Advanced Search Engine Optimization (SEO) Certification Training in Raleigh, United States

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OMCP®

SEO Certification Course Overview

While SEO is extremely complex, it is also very rewarding and this SEO certification training in Raleigh helps you realize the potential of your marketing efforts by combining data, analytics, content, HTML and technical site optimization.

SEO Course Key Features

100% Money Back Guarantee
No questions asked refund*

At Simplilearn, we value the trust of our patrons immensely. But, if you feel that a course does not meet your expectations, we offer a 7-day money-back guarantee. Just send us a refund request via email within 7 days of purchase and we will refund 100% of your payment, no questions asked!
  • Live interactive sessions delivered by experienced SEO experts
  • Learn tools like Semrush, Ahrefs, Moz and more
  • Get free access to the SE Ranking platform for 1 year
  • Hands-on learning with case studies, assessments and project
  • SEO content aligned to OMCP (Online Marketing Certified Professional) standards
  • Live interactive sessions delivered by experienced SEO experts
  • Hands-on learning with case studies, assessments and project
  • Learn tools like Semrush, Ahrefs, Moz and more
  • SEO content aligned to OMCP (Online Marketing Certified Professional) standards
  • Get free access to the SE Ranking platform for 1 year
  • Live interactive sessions delivered by experienced SEO experts
  • Hands-on learning with case studies, assessments and project
  • Learn tools like Semrush, Ahrefs, Moz and more
  • SEO content aligned to OMCP (Online Marketing Certified Professional) standards
  • Get free access to the SE Ranking platform for 1 year

Skills Covered

  • Search Engine Optimization
  • OffPage Optimization
  • Competitor Analysis
  • Link Building
  • Ecommerce SEO
  • Auditing
  • SEO tools
  • OnPage Optimization
  • Technical SEO
  • User Experience
  • Voice Search Optimization
  • Conversion Rate Optimization
  • Trend Analysis
  • Search Engine Optimization
  • OnPage Optimization
  • OffPage Optimization
  • Technical SEO
  • Competitor Analysis
  • User Experience
  • Link Building
  • Voice Search Optimization
  • Ecommerce SEO
  • Conversion Rate Optimization
  • Auditing
  • Trend Analysis
  • SEO tools
  • Search Engine Optimization
  • OnPage Optimization
  • OffPage Optimization
  • Technical SEO
  • Competitor Analysis
  • User Experience
  • Link Building
  • Voice Search Optimization
  • Ecommerce SEO
  • Conversion Rate Optimization
  • Auditing
  • Trend Analysis
  • SEO tools

Begin your journey to success

Get lifetime access to self-paced e-learning content

Benefits

SEO is an essential advanced digital marketing skill according to Smart Insights and cmo.com and this SEO certification training in Raleigh is developed to ensure your success I this field. Once you complete this SEO certification course, you will know much more about digital marketing and boost your career.

  • Designation
  • Annual Salary
  • Hiring Companies
  • Annual Salary
    $69KMin
    $92KAverage
    $132KMax
    Source: Glassdoor
    Hiring Companies
    Apple hiring for SEO Manager professionals in Raleigh
    Nike hiring for SEO Manager professionals in Raleigh
    HubSpot hiring for SEO Manager professionals in Raleigh
    Hilton hotel hiring for SEO Manager professionals in Raleigh
    Amazon hiring for SEO Manager professionals in Raleigh
    Source: Indeed
  • Annual Salary
    $50KMin
    $65KAverage
    $104KMax
    Source: Glassdoor
    Hiring Companies
    Forbes Media hiring for SEO Specialist professionals in Raleigh
    Salesforce hiring for SEO Specialist professionals in Raleigh
    GM hiring for SEO Specialist professionals in Raleigh
    WSJ hiring for SEO Specialist professionals in Raleigh
    Nvidia hiring for SEO Specialist professionals in Raleigh
    Source: Indeed
  • Annual Salary
    $48KMin
    $66KAverage
    $91KMax
    Source: Glassdoor
    Hiring Companies
    New York Times hiring for SEO Strategist professionals in Raleigh
    Addidas hiring for SEO Strategist professionals in Raleigh
    Intuit hiring for SEO Strategist professionals in Raleigh
    Amazon hiring for SEO Strategist professionals in Raleigh
    Adobe hiring for SEO Strategist professionals in Raleigh
    Source: Indeed
  • Annual Salary
    $39KMin
    $54KAverage
    $70KMax
    Source: Glassdoor
    Hiring Companies
    Amazon hiring for SEO Analyst professionals in Raleigh
    TripAdvisor hiring for SEO Analyst professionals in Raleigh
    Google hiring for SEO Analyst professionals in Raleigh
    Thomson Reuters hiring for SEO Analyst professionals in Raleigh
    Cisco Systems hiring for SEO Analyst professionals in Raleigh
    Source: Indeed

