Become a certified product manager from SP Jain School of Global Management. Gain expertise in AI-powered product management courses (ChatGPT & Google Bard), top product tools, with 100% interactive, live sessions led by industry experts and SP Jain’s top faculties.
Certificate from SP Jain School of Global Management | Live sessions by SP Jain top global faculties
Master the top tools – JIRA, Mixpanel, Google Analytics, and Balsamiq – utilised by PMs
Become AI-powered Product Manager via ChatGPT, Google Bard, Gencraft, Midjourney, and Picsart
Learn via case studies and capstone projects on Facebook, Netflix, Tesla, Nike, and Instagram
Professional Product Management Course by SP Jain School of Global Management prepares you to become a product manager via an exhaustive curriculum covering all aspects of product management. This program focuses on the latest industry trends, advancements and related industry applications taught by top product experts via live sessions.
This program is an all-encompassing Product Management Certification by SP Jain School of Global Management - leveraging SP Jain's academic excellence and product expertise from companies like Amazon, Microsoft, Adobe & VMware.
Dive deep into the different concepts of Product Management like Product Strategy, New Product Ideation and Development, Product Lifecycle Management, Design Thinking, UI/UX, and many more in this course.
Get started with the Professional Certification in Product Management course with SP Jain School of Global Management and Simplilearn. Kickstart your professional Product Management career with a foundational class.
In this session you will appreciate the purpose of your product and how to make decisions among disruptions and changing market conditions to keep the purpose anchored strong. Anchoring the product vision and goals in a straightforward manner helps ground the team throughout the journey. Keep in mind -great products are never static, you will need to continuously adapt your vision and strategy to meet the evolving needs of your users.
Great product management demands a near-obsessive focus on end users and outcomes. Product-centric thinking has evolved the way we build in the digital world. It's shifted our focus from outputs to outcomes, from milestone obsession to user obsession. It should also change the way we define our vision, develop our people, define our success, and deliver on our goals which is addressed in this crucial topic
Learn how to define and understand your key audiences and choose the most appropriate route(s) to market. Great product teams are those that put the user at the forefront of everything they do, while still being able to deliver the objectives and key results aligned on for their team. Do the right thing for your users and they will reward you with loyalty, engagement, and a roadmap to continued product success.
Leverage qualitative and quantitative customer research to build user personas that enable you to put yourself in the shoes of your user. Advocate for them during ideation, prioritization, and whenever trade-offs must be made. Develop empathy by talking to actual customers and observing their pain points and needs. Create buyer personas, positioning, and messaging based on standard templates and frameworks
Understand your product’s value proposition in the context of value to your users. It starts analyzing the user problem that you are trying to solve in comparison to the status quo. This opportunity statement is critical to guiding feature development as well as how your product will go to market. Bring a lean mindset to everything you do –get creative with how teams and resources deliver products.
A target market analysis is an assessment of how your product or service fits into a specific market and where it will gain the most traction with customers. Target market analyses help businesses establish strategies for effective marketing and sales techniques by Assessing the viability of a product or service, finding new markets and improving the business strategy In conjunction with the Business Model canvas it provides a platform for Innovation and creating enhanced value to the customer.
We all understand the role that consumer behavior and emotions play in UI/UX design. However, in this piece, you will understand the impact of the human brain’s functioning on determining the effectiveness of a marketing strategy and how neuromarketing can help leverage research-based methods to elevate your UI/UX design process.
Companies need to develop and introduce new products faster to remain competitive in this fast-moving modern-day consumer market. Since faster product development and technology innovation are vital to a company’s success, rapid prototyping becomes the most crucial element of new product development. Rapid prototyping achieves Faster new product development. The prototype gives the end-user, client, customer, user participants hands-on user experience to get feedback
Get exposure to Balsamiq which serves as building block for any Product Manager to assist them throughout the entire process of Product LifeCycle Development. Be it roadmapping and flowcharting a product’s development timeline and prototyping, to conducting user surveys, or to help analyze industry standards for product market fit, these tools serve as the best companion for any Product Manager to create a successful product.
MVP development is the safest, low-cost, and low-risk approach to see if your idea is reasonable and actually solves issues it aims to. However, what is the minimum number of features? Create a Feature Priority Matrix that helps you validate features and define their priority in terms of three values: Impact, Risk, and Effort. Focus on the target audience needs and expectations regarding your product or service.
Build on the strengths of your existing strategies and tactics to drive new growth, learn about product evolution and the impact of decisions on your product line. Conduct a road-mapping exercise for an innovative new product. Product prioritization is one of the most consistent challenges we see, especially with larger product teams. While there are numerous methodologies, it’s critical to define a framework that’s aligned to your team’s metrics and evaluate against this framework
Get exposure to JIRA which serves as building block for any Product Manager to assist them throughout the entire process of Product LifeCycle Development. Be it roadmapping and flowcharting a product’s development timeline and prototyping, to conducting user surveys, or to help analyze industry standards for product market fit, these tools serve as the best companion for any Product Manager to create a successful product.
Systems thinking has been gaining significant interest lately as a comprehensive approach to introducing organizational change and development. Through systems thinking, a number of core concepts and practical tools can be applied to better understand the complexity of each product ecosystem. Organizational development is a critical and science-based process that helps organizations build their capacity to change and achieve greater effectiveness by developing, and reinforcing strategies
Work out the optimal digital platform architecture and bring it to life. Enable efficient data exchanges and communication between all digital platform services. Manage your ecosystem with centralized control mechanisms and real-time visibility. Ride the network effect without worrying about degradation or downtime. Land in the cloud without technical debt by eliminating, automating, and consolidating.
