Simplilearn Masters Programs now come with an iPad Mini to help you learn on the go.

*Use the code USMINI to avail an iPad Mini.

About the program

  • What is the focus of SEO Specialist Masters Program course?

    The SEO Specialist Masters program is designed to transform you into an effective, industry-ready Search Engine Optimization professional. Fast-track your career by following the clear and structured learning path recommended by industry and faculty experts. You’ll master various facets of SEO, including on-page SEO, link building, content marketing, web analytics, etc. You’ll also acquire extensive project experience along with the capability to manage and strategize inbound marketing initiatives.

    The program provides access to more than 35 live, instructor-led online classes conducted by multiple expert trainers. You will also get access to high-quality eLearning content, simulation exams, a community moderated by experts, monthly mentoring sessions by thought leaders, and other resources to help you master the skillset of an SEO Specialist in an effective and efficient manner.

    Upon completing the program requirements of the learning path, you will receive a Masters certificate from Simplilearn certifying that you have acquired the skillset of a SEO Specialist, validating your ability to lead the inbound marketing efforts of your organization.

  • Why become an SEO Specialist?

    SEO and inbound marketing is the primary digital channel for most organizations, with 51% of all internet traffic being organic in nature. SEO plays a key role even for companies that conduct much of their business offline because more than 61% of all potential customers use the internet to research products before purchase.

    SEO specialists optimize your websites and manage content and links on various platforms to make companies and their product lines more accessible to a digital audience. The digital transformation of the world has led to a huge demand for qualified SEO Specialists.

    An in-depth understanding of SEO techniques, trends, and updates, in addition to web analytics and content marketing, is necessary to become an effective SEO professional.

    Our secondary research confirms the high career potential for a skilled SEO Specialist:
    • SEO is the most in-demand digital marketing skill of the year according to Smart Insights and cmo.com.
    • In the USA, there are 10,300+ jobs and in the UK, there are 8,400+ jobs that require SEO skills on Indeed.com.
    • In India, 5700+ jobs on naukri.com require an SEO skillset.

  • Recommended Learning Path for a SEO Specialist

  • Who can become an SEO Specialist?

    Becoming an SEO Specialist is the right career goal for those seeking leadership positions in inbound marketing. Professionals from the following roles are best suited to become SEO Specialists:
    • Marketing Managers
    • Digital Marketing Executives
    • Content Writers
    • Marketing and Sales professionals
    • Management, Engineering, Business, and Communication graduates
    • Entrepreneurs and Business Owners

  • How do I earn the Masters Program certificate?

    Upon completion of the following program requirements, you will be eligible to receive the Masters Program certificate that will testify to your acquisition of an SEO Specialist’s skillset.
     
    Course Required for certificate? Simulation Exam Project
    DMCA Yes Score > 75% Required
    Advanced SEO Yes Score > 75% Not required
    Advanced Content Marketing Yes Score > 75% Not required
    Advanced Web Analytics Yes Score > 75% Not required

    Sample Certificate

  • Our Program Director

    Danny Dover is a passionate SEO expert and influential writer. He is the author of the best-selling book Search Engine Optimization Secrets and the co-founder of Making it Click.
    Danny’s expertise has been cited in Time Magazine, PC World, Smashing Magazine, and Seattle Post-Intelligencer and has been translated into Japanese, Russian, French, Spanish, Italian, Chinese, German, and Hungarian. He has spoken at numerous conferences (spanning three continents) and his work has been accessed online in more than 175 countries.
    Before starting his own company, Danny was the Senior SEO Manager at AT&T and the Lead SEO at SEOmoz.org (now Moz.com).

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Course Advisor

  • Brad Geddes Expert PPC Marketer, Founder of Certified Knowledge, Author

    Brad Geddes is the author of Advanced Google AdWords, and the founder of Certified Knowledge. He frequently writes columns for Search Engine Land and co-moderates the AdWords forum on Webmaster World. He has led more than 60 AdWords seminars.

  • Danny Dover Expert SEO, Former Lead SEO of MOZ, Author

    Danny Dover is the author of the bestselling book Search Engine Optimization Secrets and co-founded Making it Click. Danny’s expertise has been cited in Time Magazine, PC World, Smashing Magazine etc. Before starting his own company, Danny was Lead SEO at Moz.com.

  • Greg Jarboe Expert Content marketer, President of SEO-PR, Author

    Greg Jarboe is President and co-founder of SEO-PR, an award-winning content marketing agency. He is the author of YouTube and Video Marketing: An Hour a Day.

