Free AI for Market Intelligence & Sales Prospecting Course

200+ Learners

Course Overview

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Skills Covered

Course Curriculum

Course Content

  • Free AI for Market Intelligence & Sales Prospecting Course

    Preview
    • Lesson 01: Course Introduction

      02:30Preview
      • Course Introduction AI for Market Intelligence and Prospecting for Sales
        02:30
    • Lesson 02: Learning Objectives

      01:16Preview
      • 2.01 Learning Objectives
        01:16
    • Lesson 03: Foundations: AI as a Sales Research Partner

      34:52Preview
      • 3.01 AI Powered Sales Research and Decision Making
        03:17
      • 3.02 Hallucinations Recency and Other AI Blind Spots
        01:22
      • 3.03 The AI Trust Ladder Match Trust to Risk
        01:24
      • 3.04 Choosing the Right AI Research Assistant and When to Use It
        01:47
      • 3.05 AI in CRM and the CTRAS Prompt Iteration Framework
        03:29
      • 3.06 Data and Privacy in AI Prompts
        02:52
      • 3.07 Demo Setting up Free Accounts on ChatGPT Claude and Perplexity
        04:47
      • 3.08 Demo Creating a Prospecting Snapshot for Shopify Using ChatGPT
        07:42
      • 3.09 Demo Comparing Tool Outputs ChatGPT Claude and Perplexity
        08:12
    • Lesson 04: Account and Industry Intelligence

      57:12Preview
      • 4.01 Turning Sales Research into Account Insights
        02:45
      • 4.02 Finding Sales Signals from Public Sources
        03:30
      • 4.03 Verifying AI Assisted Outreach Before Sending
        02:36
      • 4.04 Demo Identifying Strategic Priorities While Building a Prompt Library
        12:39
      • 4.05 Demo Capturing Pain Points and Pressures While Building a Prompt Library
        11:52
      • 4.06 Demo Finding Hiring Signals and Buying Triggers While Building a Prompt Library
        10:33
      • 4.07 Demo Building a Competitive Landscape While Mapping the Industry Landscape
        07:49
      • 4.08 Demo Identifying Market Trends and Key Players While Mapping the Industry Landscape
        05:28
    • Lesson 05: Prospect Intelligence and Personalization at Scale

      54:54
      • 5.01 Applying Person Research for Relevant Outreach
        02:26
      • 5.02 Using Public Signals to Research Buying Committees
        03:35
      • 5.03 Demo Building a Prospect Profile Using Perplexity and Claude
        12:00
      • 5.04 Demo Building a Prospect Profile Using the Role Context Prompt
        07:21
      • 5.05 Demo Drafting a Personalized Cold Outreach Email Using Claude
        11:09
      • 5.06 Demo Humanizing Personalized Outreach Emails Using Claude
        04:52
      • 5.07 Demo Drafting a Value Led Follow Up Email Using Claude
        04:37
      • 5.08 Demo Drafting a Gracious Breakup Email Using Perplexity
        02:35
      • 5.09 Demo Generating Discovery Questions for a First Prospect Call Using Perplexity
        06:19
    • Lesson 06: Building a Repeatable AI Based Prospecting Workflow

      43:23Preview
      • 6.01 Building a Repeatable AI Prospecting Workflow
        03:08
      • 6.02 Using AI Tools Effectively in Prospecting
        03:08
      • 6.03 Demo Building the Prompt Library Structure
        03:37
      • 6.04 Demo Populating the Prompt Library with Top Prompts
        07:39
      • 6.05 Demo Creating the Account Brief Under Five Minutes
        09:04
      • 6.06 Demo Running the Prospect Research Speed Run
        04:25
      • 6.07 Demo Drafting the Outreach Email Live
        07:14
      • 6.08 Demo Generating Tailored Discovery Questions
        05:08
    • Lesson 07: Key Takeaways

      01:35
      • 7.01 Key Takeaways
        01:35
      • Knowledge Check

Why Join this Program

  • Develop skills for real career growthCutting-edge curriculum designed in guidance with industry and academia to develop job-ready skills
  • Learn from experts active in their field, not out-of-touch trainersLeading practitioners who bring current best practices and case studies to sessions that fit into your work schedule.
  • Learn by working on real-world problemsCapstone projects involving real world data sets with virtual labs for hands-on learning
  • Structured guidance ensuring learning never stops24x7 Learning support from mentors and a community of like-minded peers to resolve any conceptual doubts

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  • PMP, PMI, PMBOK, CAPM, PgMP, PfMP, ACP, PBA, RMP, SP, OPM3 and the PMI ATP seal are the registered marks of the Project Management Institute, Inc.
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  • Career Impact Results vary based on experience and numerous factors.