• Program duration

    6 Months

  • Learning Format

    Live, Online, Interactive

Why Join this Program

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    SP Jain Global's Excellence

    Certificate from SP Jain School of Global Management | Live sessions by SP Jain top global faculties

    Certificate from SP Jain School of Global Management | Live sessions by SP Jain top global faculties

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    Product Manager Toolkit

    Master the top tools – JIRA, Mixpanel, Google Analytics, and Balsamiq – utilised by PMs

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    Gen AI for Product Managers

    Become AI-powered Product Manager via ChatGPT, Google Bard, Gencraft, Midjourney, and Picsart 

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    Applied Learning

    Learn via case studies and capstone projects on Facebook, Netflix, Tesla, Nike, and Instagram

Corporate Training

Enterprise training for teams

Product Management Certification Overview

Professional Product Management Course by SP Jain School of Global Management prepares you to become a product manager via an exhaustive curriculum covering all aspects of product management. This program focuses on the latest industry trends, advancements and related industry applications taught by top product experts via live sessions.

Key Features

  • Leverage Generative AI as a Product Manager using tools such as ChatGPT, Google Bard, Gencraft, Midjourney, & Picsart
  • Get access to SPJ Exec Ed Alumni benefits post program completion

Product Management Course Advantage

This program is an all-encompassing Product Management Certification by SP Jain School of Global Management - leveraging SP Jain's academic excellence and product expertise from experts from companies like Google, Microsoft, Amazon, and more.

  • SP Jain Certification

    Partnering with SP Jain Global

    • Receive a SP Jain School of Global Management Certification
    • SP Jain School of Global Management will issue your program certificate directly within 90 days of program completion
    • Live classes by SP Jain Global faculty

Simplilearn's Bootcamp: 8x more effective way of learning

Simplilearn's Bootcamp: 8x more effective way of learning

  • Hands-on, applied projects and online labs
  • Live virtual classrooms with self-paced online videos
  • 24/7 learning support and access to learner forums and community
  • Masterclasses from university faculty and top industry leaders
Simplilearn's Bootcamp: 8x more effective way of learning

Product Management Online Training Details

Dive deep into the different concepts of Product management like product strategy, new product ideation and development, product lifecycle management, design thinking, and more in this course.

Learning Path

  • Induction for Professional Certification in Product Management

    Get started with the Professional Certification in Product Management course with SP Jain School of Global Management and Simplilearn. Kickstart your professional Product Management career with a foundational class.

  • Mastering the Product Management Discipline and Paving Your PM Career
    • Master product management holistically, understanding its adaptability across industries.
    • Apply the KASH framework to cultivate and enhance competencies crucial for successful product management: Knowledge, attitude, skills, and habits in decision-making.
    • Do a self-assessment to identify personal traits vital for product managers, and align strengths for career success.
    • Learn transition strategies for smooth shifts into product management from diverse backgrounds.
  • Embracing Growth Mindset, Critical Thinking, and Customer Value Propositions as a Product Manager
    • Learn how to apply Carol Dweck's theory for a growth-oriented approach in product management.
    • Develop critical thinking skills for informed, rational decision-making in product strategies and problem-solving.
    • Craft compelling customer value propositions based on functional, economic, and emotional value that resonate with customer needs.
    • Understand consumer behaviour and categorize products by consumer motivations using the FCB Framework.
    • Master how to create a detailed customer journey map.
       
  • Product Roadmapping and Strategic Prioritization
    • Understand the pivotal role of product roadmaps in strategic decision-making and stakeholder alignment.
    • Explore diverse roadmap types (timeline, release, Kanban, outcome-based) and their situational applications.
    • Learn techniques for efficient backlog management and feature prioritization based on user impact, business alignment, and resources.
    • Grasp the significance of iterative development in agile processes, promoting adaptability and continuous enhancement.
       
  • Designing the Business Model, Target Marketing and Pricing Strategies
    • Distinguish between online and offline business models, analyzing their structures, advantages, and limitations within the same product category.
    • Acquire methods for market segmentation, consumer targeting, and strategic product positioning for maximum market impact.
    • Explore diverse pricing strategies across different business models and learn to assess financial statements for effective pricing decisions.
       
