About the program

  • About the Full-stack Digital Marketer Program

    The Full-stack Digital Marketer Masters Program is designed to transform you into a complete digital marketer with expertise across the digital marketing domain. Fast-track your career by following a clear and structured learning path recommended by industry and faculty experts. You’ll receive a holistic understanding of digital marketing and gain advanced expertise in SEO, PPC, Social Media, and Web Analytics. This course will also give you extensive project experience as well as the capability to manage and strategize digital marketing initiatives.

    The program provides access to the highest quality e-learning content, simulation exams, a community moderated by experts, monthly mentoring sessions by experts, and other resources to help you master the complete digital marketing skill set.

    After you have completed this program, you will receive a Masters certificate from Simplilearn stating that you have acquired the skill set of a Full-stack Digital Marketer, and validating your ability to lead digital marketing efforts in your organization.

  • Why be a Full-stack Digital Marketer?

    Full-stack Digital Marketers have an in-depth understanding of all the top-of-mind digital marketing functions like inbound marketing, paid marketing, social media marketing, and web analytics. They are competent in planning, managing, and executing integrated multichannel campaigns. There are many facets to digital marketing, and there is enormous demand for digital marketers with a well-rounded skill set. Full-stack digital marketers are best suited to lead digital marketing teams as well as the digital marketing initiatives for their organizations.

    Here are a few facts and figures that demonstrate the high demand for digital marketers around the world:
    • The average salary of a ‘Digital Marketing Head’ is $82,000 on Indeed.com
    • In the USA, there are 49,000+ jobs, and in the UK, there are 25,700+ jobs in Digital Marketing on Indeed.com
    • In India, there are 10,000+ jobs for Digital Marketers on Naukri.com

  • Recommended Learning Path for a Full-stack Digital Marketer

  • Who can be a Full-stack Digital Marketer?

    Anyone who is looking to further their career in digital marketing should take this course, especially those seeking leadership positions. A Full-Stack Digital Marketer may be:
    • Marketing Managers
    • Digital Marketing Specialists
    • Marketing or Sales professionals
    • Management, Engineering, Business, or Communication graduates
    • Entrepreneurs or Business Owners

  • How do I earn the Masters Program certificate?

    When you have completed the following course requirements, you will be eligible to receive the Masters Program certificate that will prove your skill set as a Full-stack Digital Marketer.
     
    Course Course Completion Certificate Simulation Exam Project Certificate
    DMCA Required Score > 75% Required
    Advanced Web Analytics Required Score > 75% Not required
    Advanced SEO Required Score > 75% Not required
    Advanced PPC Required Score > 75% Not required
    Advanced Social Media Required Score > 75% Not required

    Sample Certificate

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Learning path


Course 1/5
Digital Marketing Certified Associate Training Online

Digital Marketing Certified Associate

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About this course

Digital Marketing Certified Associate (DMCA) is designed to ensure that you are a complete Digital Marketer. You will learn digital marketing and be industry ready to qualify for high quality digital marketing team, or execute your own digital marketing campaigns. You will acquire requisite skillsets in digital marketing, as well as gain work experience in executing effective campaigns via implementation of real-life projects. This training will provide you hands-on experience in various Digital Marketing disciplines. It will prepare you for certification exams like OMCA (from OMCP), Google Analytics, Google AdWords, Facebook marketing and YouTube marketing.

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Course 2/5
Advanced Web Analytics Certification Training

Advanced Web Analytics

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About this course

Web Analytics is the measurement, collection, tracking and analyzing internet data to optimize web usage. Businesses are widely using web analytics for business solutions and market research. Simplilearn’s Advanced Web Analytics imparts knowledge on various aspects of Web Data Analysis, Multi-channel Analytics, qualitative search and reports. A certified Web data Analyst would be proficient in the online marketing discipline of Web Analytics. This course will help participants in discovering tools to assess visitor behavior on websites and trains them.

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Course 3/5
Advanced Search Engine Optimization (SEO) Certification Training

Advanced Search Engine Optimization (SEO)

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About this course

Search Engine Optimization is the process of affecting the visibility of a website or a webpage through the Search Engine. It is often referred to as ‘Natural’, ‘Organic’ or “Earned” Results. SEO is of immense help to keep the website on top of the search engine’s list. Simplilearn’s Advanced Search Engine Optimization Course imparts knowledge and helps a professional develop the skill to use keywords, to gain potential viewers to the website. It is crucial for a business to rank well and to grab the attention of search engine visitors.

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Course 4/5
Advanced Pay Per Click (PPC) Certification Training

Advanced Pay Per Click (PPC)

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About this course

Pay Per Click is an effective internet advertising model used to direct traffic to websites, where the advertisers pay the publisher or the website owner when the advertisement is clicked. Simplilearn’s Advanced Pay Per Click (PPC) trains Professionals gain skills in the field of online marketing discipline of PPC and Paid Search. In the Digital world, a Pay Per Click certified professional would be able to display compelling campaigns to the targeted audience based on their expressed interests and demonstrated history.

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Course 5/5
Advanced Social Media Certification Training

Advanced Social Media

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About this course

Social Media is a collection of internet-mediated applications where users generate, share or exchange content in the form of information, ideas, pictures or videos in virtual communities and networks. Simplilearn’s Advanced Social Media Course is aimed at educating and training participants in the rapidly-expanding field of Social Media. Professionals will be trained on the latest and most advanced techniques, and help develop skills to attract traffic to the websites, promote and protect the online reputation with the latest techniques and strategies. Social Media attracts the attention of viewers more than any other websites. The Advanced Social Media course would be beneficial to professionals who are looking forward to execute effective social media campaigns.

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Electives

  • Advanced Content Marketing
  • Advanced Conversion Optimization
  • Advanced Mobile Marketing
  • Advanced Email Marketing

Reviews

  • Mckinley Fitzgerald
  • Jayleen Doyle
  • Macie Rojas

FAQs

  • How do I enroll in the Full-stack Digital Marketer Masters Program?

    You can register for the Masters Program on our website. You can make an online payment using any of the following options:
    • Visa debit/credit card
    • American Express and Diners Club cards
    • Master Card
    • PayPal
    Once the online payment is done, you will automatically receive a payment receipt and access information, via email.

  • What can I expect from the Master’s Program?

    • Access to eLearning content for all the courses included in the learning path (syllabus is provided above)
    • Access to exclusive forums moderated by faculty and industry experts
    • Monthly mentoring sessions by faculty and industry experts
    • The Full-stack Digital Marketer Masters certificate upon completing the program requirements of the learning path

  • Where and how do I access the eLearning content for the course?

    Once you have registered and paid for the course, you will have 24/7 access to the eLearning content on our website for a full 365 days. You will receive a course purchase confirmation receipt by email; it will guide you through the process.

  • I am unable to access the online course. Who should I contact?

    If you have trouble accessing the course at any time, use the Help & Support link to contact our Support team. You can also use the Live Chat link to chat in real-time with one of our Support team members.

  • Is there a money-back guarantee for the course?

    Yes, we do offer a money-back guarantee for many of our training programs. Refer to the Refund Policy and submit refund requests through our Help & Support link.

  • Are exam fees included in the course price?

    No. Exam fees are not included for any of the courses we offer. However, you will receive course completion certificates for each course you complete, along with the Masters Program certificate when you have completed the program requirements.

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