• Learning Format Self-Paced Learning

World’s #1 Online Bootcamp

9/10 of our learners achieve their learning objectives after successful course completion*

Process Advisorsimage

Why Join this Program

SPJ GSM Academic Excellence

SPJ GSM Academic Excellence

Product Management course from SP Jain Global School of Management ranked #4 in the world

Capstone & Harvard Cases

Capstone & Harvard Cases

Learn via Harvard Case Studies & Capstone Projects on Facebook,Netflix,Tesla,Nike, Instagram

Live Industry Expert Sessions

Live Industry Expert Sessions

Live Sessions by Top Product Experts from Amazon, Adobe, Microsoft, VMware for real life learning

Product Manager Toolkit

Product Manager Toolkit

Learn top tools(JIRA, Mixpanel, Google Analytics & Balsamiq) used by PMs in day to day life

FOR ENTERPRISE

Looking to enroll your employees into this program ?

Program Overview

Professional Product Management Course by SP Jain School of Global Management prepares you to become a Product Manager via an exhaustive curriculum covering all aspects of product management. Product Management certification educates you on the latest industry trends, advancements & related industry applications from Top Product Experts via Live Sessions.

Post Graduate Program Advantage

This Program is an all-encompassing Product Management Certification program in collaboration with SP Jain School of Global Management - leveraging SP Jain's academic excellence & product expertise from Amazon, Microsoft, Adobe & VMware

  • SP Jain Certification

    Partnering with SP Jain Global

    • Receive a SP Jain Global School of Management Certification with SP Jain Global Executive Alumni Status
    • 10% Exclusive Alumni discount on SP Jain Global Executive Ed Programs
    • Live classes by SP Jain Global faculty

Simplilearn's Bootcamp: 8x more effective way of learning

Simplilearn's Bootcamp: 8x more effective way of learning

  • Hands-on, applied projects and online labs
  • Live virtual classrooms with self-paced online videos
  • 24/7 learning support and access to learner forums and community
  • Masterclasses from university faculty and top industry leaders
Simplilearn's Bootcamp: 8x more effective way of learning

Program Details

Dive deep into the different concepts of Product Management like Product Strategy, New Product Ideation and Development, Product Lifecycle Management, Design Thinking, UI/UX, and many more in this course.

Learning Path

  • Get started with the Professional Certification in Product Management course with SP Jain and Simplilearn. Kickstart your professional Product Management career with a foundational class.

  • Get an in depth insight to the day to day activities of a Product Manager and closely understand the critical aspects of Product Management

  • In this session you will appreciate the purpose of your product and how to make decisions among disruptions and changing market conditions to keep the purpose anchored strong. Anchoring the product vision and goals in a straightforward manner helps ground the team throughout the journey. Keep in mind -great products are never static, you will need to continuously adapt your vision and strategy to meet the evolving needs of your users.

  • Learn how to define and understand your key audiences and choose the most appropriate route(s) to market. Great product teams are those that put the user at the forefront of everything they do, while still being able to deliver the objectives and key results aligned on for their team. Do the right thing for your users and they will reward you with loyalty, engagement, and a roadmap to continued product success.

  • Leverage qualitative and quantitative customer research to build user personas that enable you to put yourself in the shoes of your user. Advocate for them during ideation, prioritization, and whenever trade-offs must be made. Develop empathy by talking to actual customers and observing their pain points and needs. Create buyer personas, positioning, and messaging based on standard templates and frameworks

  • Great product management demands a near-obsessive focus on end users and outcomes. Product-centric thinking has evolved the way we build in the digital world. It's shifted our focus from outputs to outcomes, from milestone obsession to user obsession. It should also change the way we define our vision, develop our people, define our success, and deliver on our goals which is addressed in this crucial topic

  • Understand your product’s value proposition in the context of value to your users. It starts analyzing the user problem that you are trying to solve in comparison to the status quo. This opportunity statement is critical to guiding feature development as well as how your product will go to market. Bring a lean mindset to everything you do –get creative with how teams and resources deliver products.

  • MVP development is the safest, low-cost, and low-risk approach to see if your idea is reasonable and actually solves issues it aims to. However, what is the minimum number of features? Create a Feature Priority Matrix that helps you validate features and define their priority in terms of three values: Impact, Risk, and Effort. Focus on the target audience needs and expectations regarding your product or service.