  • Integrating Design Thinking into Product Management
    • Comprehend how design thinking enhances creativity, empathy, and problem-solving in product management.
    • Compare design thinking with traditional approaches, highlighting its strengths in user-centered approach for development.
    • Harness design thinking for innovative product and service creation, applying principles in problem-solving scenarios for breakthroughs.
       
  • Leveraging Consumers Insights for Informed Product Decision-Making
    • Differentiate between insights and raw data, emphasizing empathy to decode consumer behaviour effectively.
    • Explore qualitative and quantitative research methods (ethnography, interviews, surveys, data analysis) for comprehensive consumer understanding.
    • Extract actionable insights from consumer behaviours and conversations to inform product changes and communication strategies.
       
  • Crafting a Structured Product Strategy for Success
    • Align product strategies with business plans, ensuring coherence and synergy between the product roadmap and organizational objectives.
    • Develop SMART goals aligning enterprise objectives with product-specific goals for effectiveness.
    • Explore growth strategies, identifying critical success factors and KPIs to monitor and enhance product and brand performance.
       
  • UX Design for Product Managers
    • Grasp UX design's goals and elements, which are crucial in creating user-centric experiences within product management.
    • Understand key UX principles like usability, accessibility, and user satisfaction, discerning human-centered from technology-centered design approaches.
    • Apply UX principles to practical product challenges in breakout sessions, translating theory into problem-solving strategies.
       
  • New Product Development
    • Learn methodologies for problem definition, ideation, and validating problem-solution fit for innovative product development.
    • Adopt a user-centric approach: Create user stories, acceptance criteria, MVP canvas, and select features, prioritizing user testing, feedback, and iterative development.
    • Hone your decision-making skills: Determine pivots or continuations based on iterative feedback and market validation.
       
  • Developing a Wireframe and Rapid Prototyping
    • Grasp wireframing and prototyping principles, distinguishing their purposes and the tools used in the design process.
    • Explore wireframe essentials like navigation, content layout, and common mistakes, applying knowledge through practical exercises.
    • Transition from low-fidelity wireframes to high-fidelity prototypes, focusing on user flow, layout, and usability for interactive designs.
       
  • Blueprint for Platform Success: Strategy, Design, and Growth Opportunities
    • Differentiate between platforms and products, understanding architectural elements, technology stacks, and API design in platform development.
    • Analyze platform monetization strategies, dissecting revenue streams, and exploring growth opportunities.
    • Evaluate growth and competition, analyzing revenue generation and conducting competition assessments to strategize platform enhancement.
       
  • Product Lifecycle Management: Strategy, KPIs, and AI Integration for Success
    • Develop a product lifecycle management (PLM) strategy by addressing challenges in each product lifecycle stage.
    • Learn about AI and ML applications in product management, focusing on personalization, insights, trend and behaviour analysis, predictive analysis, and inventory planning.
    • Explore real-world AI applications in measuring KPIs for various B2B and B2C products and services.
       
  • Introduction to Product Management Tools: Balsamiq, Google Analytics, Jira, Mixpanel
    • Master Balsamiq for wireframes and high-fidelity prototypes in product design.
    • Gain expertise in Jira for Agile project management, facilitating team collaboration and project tracking.
    • Understand Google Analytics for web analytics, acquisition, engagement, monetization, retention, and real-time insights.
    • Utilize Mixpanel for insights, funnel analysis, flow reports, retention, and KPI trend analysis, supporting data-driven decisions.
       
  • Product Management Capstone Project

    This product management capstone project will give you an opportunity to implement the skills you learned throughout this program to solve real-world industry-relevant problems. 

    • Research & analyze markets, user needs, and competition.
    • Align products with company vision strategically.
    • Define metrics, validate solutions, and track progress.
    • Innovate user-centric solutions and foresee market trends.
    • Solve problems and make data-driven decisions.
    • Communicate effectively to diverse stakeholders.
       
