Introduction
        00:41
      • 8.02 Brainstorming and Ideation
        02:54
      • 8.03 Group vs. Individual Brainstorming
        03:40
      • 8.04 Necessity of Constraints
        02:09
      • 8.05 House Rules for Brainstorming
        03:04
      • 8.06 Tips for Better Brainstorming
        02:02
      • 8.07 Preparing for a Brainstorming Session
        01:39
      • 8.08 Getting the Stage Ready
        02:37
      • 8.09 In Person vs. Remote Sessions
        03:51
      • 8.10 Brainstorming Techniques
        00:39
      • 8.11 Mind Mapping
        03:41
      • 8.12 SCAMPER
        05:51
      • 8.13 Benefits of SCAMPER
        01:30
      • 8.14 Step Ladder Brainstorming
        01:54
      • 8.15 Rapid Ideation
        02:38
      • 8.16 Role Storming
        03:25
      • 8.17 Role Storming: Rules and Usage
        01:06
      • 8.18 Charrette
        02:04
      • 8.19 Brainwriting
        03:34
      • 8.20 Reverse Brainstorming
        03:12
      • 8.21 Case Study on Breakfast Cereal
        03:38
      • 8.22 Idea Synthesis
        00:32
      • 8.23 What Is Idea Synthesis
        01:09
      • 8.24 Affinity Mapping
        02:26
      • 8.25 Tips for Idea Synthesis
        01:52
      • 8.26 Choosing the Best Set of Ideas
        03:15
      • 8.27 Building the Evaluation Criteria
        01:42
      • 8.28 Dot Voting
        02:00
      • 8.29 Parking Lot
        01:43
      • 8.30 Quick Recap
        01:13
    • Lesson 09: Concept Building

      17:45Preview
      • 9.01 Introduction
        00:49
      • 9.02 Concept Building
        01:16
      • 9.03 Working Backwards
        01:45
      • 9.04 Tips for Future Press Release
        02:03
      • 9.05 Case Study : How Swiggy POP Came About
        01:57
      • 9.06 Case Study : Analyzing the Existing System
        02:14
      • 9.07 Case Study : Breaking down the Problem
        03:34
      • 9.08 Case Study : Sketching a Solution
        02:14
      • 9.09 Future State Mapping
        00:55
      • 9.10 Quick Recap
        00:58
    • Lesson 10: Prototyping and Validation

      01:01:39Preview
      • 10.01 Introduction
        01:13
      • 10.02 Prototyping
        02:50
      • 10.03 Sketches
        03:27
      • 10.04 Principles of Sketching
        01:34
      • 10.05 Wireframes
        01:53
      • 10.06 Mockups
        02:09
      • 10.07 Interactive Prototypes
        01:47
      • 10.08 Wizard of Oz Prototype
        02:24
      • 10.09 Physical Prototypes
        03:02
      • 10.10 Case study on Schizophrenia
        02:04
      • 10.11 Schizophrenia: PRIME App
        02:18
      • 10.12 Storyboarding
        02:29
      • 10.13 Working on a Story Structure
        02:25
      • 10.14 Storyline and Story Frames
        01:31
      • 10.15 Minimum Viable Product (MVP)
        00:50
      • 10.16 Case Study on MVP for Drones to Improve Farm Yields
        03:09
      • 10.17 Validation
        00:33
      • 10.18 Fundamental assumption testing
        02:47
      • 10.19 Case Study: The Cautionary Tale of Quibi
        02:58
      • 10.20 Quibi: Launch
        03:48
      • 10.21 Quibi: Shutdown
        02:43
      • 10.22 Customer Validation
        02:12
      • 10.23 Guidelines for the Test
        03:04
      • 10.24 Case Study on Airbnb
        03:45
      • 10.25 Case Study on Airbnb Doubling Down on the Hunch
        03:25
      • 10.26 Quick Recap
        01:19
    • Lesson 11: Spotlight

      02:24Preview
      • The Design Thinking Process
        02:24
    • HBR Case Study: Preread

      • Hbr case study: Smile again
      • Hbr case study: Oakland Athletics: Reinventing the Fan Experience and Business Model

Why Online Bootcamp

  • Develop skills for real career growthCutting-edge curriculum designed in guidance with industry and academia to develop job-ready skills
  • Learn from experts active in their field, not out-of-touch trainersLeading practitioners who bring current best practices and case studies to sessions that fit into your work schedule.
  • Learn by working on real-world problemsCapstone projects involving real world data sets with virtual labs for hands-on learning
  • Structured guidance ensuring learning never stops24x7 Learning support from mentors and a community of like-minded peers to resolve any conceptual doubts
  • Disclaimer
  • PMP, PMI, PMBOK, CAPM, PgMP, PfMP, ACP, PBA, RMP, SP, and OPM3 are registered marks of the Project Management Institute, Inc.