Training Options

online Bootcamp

  • Flexi Pass Enabled: Flexibility to reschedule your cohort within first 90 days of access.
  • Live, online classroom training by top instructors and practitioners
  • Batch starting in Raleigh from:
25th May, Weekend Class
View All Schedules

33% Off$799$1,199

Corporate Training

Customised to enterprise needs

  • Flexible pricing & billing options
  • Private cohorts available
  • Training progress dashboards
  • Skills assessment & benchmarking
  • Platform integration capabilities
  • Dedicated customer success manager

SEO Training Course Curriculum

Eligibility

Across all industries, professionals will benefit from this SEO certification training in Raleigh, including marketing managers, content writers, sales and marketing professionals, entrepreneurs, business owners, and communications, business, and engineering graduates.
Read More

Pre-requisites

Because there are no prerequisites for this SEO certification course in Raleigh, any professional who wants to upskill in SEO can enroll.
Read More

Course Content

  • Search Engine Optimization Certification

    Preview
    • Lesson 1: Course Introduction

      Preview
      • 1.01 Course Introduction
        03:35
      • 1.02 What Will You Learn?
        02:14
    • Lesson 2: Introduction to SEO

      Preview
      • 2.01 Introduction
        01:43
      • 2.02 Evolution of Search Engines
        02:24
      • 2.03 Search Engine Process and Components
        01:32
      • 2.04 Working of a Search Engine
        01:13
      • 2.05 Web Directories
        01:56
      • 2.06 What Is Search Engine Optimization?
        01:45
      • 2.07 Advantages of SEO
        01:18
      • 2.08 Barriers in SEO
        01:11
      • 2.09 SEO Techniques
        03:49
      • 2.10 Quick Recap
        02:34
      • 2.11 Knowledge Check
    • Lesson 3: On-Page and Off-Page SEO

      Preview
      • 3.01 Introduction
        00:42
      • 3.02 On-Page SEO
        01:27
      • 3.03 Title Tag Optimization
        01:12
      • 3.04 Meta Keywords and Descriptions
        01:53
      • 3.05 Heading Tags
        03:00
      • 3.06 Engaging Content
        01:58
      • 3.07 Image Optimization and Interactive Media
        01:20
      • 3.08 Outbound and Internal Links
        01:24
      • 3.09 On-Site SEO
        02:12
      • 3.10 URL Optimization
        00:54
      • 3.11 Sitemaps
        01:42
      • 3.12 Domain Trust and Local Domains
        01:09
      • 3.13 Mobile Site Optimization and Responsive Websites
        01:41
      • 3.14 Yoast
        01:03
      • 3.15 Site-Loading Speed
        01:10
      • 3.16 Off-Page SEO
        00:54
      • 3.17 Demo: Ahrefs
        04:28
      • 3.18 Social Media
        01:18
      • 3.19 Blogging
        02:04
      • 3.20 Localizations and Citations
        01:03
      • 3.21 Inbound Links
        01:15
      • 3.22 Quick Recap
        01:55
      • 3.23 Knowledge Check
    • Lesson 4: Technical SEO