  • Work out the optimal digital platform architecture and bring it to life. Enable efficient data exchanges and communication between all digital platform services. Manage your ecosystem with centralized control mechanisms and real-time visibility. Ride the network effect without worrying about degradation or downtime. Land in the cloud without technical debt by eliminating, automating, and consolidating.

  • Companies need to develop and introduce new products faster to remain competitive in this fast-moving modern-day consumer market. Since faster product development and technology innovation are vital to a company’s success, rapid prototyping becomes the most crucial element of new product development. Rapid prototyping achieves Faster new product development. The prototype gives the end-user, client, customer, user participants hands-on user experience to get feedback

  • Realizing your product’s purpose requires all products (and companies) follow a lifecycle across launch, growth, maturity, and decline. It’s not enough to just ship a product. Driving continual growth demands an agile product organization that constantly reacts to changing market demands and launches new products and features every quarter, month, or even every sprint.

  • Systems thinking has been gaining significant interest lately as a comprehensive approach to introducing organizational change and development. Through systems thinking, a number of core concepts and practical tools can be applied to better understand the complexity of each product ecosystem. Organizational development is a critical and science-based process that helps organizations build their capacity to change and achieve greater effectiveness by developing, and reinforcing strategies

  • A target market analysis is an assessment of how your product or service fits into a specific market and where it will gain the most traction with customers. Target market analyses help businesses establish strategies for effective marketing and sales techniques by Assessing the viability of a product or service, finding new markets and improving the business strategy In conjunction with the Business Model canvas it provides a platform for Innovation and creating enhanced value to the customer.

  • We all understand the role that consumer behavior and emotions play in UI/UX design. However, in this piece, you will understand the impact of the human brain’s functioning on determining the effectiveness of a marketing strategy and how neuromarketing can help leverage research-based methods to elevate your UI/UX design process.

  • Build on the strengths of your existing strategies and tactics to drive new growth, learn about product evolution and the impact of decisions on your product line. Conduct a road-mapping exercise for an innovative new product. Product prioritization is one of the most consistent challenges we see, especially with larger product teams. While there are numerous methodologies, it’s critical to define a framework that’s aligned to your team’s metrics and evaluate against this framework

  • Get exposure to tools like JIRA, Mixpanel, Balsamiq, and Google Analytics which serve as building blocks for any Product Manager to assist them throughout the entire process of Product LifeCycle Development. Be it roadmapping and flowcharting a product’s development timeline and prototyping, to conducting user surveys, or to help analyze industry standards for product market fit, these tools serve as the best companion for any Product Manager to create a successful product.

  • The Product Management Capstone project will give you an opportunity to apply the concepts and learning in the Certification Program in Product Management. Through dedicated guidance sessions from SP Jain faculty, you’ll learn how to solve real-world, industry-aligned case studies.

Electives:

Skills Covered

  • Product Strategy
  • Product Market fit
  • Product Ideation
  • Rapid Prototyping
  • Product Lifecycle Management
  • Product Roadmapping and Prioritization
  • Design Thinking
  • Critical Thinking
  • Market Research
  • Leadership and Growth Mindset

Tools Covered

JIRA SPJBalsamiqGoogle AnalyticsMixpanel

Capstone Projects

  • Project 1

    Launching Facebook Lite

    Meta has launched a Facebook Lite for geographical areas with limited connectivity and slower internet connections. Determine key metrics you would define to measure success

    Launching Facebook Lite
  • Project 2

    Netflix inactive users problem

    Netflix in-active users are growing. Research-based project to identify core reasons for the same.

    Netflix inactive users problem
  • Project 3

    Tesla wants to sell more

    Tesla wants to sell more and more electric cars, a project to identify its market size.

    Tesla wants to sell more
  • Project 4

    Instagram facing growth problem

    Project to identify core problems in Instagram growth and come up with solutions to grow.

    Instagram facing growth problem
  • Project 5

    Nike leveraging technology for growth

    Project to determine how Nike can grow its shoe business leveraging technology.

    Nike leveraging technology for growth
  • Project 6

    Instagram wants to improve its key features

    Project to improve and innovate Instagram’s key features.

    Instagram wants to improve its key features

Disclaimer - The projects have been built leveraging real publicly available data-sets of the mentioned organizations.

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Program Advisors and Trainers

Program Advisors

  • CJ Meadows

    CJ Meadows

    Professor, Director, i2e – Innovation & Entrepreneurship Center Head

    She has designed and launched new innovation programs, including Design Thinking with ExperiencePoint + IDEO, Disruptive Innovation with Harvard Business Online, and startup360 with IBM Garage.