Realizing your product’s purpose requires all products (and companies) follow a lifecycle across launch, growth, maturity, and decline. It’s not enough to just ship a product. Driving continual growth demands an agile product organization that constantly reacts to changing market demands and launches new products and features every quarter, month, or even every sprint.
Get exposure to Google Analytics which serves as building block for any Product Manager to assist them throughout the entire process of Product LifeCycle Development. Whether roadmapping and flowcharting a product’s development timeline and prototyping, conducting user surveys, or to help analyze industry standards for product market fit, these tools serve as the best companion for any Product Manager to create a successful product.
Get exposure to Mixpanel which serves as a building block for any Product Manager to assist them throughout the entire process of Product LifeCycle Development. Be it roadmapping and flowcharting a product’s development timeline and prototyping, to conducting user surveys, or to help analyze industry standards for product market fit, these tools serve as the best companion for any Product Manager to create a successful product.
Attend this Product Management workshop to get hands on knowledge on solving Product problems.
The Product Management Capstone project will give you an opportunity to apply the concepts and learning in the Certification Program in Product Management. Through dedicated guidance sessions from SP Jain faculty, you’ll learn how to solve real-world, industry-aligned case studies.
This final session wraps up the product management program, reflecting on the collective learning journey and recognizing the growth and insights gained by all learners.
Attend this online interactive industry master class to gain insights about Product Management advancements from top Product Industry Experts
Attend this mentoring session to clear your queries around Product Management
Master generative AI tools to improve productivity and creativity with this comprehensive course. Explore how AI-powered tools like ChatGPT, Google Bard, Gencraft, Midjourney, and Picsart can revolutionize product management processes. Learn how to integrate these AI tools into your product management practices through a series of live demonstrations and practical use cases.
( Toll Free )
Meta has launched a Facebook Lite for geographical areas with limited connectivity and slower internet connections. Determine key metrics you would define to measure success
Analyze various parameters and provide guidance to Netflix to help the company increase and retain its subscriber base.
As Tesla's PM, predict the 2025 US driverless car market size. Help meet future demand by understanding the potential of autonomous vehicles.
Project to identify core problems in Instagram growth and come up with solutions to grow.
Project to determine how Nike can grow its shoe business leveraging technology.
Project to improve and innovate Instagram’s key features.
Disclaimer - The projects have been built leveraging real publicly available data-sets of the mentioned organizations.
Dr. Abraham has three Post Graduate qualifications in HRM, Business Administration in Marketing Labor and Administrative Law and a PhD in Design Thinking and Innovation. He is a Certified Design Thinker from IDEO Stanford and is a Fellow of the Chartered Institute of Marketing FCIM UK
This product management course caters to working professionals of various industries & backgrounds; the diversity of our students adds richness to class discussions & interactions.
The application process consists of three simple steps. An offer of admission will be made to the selected candidates and accepted by the candidates by paying the admission fee.
Tell us a bit about yourself and why you want to do this program
An admission panel will shortlist candidates based on their application
Selected candidates can begin the program from the batch start date
For admission to this Product Management Program, candidates should have:
Every cohort will have the opportunity to participate in alteast 1 product management masterclass by industry experts afiliated with companies like Amazon, Microsoft, Adobe and VMware.
Disclaimer: The above list is not exhaustive. Based on availability, the masterclass may be taught
by experts from the above listed companies or other prominent organizations.
Learners are required to have a minimum of 80% live attendance for each course in the learning path and pass the capstone project to meet criteria and unlock the program certificate.
Simplilearn’s JobAssist program is an India-specific offering in partnership with IIMJobs.com to help you land your dream job. With the JobAssist program, we offer extended support for the certified learners who are looking for a job switch or starting with their first job. Upon successful completion of this Program, you will be eligible to apply for JobAssist and your details will be shared with IIMJobs. As a part of this digital marketing certification program, IIMJobs will offer the following exclusive programs:
Delivered through live virtual sessions by experienced industry experts, these masterclasses offer an immersive exploration of AI-enhanced product management. Dive into topics covering Generative AI tools such as ChatGPT and Bard, empowering you to leverage AI for generating product ideas, conducting market research, analyzing competitors, summarizing customer feedback, and creating detailed product roadmaps. Enhance your expertise through hands-on practical assignments.
The Professional Certification in Product Management features a delivery mix of live sessions conducted by SP Jain faculty and industry experts. These live sessions last for 3 hours and are scheduled on either Saturday or Sunday.
There is no option to change cohorts. Learners expected to attend the classes and complete them according to the cohort they have enrolled in.
Learners are required to meet the following program completion criteria established by SP Jain School of Global Management:
Learners are required to meet the following program completion criteria established by SP Jain School of Global Management:
Depending on the grades during the capstone evaluation learners will be awarded the certificates.
SP Jain will issue program certificate directly to the learners within 90 days of program completion to learners through mail.
No, you will not get any course level certificate on completion of each module.
The SPJ Exec Ed Alumni Benefits include:
Disclaimer: Please note that alumni features and fees are dynamic and may be subject to change as per the modus operandi of the alumni department of SP Jain School of Global Management.