  • Stéphane Hamel Google Product Strategy Expert, Expert Data Analyst

    Stéphane Hamel is a Google Product Strategy/Expert and is named the Most Influential Industry Contributor by the Digital Analytics Association. He has made significant contributions to the industry, including creating the Digital Analytics Maturity Model.

Learning path

Course 1
Digital Marketing Certified Associate Training Online

Digital Marketing Certified Associate

Digital Marketing Certified Associate (DMCA) is designed to ensure that you are a complete Digital Marketer. You will learn digital marketing and be industry ready t qualify for high quality digital marketing team, or execute your own digital marketing campaigns. You will acquire requisite skillsets in digital marketing, as well as gain work experience in executing effective campaigns via implementation of real-life projects. This training will provide you hands-on experience in various Digital Marketing disciplines. It will prepare you for certification exams like OMCA (from OMCP), Google Analytics, Google AdWords, Facebook marketing and YouTube marketing. ...Know More Less

Accredited By OMCP®

Classroom Schedule Course Content
Class schedule All Batches
  • Feb 25 - Apr 02 Weekend classes 08:00 - 12:00 CST 12 sessions
    • Feb
    • Sat 25
    • Sun 26
    • Mar
    • Sat 04
    • Sun 05
    • Sat 11
    • Sun 12
    • Sat 18
    • Sun 19
    • Sat 25
    • Sun 26
    • Apr
    • Sat 01
    • Sun 02
  • Feb 26 - Mar 19 Weekday classes 18:30 - 21:30 CST 16 sessions
    • Feb
    • Sun 26
    • Mon 27
    • Tue 28
    • Mar
    • Wed 01
    • Thu 02
    • Sun 05
    • Mon 06
    • Tue 07
    • Wed 08
    • Thu 09
    • Sun 12
    • Mon 13
    • Tue 14
    • Wed 15
    • Thu 16
    • Sun 19
  • Mar 04 - Apr 09 Weekend classes 08:00 - 12:00 CST 12 sessions
    • Mar
    • Sat 04
    • Sun 05
    • Sat 11
    • Sun 12
    • Sat 18
    • Sun 19
    • Sat 25
    • Sun 26
    • Apr
    • Sat 01
    • Sun 02
    • Sat 08
    • Sun 09
  • Mar 13 - Apr 03 Weekday classes 09:30 - 12:30 CST 16 sessions
    • Mar
    • Mon 13
    • Tue 14
    • Wed 15
    • Thu 16
    • Fri 17
    • Mon 20
    • Tue 21
    • Wed 22
    • Thu 23
    • Fri 24
    • Mon 27
    • Tue 28
    • Wed 29
    • Thu 30
    • Fri 31
    • Apr
    • Mon 03
  • Mar 17 - Apr 22 Weekday classes 22:30 - 02:30 CST 12 sessions
    • Mar
    • Fri 17
    • Sat 18
    • Fri 24
    • Sat 25
    • Fri 31
    • Apr
    • Sat 01
    • Fri 07
    • Sat 08
    • Fri 14
    • Sat 15
    • Fri 21
    • Sat 22
  • Mar 25 - Apr 30 Weekend classes 09:00 - 13:00 CST 12 sessions
    • Mar
    • Sat 25
    • Sun 26
    • Apr
    • Sat 01
    • Sun 02
    • Sat 08
    • Sun 09
    • Sat 15
    • Sun 16
    • Sat 22
    • Sun 23
    • Sat 29
    • Sun 30
  • Mar 26 - Apr 16 Weekday classes 19:30 - 22:30 CST 16 sessions
    • Mar
    • Sun 26
    • Mon 27
    • Tue 28
    • Wed 29
    • Thu 30
    • Apr
    • Sun 02
    • Mon 03
    • Tue 04
    • Wed 05
    • Thu 06
    • Sun 09
    • Mon 10
    • Tue 11
    • Wed 12
    • Thu 13
    • Sun 16
  • Apr 01 - May 07 Weekend classes 09:00 - 13:00 CST 12 sessions
    • Apr
    • Sat 01
    • Sun 02
    • Sat 08
    • Sun 09
    • Sat 15
    • Sun 16
    • Sat 22
    • Sun 23
    • Sat 29
    • Sun 30
    • May
    • Sat 06
    • Sun 07
  • Apr 10 - May 01 Weekday classes 09:30 - 12:30 CST 16 sessions
    • Apr
    • Mon 10
    • Tue 11
    • Wed 12
    • Thu 13
    • Fri 14
    • Mon 17
    • Tue 18
    • Wed 19
    • Thu 20
    • Fri 21
    • Mon 24
    • Tue 25
    • Wed 26
    • Thu 27
    • Fri 28
    • May
    • Mon 01
  • Apr 14 - May 20 Weekday classes 22:30 - 02:30 CST 12 sessions
    • Apr
    • Fri 14
    • Sat 15
    • Fri 21
    • Sat 22
    • Fri 28
    • Sat 29
    • May
    • Fri 05
    • Sat 06
    • Fri 12
    • Sat 13
    • Fri 19
    • Sat 20
  • Apr 29 - Jun 04 Weekend classes 09:00 - 13:00 CST 12 sessions
    • Apr
    • Sat 29
    • Sun 30
    • May
    • Sat 06
    • Sun 07
    • Sat 13
    • Sun 14
    • Sat 20
    • Sun 21
    • Sat 27
    • Sun 28
    • Jun
    • Sat 03
    • Sun 04