  • Nicolas Hamelin

    Nicolas Hamelin

    Adjunct Faculty at SPJ Australia

    A keen innovator and researcher with 10+ years of hands-on business development, management, and marketing experience. Highly-skilled researcher with experience securing grants and leading global research teams

  • Nada Sayarh

    Nada Sayarh

    Asst Professor in Marketing and Asst Dean SP Jain Global Dubai

    Passionate about bridging academia and the business world. Extensive experience in training, working with top managers and practice community development. Held several brand management positions in top blue chip companies

  • Shirish Rangnekar

    Shirish Rangnekar

    CEO at Planck Era

    Sirish has deep expertise in business transformation roadmaps, strategic technology initiatives, program execution for large scale enterprise transformation.He is a Lean Six Sigma Black Belt and an Enterprise Agile consultant.

  • Ramu Shankar Rao

    Ramu Shankar Rao

    Professor & Corporate Trainer

    Mr. Ramu has over 28 years of experience with significant senior corporate management roles in Healthcare industry with giants like Medtronic and St Jude Medical.

  • DR. Christopher Abraham

    DR. Christopher Abraham

    CEO & Head - Dubai campus and Sr. Vice President (Institutional Development)

    Dr.  Abraham has three Post Graduate qualifications in HRM, Business Administration in Marketing Labor and Administrative Law and a PhD in Design Thinking and Innovation. He is a Certified Design Thinker from IDEO Stanford and is a Fellow of the Chartered Institute of Marketing FCIM UK

  • Malthi Satish

    Malthi Satish

    Exec Ed Professor at SP Jain Global School of Management

    With 22 years experience in Software Product Development and Management, Malthi Satish has built Global Enterprises, Platform and Consumer Tech products. She has built high performing distributed product teams from scratch. She is rated as one of the Top 100 PMs by The Product Folks

  • Mahesh Rao

    Mahesh Rao

    Exec Ed Professor at SP Jain Global School of Management

    Mahesh has held CXO roles in 12 of 20 corporate years in B2C/B2B domains of FMCG/Food/Consumer Products in Middle-East/India, for blue-chip firms Heinz, Leo Burnett, M&C Saatchi, AATCO-Kerry, Godrej  Boyce, and as CEO Switz (2014).

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Program Trainers

  • Namitha Vasudevan

    Namitha Vasudevan

    Senior Product Manager

    Microsoft

  • Sanjit Samanta

    Sanjit Samanta

    Senior Product Manager

    Adobe

  • Balaji Ramaswami

    Balaji Ramaswami

    Senior Product Manager

    Amazon

  • Anirudh Sareen

    Anirudh Sareen

    Senior Product Manager

    VMware

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Batch Profile

Product Management course caters to working professionals of various industries & backgrounds; the diversity of our students adds richness to class discussions & interactions.

  • The class consists of learners from excellent organizations and diverse industries
    Industry
    IT Services - 20%Computer Software - 20%Internet - 20%Financial Services - 10%Retail - 10%Banking - 20%
    Companies
    Oracle
    Microsoft
    Adobe
    Cisco
    Amazon
    Facebook
    VMware
    Ola
    IBM
    Accenture
    Tata Consultancy Services

Admission Details

Application Process

The application process consists of three simple steps. An offer of admission will be made to the selected candidates and accepted by the candidates by paying the admission fee.

STEP 1

Submit Application

Tell us a bit about yourself and why you want to do this program

STEP 2

Application Review

An admission panel will shortlist candidates based on their application

STEP 3

Admission

Selected candidates can begin the program within 1-2 weeks

Eligibility Criteria

For admission to this Post Graduate Program in Product Management, candidates should have:

2+ years of work experience preferred
A bachelor's degree
May have a non Product Management Background

Apply Now

Program Benefits

  • Get certified in Product Management by SPJ GSM while working
  • Masterclasses from Amazon, Microsoft, Adobe & VMware
  • 14%YoY Growth In Product Management Jobs
  • Rs.16.7L Average Annual Salary of Product Manager
  • Training from top SP Jain Global faculties
  • Disclaimer
  • PMP, PMI, PMBOK, CAPM, PgMP, PfMP, ACP, PBA, RMP, SP, and OPM3 are registered marks of the Project Management Institute, Inc.
  • *According to Simplilearn survey conducted and subject to terms & conditions with Ernst & Young LLP (EY) as Process Advisors