  • The Psychology of Buying Behaviour and Consumption: Understand Neuroscience for Effective Marketing
    • Grasp neuroscience and psychology's impact on consumer behaviour within marketing.
    • Understand how the brain processes marketing stimuli involving perception, attention, memory, and emotional responses.
    • Explore limbic system-controlled emotions and amygdala impact alongside neurometrics measuring brain responses in marketing.
       
  • Product Management Workshop
    • Distinguish product, brand, and enterprise failures via case studies, extracting lessons to avert similar pitfalls.
    • Apply new product development (NPD) principles for digital product creation, crafting effective launch strategies based on NPD insights.
       
  • Final Closing Session

    This final session wraps up the product management program, reflecting on the collective learning journey and recognizing the growth and insights gained by all learners.
     

Electives:
  • Generative AI for Product Managers

    Master Generative AI tools to improve productivity and creativity with this comprehensive course. Explore how AI-powered tools like ChatGPT, Google Bard, Gencraft, Midjourney, and Picsart can revolutionize product management processes. Learn how to integrate these AI tools into your product management practices through a series of live demonstrations and practical use cases.

  • Product Management Masterclass by Industry Experts

    Attend this online interactive product management masterclass to gain insights about product management advancements from top industry experts.

  • Product Management Capstone Mentoring Session

    Attend this mentoring session to clear your queries around Product Management Capstone project.

Contact Us

1-844-532-7688

( Toll Free )

18+ Skills Covered

  • Product Strategy
  • Product Market fit
  • Product Ideation
  • Rapid Prototyping
  • Product Lifecycle Management
  • Product Roadmapping and Prioritization
  • Design Thinking
  • Minimal Vial Product MVP Development
  • Agile Methodology
  • Leadership and Growth Mindset
  • Generative AI
  • Product Innovation
  • UX Design
  • User Experience Management
  • Critical Thinking
  • Agile Project Management
  • Market Research
  • Product Analytics

9+ Tools Covered

JIRA SPJBalsamiqGoogle AnalyticsMixpanelDM_ChatGPTPM_MidjourneyPM_PicsartPM_GBardPM_Gencraft

Projects

  • Project 1

    Launching Facebook Lite

    Meta has launched a Facebook Lite for geographical areas with limited connectivity and slower internet connections. Determine key metrics you would define to measure success

    Launching Facebook Lite
  • Project 2

    Netflix inactive users problem

    Analyze various parameters and provide guidance to Netflix to help the company increase and retain its subscriber base.

    Netflix inactive users problem
  • Project 3

    Teslas Pursuit in the US Driverless Car Market

    As Tesla's PM, predict the 2025 US driverless car market size. Help meet future demand by understanding the potential of autonomous vehicles.

    Teslas Pursuit in the US Driverless Car Market
  • Project 4

    Instagram facing growth problem

    Project to identify core problems in Instagram growth and come up with solutions to grow.

    Instagram facing growth problem
  • Project 5

    Nike leveraging technology for growth

    Project to determine how Nike can grow its shoe business leveraging technology.

    Nike leveraging technology for growth
  • Project 6

    Instagram wants to improve its key features

    Project to improve and innovate Instagram’s key features.

    Instagram wants to improve its key features

Disclaimer - The projects have been built leveraging real publicly available datasets from organizations.

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An Immersive Learning Experience

Peer to Peer engagement

Get the real classroom experience. Interact with learners and engage with mentors in real-time via Slack.

Blended Learning

Missed a class? Access recordings later to learn and keep up with your cohort.

Mentoring session(s)

Expert guidance sessions from mentors for doubt clarifications, project assistance, and learning support.

Learning Support

Get a dedicated Cohort Manager for all your queries and help you succeed at every learning step.

Peer to Peer engagement
Get the real classroom experience. Interact with learners and engage with mentors in real-time via Slack.
Blended Learning
Mentoring session(s)
Learning Support

Program Advisors and Trainers

Program Advisors

  • Shirish Rangnekar

    Shirish Rangnekar

    CEO at Planck Era

    Sirish has deep expertise in business transformation roadmaps, strategic technology initiatives, program execution for large scale enterprise transformation.He is a Lean Six Sigma Black Belt and an Enterprise Agile consultant.