      Preview
      • 4.01 Introduction
        01:37
      • 4.2 Technical SEO: Overview
        01:35
      • 4.3 Factors in Technical SEO: Overview
        01:34
      • 4.04 Internet Search Engine Algorithms
        01:24
      • 4.05 Mechanism of Web Crawlers
        01:15
      • 4.06 Google Search Algorithms
        01:30
      • 4.07 Google Business Profile
        01:28
      • 4.08 Google Ads Keyword Planner
        01:24
      • 4.09 Demo: Keyword Planner
        05:32
      • 4.10 Google Trends
        01:39
      • 4.11 Demo: Google Trends
        04:27
      • 4.12 PageSpeed Insights
        01:33
      • 4.13 Demo: PageSpeed Insights
        07:23
      • 4.14 Google Analytics
        02:00
      • 4.15 Google Search Console
        01:29
      • 4.16 Search Appearance
        01:22
      • 4.17 Search Traffic
        01:23
      • 4.18 Google Index
        01:04
      • 4.19 Crawling
        00:59
      • 4.20 Use of Robots.txt File
        01:45
      • 4.21 How to Find and Fix 404 Errors?
        01:57
      • 4.22 Security Issues
        01:21
      • 4.23 Site Settings
        02:09
      • 4.24 Google Panda Google Penguin and Google
        01:43
      • 4.25 Google Penguin
        01:38
      • 4.26 Google Panda
        01:02
      • 4.27 Google Panda Penalty Recovery
        01:23
      • 4.28 Google Penguin Penalty Recovery
        01:35
      • 4.29 Real Ranking Signals
        01:24
      • 4.30 Market Analysis and User Psychology
        01:10
      • 4.31 Industry Key Drivers
        00:59
      • 4.32 Comprehend and Connect with User
        01:43
      • 4.33 Significance of UI and UX Design
        01:14
      • 4.34 Quick Recap
        01:28
      • 4.35 Knowledge Check
    • Lesson 5: Link Building and Link Marketing

      Preview
      • 5.01 Introduction
        01:28
      • 5.02 Impact of Links on Search Engine Rankings
        01:17
      • 5.03 Six Ways Search Engine Judges Links
        02:01
      • 5.04 The Psychology of Linking
        00:46
      • 5.05 Types of Link Building
        01:51
      • 5.06 Important Factors of Link Building
        02:04
      • 5.07 Link Building Resources and Utilities
        00:51
      • 5.08 Link Building Tools
        01:34
      • 5.09 Choosing the Right Link Building Strategy
        02:46
      • 5.10 Content Syndication
        00:39
      • 5.11 Incentive-Based Link Marketing
        01:18
      • 5.12 Search Engines Battle with Link Spam
        02:08
      • 5.13 Social Networking for Links
        01:59
      • 5.14 Quick Recap
        02:10
      • 5.15 Demo: Yoast SEO
        16:51
      • 5.16 Demo: Moz
        03:34
      • 5.17 Spotlight
        01:17
      • 5.18 Knowledge Check
    • Lesson 6: Connecting E-Commerce

      Preview
      • 6.01 Introduction
        01:56
      • 6.02 The Mission of Search Engines
        01:43
      • 6.03 The Market Share of Search Engines
        03:09
      • 6.04 Human Goals of Searching
        01:58
      • 6.05 Determining Searchers Intent
        02:06
      • 6.06 How People Search?
        01:47
      • 6.07 How Search Engines Drives Commerce on Web?
        03:19
      • 6.08 Eye Tracking How Users Scan Results Pages?
        01:20
      • 6.09 Click Tracking
        02:28
      • 6.10 Quick Recap
        02:41
      • 6.11 Knowledge Check
    • Lesson 7: Obstacles in SEO

      Preview
      • 7.01 Introduction
        01:42
      • 7.02 Black Hat SEO
        01:41
      • 7.03 Irrelevant Content
        02:05
      • 7.04 Targeting the Wrong Audience
        01:42
      • 7.05 Competition
        01:37
      • 7.06 Overlooking Social Media as a Medium
        01:44
      • 7.07 Ignorance of UX for a Website
        01:45
      • 7.08 Missing XML and HTML Sitemaps
        01:40
      • 7.09 Slow Page Load Time
        01:50
      • 7.10 Use of Flash on a Site
        00:51
      • 7.11 JavaScript Accessibility Issues
        01:02
      • 7.12 Quick Recap
        01:45
      • 7.13 Knowledge Check
    • Lesson 8: Sitemaps