Download schedule

Course Content
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Course 2
Advanced Search Engine Optimization (SEO) Certification Training

Advanced Search Engine Optimization (SEO)

Search Engine Optimization is the process of affecting the visibility of a website or a webpage through the Search Engine. It is often referred to as ‘Natural’, Organic’ or “Earned” Results. SEO is of immense help to keep the website on top of the search engine’s list. Simplilearn’s Advanced Search Engine Optimization Course imparts knowledge and helps a professional develop the skill to use keywords, to gain potential viewers to the website. It is crucial for a business to rank well and to grab the attention of search engine visitors. ...Know More Less

Accredited By Market Motive

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Course 3
Advanced Content Marketing Certification Training

Advanced Content Marketing

Content Marketing is aimed at building authority, amplifying the message, acquire and retain the intended audience. A well written Marketing Content on email, Social Traditional PR, Print, article or a blog post instantly attests the writer as a trusted advisor. Advanced Content Marketing Course from Simplilearn, skillfully trains participants to produce compelling and impressive Marketing Content. This course concentrates on the vital strategies, tactics and best practices that a writer needs to inculcate and enhance the content marketing efforts. The Advanced Content Marketing course, imparts knowledge on various aspects of planning and executing Content Marketing Strategies with greater efficiency and impact. The course guides the participants to harness the power of words to disseminate information and create impressive marketing content. The Advanced Content Marketing Course from Simplilearn is a comprehensive and valuable training program that benefits the certified professionals in the Digital marketing World. ...Know More Less

Accredited By Market Motive

Course Content
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Course 4
Advanced Web Analytics Certification Training

Advanced Web Analytics

Web Analytics is the measurement, collection, tracking and analyzing internet data to optimize web usage. Businesses are widely using web analytics for business solu ions and market research. Simplilearn’s Advanced Web Analytics imparts knowledge on various aspects of Web Data Analysis, Multi-channel Analytics, qualitative search and reports. A certified Web data Analyst would be proficient in the online marketing discipline of Web Analytics. This course will help participants in discovering tools to assess visitor behavior on websites and trains them. ...Know More Less

Accredited By Market Motive

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Master Program Certificate

FAQs

  • What course will be available for live instructor led online classes?

    The course that will be available for live instructor led online classes under this Masters course is:
     
    Srl No Course Name Monthly no. of online classes availability
    1 Digital Marketing Certified Associate 3

    So you get access to 35+ live instructor led online classes over the span of a year. The advantage of this is that you may come and revisit each and every course as you please. While you still get access to our batch session recordings you get the advantage of completing the entire learning path that empowers you to reach dream destination of becoming an all-round SEO Specialist.

  • How do I enroll for the Masters Program?

    You can enroll for the Master’s Program from our website. You can make an online payment using any of the following options:
    • Visa debit/credit card
    • American Express and Diners Club cards
    • Master Card
    • PayPal
    Once the online payment is done, you will automatically receive a payment receipt and access information, via email.

  • What will I get along with the Masters Program?

    • Access to e-learning content for all the courses included in the learning path
    • Access to exclusive forums, moderated by faculty and industry experts
    • Monthly mentoring sessions by faculty and industry experts
    • A verified Master’s Certification upon completion of the Program requirements of the learning path

  • Where and how can I access the e-learning content?

    Once you register with us for a course by paying the course fee, you will have 24x7 access to the e-learning content on our website. An automated course purchase confirmation mail sent by us will guide you through the process.

  • I am not able to access the online courses. Whom should I contact for a solution?

    Please raise a request through our Help & Support page. You can also chat with us to get an instant solution.

  • Do you provide money-back guarantee for the training programs?

    Yes. We provide a 7-day money-back guarantee for our Masters programs. You can raise your requests through Help & Support.

  • Is exam fee included with this course?

    No. Exam fees are not included for any of the courses. However, you will receive course completion certificates upon successfully completing the courses. You will also receive the Master’s Program certificate upon successfully completing the program requirements.

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