  • Dr. Christopher Abraham

    Dr. Christopher Abraham

    CEO & Head - Dubai campus and Sr. Vice President (Institutional Development)

    Dr.  Abraham has three Post Graduate qualifications in HRM, Business Administration in Marketing Labor and Administrative Law and a PhD in Design Thinking and Innovation. He is a Certified Design Thinker from IDEO Stanford and is a Fellow of the Chartered Institute of Marketing FCIM UK

  • Ramu Shankar Rao

    Ramu Shankar Rao

    Professor & Corporate Trainer

    Mr. Ramu has over 28 years of experience with significant senior corporate management roles in Healthcare industry with giants like Medtronic and St Jude Medical.

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Program Trainers

  • Sushant Mathur

    Sushant Mathur

    19+ Years Exp | Product Leader

    Proven Expertise in B2B Product Management

  • Sneha Singh

    Sneha Singh

    18+ Years Exp | Product Leader

    Driving Product Innovation | Customer Success

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Batch Profile

This product management course caters to working professionals of various industries & backgrounds; the diversity of our students adds richness to class discussions & interactions.

  • Industry
    The class consists of learners from excellent organizations and diverse industries
    Industry
    IT Services - 20%Computer Software - 20%Internet - 20%Financial Services - 10%Retail - 10%Banking - 20%
    Companies
    Oracle
    Microsoft
    Adobe
    Cisco
    Amazon
    Facebook
    VMware
    Ola
    IBM
    Accenture
    Tata Consultancy Services

Learner Reviews

Admission Details

Application Process

The application process consists of three simple steps. An offer of admission will be made to the selected candidates and accepted by the candidates by paying the admission fee.

STEP 1

Submit Application

Tell us a bit about yourself and why you want to do this program

STEP 2

Reserve Your Seat

An admission panel will shortlist candidates based on their application

STEP 3

Start Learning

Selected candidates can begin the program from the batch start date

Eligibility Criteria

For admission to this Product Management Program, candidates should have:

2+ years of work experience preferred
A bachelor's degree
Candidates from non-product management backgrounds are welcome

Apply Now

Program Benefits

  • Certificate from SP Jain School of Global Management
  • Live sessions by SP Jain top global faculties
  • Get access to SPJ Exec Ed Alumni benefits
  • Product Management Masterclass by industry experts
  • Leveraging Generative AI in product management

Product Management Course Online FAQs

  • What is a product management course?

    A product management course provides a comprehensive learning experience to better navigate the role of a product manager. The course is curated for professionals looking to build strong foundations in product management along with the skills and knowledge to guide their launch to success. With this product management course, you will learn product strategy, ideation and development, lifecycle management, design thinking, UI/UX, and more through hands-on practice with the latest tools and techniques.

  • What do product managers do?

    A product manager's roles are multifaceted in that they are essential in identifying customer needs and trying to meet business objectives. They do so by bridging the gap between engineers, designers, marketing, sales and customer support services by collecting the necessary information to aid a product's lifecycle. The product manager's responsibilities extend to product strategy, development, analysis, performance measurement and customer engagement. Taking up a product management course will help you understand these processes and even prepare you for a career as a product management professional. If this interests you, you can take the first step by reading how to become a product manager.

  • Is this product management certification worth it?

    Yes, this product management certification is worth it, as it will gain you more credibility and recognition. It serves as a testament and commitment to your field, enhancing your professional image among peers and employers. Here are some of the additional benefits that make this product management certification worth it:

    • Attend live classes by SP Jain Global faculty
    • Gain hands-on learning through real-life projects from Facebook, Tesla, and Instagram
    • Learn the importance of GenAI tools in product management, including ChatGPT, Gencraft, Midjourney, and Picsart
    • Access to SPJ Exec Ed Alumni benefits after completing the program

  • Who can attend this product management course?

    Our product management course is a great fit for current and aspiring product managers looking to understand product development, market strategy, and the product lifecycle. To attend this product management certification course, candidates must meet the following criteria:

    • Must have over two years of work experience (In any field)
    • A bachelor's degree in any discipline
    • Professionals with non-product management backgrounds are welcome

  • What certifications should a product manager have?