      Preview
      • 8.01 Introduction
        00:49
      • 8.02 Types of Sitemaps
        03:25
      • 8.03 Creating a Sitemap
        02:38
      • 8.04 Popular Sitemap Generators
        02:40
      • 8.05 MindNode
        02:04
      • 8.06 WriteMaps
        01:27
      • 8.07 DynoMapper
        01:10
      • 8.08 Quick Recap
        02:17
      • 8.09 Demo: Screaming Frog
        09:49
      • 8.10 Knowledge Check
    • Lesson 9: The Future of SEO

      Preview
      • 9.01 Introduction
        00:53
      • 9.02 The Ongoing Evolution of Search
        03:36
      • 9.03 Searchable Content and Content Types
        03:01
      • 9.04 Personalization Localization and User Influence on Search
        03:39
      • 9.05 The Increasing Importance of Local Mobile and Voice Recognition Search
        03:20
      • 9.06 Increased Market Saturation and Competition
        01:41
      • 9.07 SEO as an Enduring Art Form
        01:30
      • 9.08 Quick Recap
        02:12
      • 9.09 Demo: Semrush
        16:15
      • 9.10 Spotlight
        01:47
      • 9.11 Case Study on Kentucky Fried Chicken KFC
        02:52
      • 9.12 Knowledge Check
    • Lesson 10 - Practice Project

      • Perform Keyword research, On-Page SEO, and SEO Audit for a travel industry website

Tools Covered

DM_ahrefDM_Google PageSpeed insightsDM_SEMRUSHDM_YoastDM_screaming frogDM_MOZGoogle TrendsGoogle Keyword Planner

Project and Case Study

  • Project 1

    SEO strategy for eCommerce Website

    (Project) Help an e-commerce company transition to the online marketplace to expand its customer base and reach a global audience. By creating an SEO strategy for their website.

  • Project 2

    Increase KFC online presence

    (Case Study) Assist KFC in broadening its online presence and driving traffic across various digital platforms. Enhance brand visibility through SEO promotions, strategic keywords, and hashtags to boost recognition.

prevNext

SEO Course Advisor

  • Abhay Rai

    Abhay Rai

    Head - Business Operations and Marketing

    Abhay is a seasoned marketing professional with over 25 years of experience in Digital Marketing, Product Management, and Sales. He holds a Masters in Digital Marketing and certifications from Meta, Google, Hubspot, and Rankwatch. Abhay has also authored books on Digital Marketing and SEO.

  • Amarpal Khanuja

    Amarpal Khanuja

    Digital Marketing Trainer | Ex-Co Founder EdSpire

    Amarpal Khanuja is a digital marketing expert focusing on SEM and Facebook Ads. With a proven track record, he creates effective strategies and campaigns, driving brand visibility and results. Passionate about digital marketing, he aligns plans with business goals to exceed client expectations.

  • CM Manjunath

    CM Manjunath

    Digital Marketing Trainer | SEO, Google Ads, Social Media Marketing

    CM Manjunath is a freelance digital marketing trainer and a professional speaker. His expertise includes topics like web development using WordPress, SEO, content marketing, and more. He focuses on SEO and PPC advertising on platforms like Facebook and Google Ads to generate quality leads.

prevNext

SEO Exam & Certification

Advanced Search Engine Optimization (SEO) Certification Training in Raleigh, United States
  • How do I become certified in advanced SEO training in Raleigh?

    To get your certification for the SEO certification training in Raleigh, you must:

    • Complete 85% of the OSL course
    • Attend all the sessions within one live virtual batch
    • Complete five projects: Three from Advanced SEO and one each from Advanced Content Marketing and Advanced Web Analytics
    • Complete one simulation test with a minimum score of 75%

  • How do I earn the advanced SEO certificate in Raleigh?

    After having completed the SEO certification training in Raleigh program requirements, you will be eligible to receive the advanced SEO certificate from our SEO certification course.

  • What are the prerequisites for the SEO Certification training in Raleigh?

    With no prerequisites for taking the SEO certification training in Raleigh, we only require that students have a basic working knowledge of HTML, Internet usage, and Microsoft Office for a successful SEO certification course training experience.

  • Do you provide any practice tests as a part of this SEO certification training in Raleigh?

