Post Graduate Program in Digital Marketing

Digital Marketing Course FAQs

• What is a Digital Marketing Course?

  A digital marketing course is designed to help you acquire the skills and knowledge needed to promote products, services or brands using digital channels. It covers SEO, SEM, social media marketing, content marketing, email marketing and analytics. This course will prepare you for jobs in various industries like ecommerce, real estate, healthcare, education and more. After completing this course, you will earn a completion certificate, which can boost your portfolio and help you get noticed by the top employers in the UAE.

• Is prior knowledge necessary to pursue a digital marketing course?

  Whether you are a recent graduate looking to break into the digital marketing domain or an experienced professional seeking to upskill, the digital marketing course is designed to suit every need. No prior knowledge or skill is required to pursue this course.

• What skills will I learn in this digital marketing course?

  In this digital marketing course, you will gain over 13 digital marketing skills, including SEO, social media marketing, content strategy, mobile marketing, content marketing, analytics ROI & evaluation and more. Apart from the industry-relevant skills, you will also gain exposure to more than 40 digital marketing tools such as Hootsuite, Ahrefs, Google Ads, Google Analytics, Semrush and more. These skills will make you more eligible for high-paying job roles in the UAE’s thriving digital marketing landscape.

• Which job opportunities can you pursue after studying the Digital Marketing course?

  There are ample job opportunities for certified digital marketing professionals in the UAE. With the growing need for digital marketing professionals, there are several openings for various roles across different industries. You can have diverse career options in various digital marketing roles, such as Social Media Manager, SEO Specialist, Content Manager, Email Marketing Specialist, and many more. If you specialize in PPC, ecommerce or marketing analytics, it will open new doors for you.

• What is the cost of a Digital Marketing course in the UAE?

  The course fees vary depending on the curriculum. The fee for our digital marketing course is AED 6,240, which you can also pay in monthly installments of AED 624.

• What is the scope of Digital Marketing in the UAE?

  In the UAE, ad spending in the Advertising market is expected to reach US$1.71 billion in 2025, and by 2033, the digital advertising market is projected to grow at a CAGR of 12%. Driven by technological developments and high internet penetration, digital marketing has become a booming field in the UAE with a huge scope and opportunities for those pursuing these courses.

• What is the average salary of a digital marketing professional in the UAE?

  You can aim for high-paying jobs in digital marketing in the UAE. It has become one of the most sought-after jobs, offering various roles to explore. The average salary of a digital marketing specialist in Dubai is AED 6,667 per month.

• What digital marketing skills are in demand in the UAE?

  Several digital marketing skills are in demand in the UAE. Employers are aggressively hiring individuals with skills such as search engine optimization, social media marketing, content creation, PPC, and data analytics. Professionals skilled in Google Ads, Meta Advertising and influencer marketing will have a competitive advantage.

• What is the value of Digital Marketing certifications in the UAE?

  Digital Marketing certifications are highly valuable in the UAE. They offer career advancement, increased earning potential, and a competitive edge in the job market. The UAE's thriving digital landscape and rising demand for skilled professionals make these certifications a wise investment.

• What does a digital marketing professional do?

  A digital marketing professional is responsible for leading digital marketing campaigns to promote brands and improve visibility across various online channels. To get more in-depth:

  • They plan and execute marketing strategies on behalf of the brand.
  • They keep tabs on performance metrics to ensure they meet business goals and further optimize them for better results
  • They play an important role in analyzing how a customer engages with the brand on multiple digital touchpoints and how the experience can be made better

  Completing a digital marketing course will prepare you with the skills needed to be able to take on such tasks.

• What are the benefits of this online digital marketing certificate course?

  This digital marketing certificate course helps professionals build their skills in all field components. Some of the course benefits include:

  • Attending live classes and sessions from industry experts and exploring self-paced content
  • Working on essential functions like social media, website creation, SEO, SEM, email marketing, content strategy, and more
  • Learning to better manage paid marketing budgets via Stukent Digital Marketing Simulations
  • Developing digital marketing techniques through real-world case studies from brands like Adidas, Nike, and KFC
  • Earning a program certificate from Purdue University Online and Simplilearn

• Who can apply for this online Digital Marketing Certification Course?

  Anyone who wants to learn digital marketing or is interested in developing digital marketing skills can apply for this digital marketing course. Most participants include those aspiring to become:

  Content managers	Marketing managers	Influencers
  Project managers	Sales associates	Entrepreneurs
  Business graduates	SEO & Digital marketing specialists	Analysts

• What is a digital marketing manager’s expected salary?

  The global digital marketing industry is expected to be valued at $786.2 billion by 2026 thanks to increasing digital adoption, and accessibility to digital content. Professionals looking to make a break in digital marketing will find lucrative opportunities with the right experience and after completing a digital marketing course. Here’s a glimpse of the average annual salaries of digital marketing managers can earn:

  • India - ₹8.00 Lakhs
  • US - $61,202

  The digital marketing industry is expected to see a CAGR of around 11.1% from 2024-2030. This makes it an ideal industry for those looking to make a career in it. Completing a digital marketing course can open up a range of opportunities to explore. Some of these career paths include:

  • Digital marketing manager
  • Marketing specialist
  • SEO analyst
  • Social media specialist
  • Content marketing manager
  • Performance marketing manager

• Who are the instructors for this online digital marketing course, and how are they selected?

  The instructors for this digital marketing course are industry professionals with real-world experience in core concepts like SEO, SEM, social media marketing, content strategy, AI automation, and more. Their expertise, teaching ability, previous track record, and certifications make them stand out as viable candidates to teach this program. In addition to their field expertise, Simplilearn also conducts a rigorous vetting process that includes screening profiles, past alumni ratings, and more to ensure you get the best learning experience possible.

• Are there any other online courses Simplilearn offers under Digital Marketing?

  If your aim is to upskill in digital marketing, Simplilearn offers plenty of options, from advanced training programs to specialized courses. These choices allow you to learn entirely new concepts or just brush up your skills in certain segments allowing you to gain the edge in the competitive industry. Other digital marketing courses that we offer are:

  • Digital Marketing Specialist
  • Search Engine Optimization (SEO) Course
  • Introduction to Digital Marketing Fundamentals

• Will missing a live class affect my ability to complete the course?

  Missing a live class will not affect your ability to complete the course thanks to our 'Flexi-Learn' feature. It allows you to watch recorded sessions of any missed class to stay updated and have your attendence marked later. This gives you the convenience to learn at your own pace and still meet the criteria needed to complete the course.
   

• Are Simplilearn’s courses eligible for reimbursement by my employer?

  Yes, you can claim employer reimbursement for this digital marketing course. In partnership with Purdue University Online, we accept tuition vouchers to help streamline the reimbursement process. We can also provide completion certificates and detailed receipts, which can be submitted to your employer for reimbursement.

• What is covered under the 24/7 support promise?

  You can claim 24/7 support through email, chat, and calls as we have a  dedicated team that provides on-demand assistance. You will also be given access to our community forum that's available even after completing your digital marketing course.

• What is the refund policy for this digital marketing course?

  You can cancel your enrollment in this digital marketing course at any time. You will be provided with a refund of the course fee after an administration charge has been subtracted from the total amount. Please view our Refund Policy for more information.