    Obtaining a product manager certification can be incredibly beneficial to advance your career as a product manager. These certifications typically cover essential areas such as product strategy, market research, user experience management, product roadmap, and product lifecycle management. It validates your expertise and provides you with up-to-date knowledge and best practices. By completing it, you'll gain a competitive edge in the job market and enhance your ability to deliver successful products.

  • Who are the instructors for this product management course, and how are they selected?

    Our training faculty are industry experts with years of relevant product management experience. Each of them has undergone a rigorous selection process that includes screening, and additional technical evaluation before officially training for us.

    Their experience, backgrounds, and skill sets make them stand out — a key aspect in their selection process. We also ensure that those with a high alumni rating are chosen to teach our classes.

  • How do I enroll in this product management certification program?

    The enrollment process for the product management certification program can be done in three steps:

    - Those interested should apply through the online application form
    - The admission panel will shortlist candidates based on their application
    - An admission offer is made, which can be accepted by paying the program fee.

    Candidates will receive a payment receipt and LMS access information once payment is confirmed.

  • What salary can I expect after earning a product manager certification?

    As companies strive to create products and experiences customers like, the demand for product managers will always remain high for companies looking to stay competitive. The global product management market size is expected to reach $49.3 billion by 2031, growing steadily at a CAGR of 7.2%, further indicating a healthy state for earning opportunities if you're a product manager and have completed a product management certification. A product manager's average annual salary in India is estimated to be ₹23 Lakhs.

  • What jobs can I expect after completing the product management course?

    The demand for product managers is healthy, with companies from multiple industries always on the lookout for qualified professionals. With opportunities aplenty, completing a product management certification course will open doors to many lucrative opportunities. Completing this product management certification course will allow you to take up roles like:

    • Product manager
    • Product marketing manager
    • Technical product manager
    • Product strategist
    • Product owner

    Completing this product management course can also potentially increase your chances of getting hired by top companies like Oracle, Microsoft, Adobe, Amazon, and Google.

  • Will financial aid be provided for this Professional Certification in Product Management Course?

    We want to ensure that money doesn't hinder your career aspirations, which is why we offer financing options to help make this product management course more financially manageable. You can opt to pay the full course fee or pay monthly installments. We have partnered with various companies to give you options at 0% interest rates with no hidden costs, ensuring every bit spent goes into your upskilling efforts. For more information, refer to our "Admissions Fee and Financing" section.

  • I am not able to access the product management course online. Who can help me?

    You can access our 24/7 Help & Support, which is available to you via live chat on the Simplilearn website. The module is available to answer any of your questions and can be accessed on the bottom right side of any page.

  • Will I get a refund if I cancel my enrollment in this product management course?

    You can cancel your enrollment in this product management course. We will refund the program price after deducting an administration fee. To learn more, please read our Refund Policy.

  • What is covered under the 24/7 support promise?

    We offer 24/7 support through chat, emails, and calls for any urgent issues. For other queries, we have a dedicated team that offers email assistance and on-request callbacks.

  • Are there any other online courses Simplilearn offers under product and design?

    Simplilearn offers options to help you upskill in Product and Design. Courses range from advanced certification training in product management courses to specialized ones to help you work on specific skills to help you stay competitive in the long run. Some of these courses include:

  • Does Simplilearn have corporate training solutions?

    For corporate solutions, you can explore Simplilearn for Business to help equip your teams with the latest digital skills through tailored training designed for Fortune 500 and mid-sized companies. You can also explore Simplilearn Learning Hub+ - a comprehensive learning library with unlimited live interactive solutions available organization-wide.

  • What do people think about Simplilearn’s Professional Certification in Product Management?

    Simplilearn is highly considered for its educational services providing top-notch learning experiences intended to boost your career prospects. Our range of product management courses offers a well-thought-out curriculum filled with industry-relevant study material. Our past learners have always praised the course's hands-on approach, flexible learning, and real-life simulations to help overcome challenges. Visit Simplilearn's testimonial page to check out more alumni reviews.

  • Acknowledgement
  • PMP, PMI, PMBOK, CAPM, PgMP, PfMP, ACP, PBA, RMP, SP, OPM3 and the PMI ATP seal are the registered marks of the Project Management Institute, Inc.