    Yes, our SEO certification course in Raleigh includes 1 practice test as part of our SEO training to help students prepare for the actual certification exam.

SEO Course Reviews

  • Marko Stefan

    Marko Stefan

    Deal Lifecycle Manager, Houston

    Simplilearn’s Advanced SEO course is a good springboard for the traditional marketers.

  • Maria Terentyeva

    Maria Terentyeva

    Strategy and Analytics Manager, Moscow

    Thanks! I now see how to improve my projects and get better results after completing this SEO course.

prevNext

Why Online Bootcamp

  • Develop skills for real career growthCutting-edge curriculum designed in guidance with industry and academia to develop job-ready skills
  • Learn from experts active in their field, not out-of-touch trainersLeading practitioners who bring current best practices and case studies to sessions that fit into your work schedule.
  • Learn by working on real-world problemsCapstone projects involving real world data sets with virtual labs for hands-on learning
  • Structured guidance ensuring learning never stops24x7 Learning support from mentors and a community of like-minded peers to resolve any conceptual doubts

SEO Certification Course FAQs

  • Is this SEO training course in Raleigh up to date and relevant with the latest search engine algorithm best practices?

    Yes. Simplilearn strives to provide the latest, best-quality content that’s up to date with current industry standards and the latest iterations of search engine algorithms. Our experienced and certified trainers are subject matter experts who constantly research the latest trends and infuse them into our training programs, which is particularly necessary for the ever-changing field of search engine optimization. Every change happening in the market is considered and our training content is regularly updated to reflect current market trends.
     

  • How do I enroll in the advanced SEO Certification course in Raleigh?

    You can enroll in this SEO training course on our website and make an online payment using any of the following options: 

    • Visa Credit or Debit Card
    • MasterCard
    • American Express
    • Diner’s Club
    • PayPal

    Once payment is received you will automatically receive a payment receipt and access information via email.
     

  • What do I get with the advanced SEO certification Training in Raleigh?

    You will gain access to e-learning content for all courses included in the learning path exclusive forums moderated by faculty and industry experts, and monthly mentoring sessions by faculty and industry experts. Upon completing the program requirements, you will receive the Master’s certification.
     

  • I am not able to access the SEO training course in Raleigh. Whom should I contact?

    Contact us using the form on the right of any page on the Simplilearn website, select the Live Chat link or contact Help & Support.
     

  • Do you provide a money-back guarantee for this SEO certification Course in Raleigh?

    Yes. We provide a seven-day money-back guarantee for our master’s programs. Refer to our Refund Policy and submit refund requests via our Help and Support portal.
     

  • Is the exam fee included with this Advanced SEO certification course in Raleigh?

    No. Exam fees are not included for any of the courses. However, you will receive course completion certificates for the advanced SEO course upon successfully completing the full program requirements.
     

  • If I need to cancel my enrolment from this SEO training course in Raleigh, can I get a refund?

    Yes, you can cancel your enrolment if necessary. We will refund the course price after deducting an administrative fee. To learn more, please read our Refund Policy.
     

  • What is the salary for an SEO expert in Raleigh?

    SEO is the most popular digital marketing service and plays a vital role when it comes to promoting businesses online. An SEO expert makes an average salary of dollars 44,139. If you are interested in promoting business online, opting for SEO certification in Raleigh is the best option.
     
     

  • What are the major companies hiring for SEO Experts?

    SEO experts can promote your business online and ensure that there are the best and desired results. In Raleigh, companies like ROI Revolution.INC, Raleigh SEO company, Talent Bridge, Cyber coders, Three ships, Izea, and Needed Thee Digitals have vacancies for individuals with SEO certification in Raleigh. All the companies offer a good salary package to SEO experts.
     

  • What are the major industries in Raleigh?

    SEO or Search Engine Optimization can take your business to the next level. Almost all the industries in Raleigh look for professionals with SEO certification in Raleigh. The major industries in the city are healthcare, manufacturing, food processing, and education.

  • How to become an SEO expert in Raleigh?

    Believe it or not but SEO experts are highly in demand nowadays. Anybody can opt for this career path. Adhering to the tips mentioned below would be quite helpful if you want to become one:

    • There are different SEO strategies that you must understand to become an expert in the field.
    • Log in to the different SEO tools and try the methods.
    • Research more about the SEO field by watching tutorials or reading blogs.
    • It is important to understand how SEO works
    • Become certified by enrolling in SEO certification in Raleigh
       

  • How to find SEO certification Raleigh?

    To become an SEO expert, you must enroll for the course that is worth it. When it comes to finding the best SEO certification in the Raleigh course, you might have countless options, but not all are good. Following are some points that you must consider to find the best course:

    • Do not forget to use the internet to learn more about the course.
    • Find the different universities that offer the same course.
    • Have a word with the experts, and ensure that you clear all your doubts.

     
     

  • What is the salary of a Digital marketer in Riyadh?

    Digital marketing is a way of marketing the product or service of an organization online using ways like content writing, social media marketing, SEO, and Adwords. The average salary of a Digital marketer in Riyadh is usually SAR 112k per year. 
    Having SEO certification in Riyadh hikes the salary of a Digital Marketer.
     

  • What are the major companies hiring for Digital Marketers in Riyadh?

    As everything is getting digitalized now and as the need for online marketing of company’s products and services is also getting increased, many companies are hiring digital marketers and a few of them include Jameel, Motivate Media Group, Chain Reaction, Modus Capital, Land Sterling, Ideas Window and others.
    SEO certification in Riyadh helps to gain more knowledge in the field of Digital marketing.
     

  • What are the major industries of Riyadh?

    Riyadh is not only the headquarters of various banks in the country but also acts as the best industrial hub with industries including textiles, machinery, publications, food, furniture, chemicals, and others
    SEO certification in Riyadh is beneficial to someone who wants to be a digital marketer in Riyadh.
     

  • How to Become a Digital Marketer in Riyadh?

    Digital marketing is all about getting updated with the latest trends related to it daily. Apart from that, to become a digital marketer, one must be well versed with social media trends and strategies, know content writing and SEO strategies should have a good grip English language, and should be a good communicator and team player as a digital marketer often deals with web developers and graphic designers as a part of their work.
    SEO certification in Riyadh helps to gain more insight into Digital marketing.
     

  • How to find Digital Marketer courses in Riyadh?

    As the field of digital marketing is growing rapidly nowadays, many institutes are providing both online and offline courses on Digital marketing. One can learn digital marketing courses online with the help of websites that offer the course, YouTube channels that provide video tutorials, and training institutes that teach digital marketing. The course can be learned offline by utilizing training institutes that offer certification courses like SEO certification in Riyadh.

  • What is SEO?

    Search engine optimization (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. It is the activity of ensuring a website can be found by search engines and ranked highly when certain words and phrases (keywords) are entered in a search.

  • What is my salary potential as an SEO specialist after completing this SEO course?

    SEO jobs can vary from organization to organization in terms of salary, titles, roles, and responsibilities. The average salary in the U.S. ranges from $74,000 to $90,000 and can even exceed $150,000 depending on the company, size and location (Indeed.com). According to PayScale, the salary range in India varies from Rs.158K  to Rs.615K.

  • Why do organizations hire SEO professionals?

    Organizations hire SEO professionals to boost their visibility on search engines like Google, Bing, and Yahoo, aiming for higher positions on the first page of search results to increase traffic and sales. The role of SEO has evolved to include user experience optimization, mobile responsiveness, and high-quality content creation in response to the complex algorithms of search engines. Given the nuanced and dynamic nature of SEO, professionals with up-to-date knowledge and a comprehensive understanding of digital marketing are essential. Ineffective SEO practices can harm a business's online reputation and search rankings, making it crucial to employ skilled SEO specialists who can effectively navigate the complexities of SEO and help businesses stay competitive in the digital realm.

  • Where and how can I access the e-learning content for this SEO Course?

    Once you register with us for this SEO training course by paying the course fee, you will have 24x7 access to the e-learning content on our website. An automated course purchase confirmation mail will guide you through the process.

  • What next after SEO course?

    For your career growth in the field of Digital Marketing, you can consider taking the Post Graduate Program in Digital Marketing that will make you an expert in this field.

Advanced Search Engine Optimization (SEO) Certification Training in Raleigh, United States

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