Key Takeaways:

  1. Each content writing tool is designed to streamline workflows and boost productivity.
  2. Features like grammar checking, readability analysis, etc., help improve the overall quality and clarity of content.
  3. Offering keyword research, SERP analysis, and content optimization features, these tools also help improve search engine rankings.
  4. Analytics and reporting features provide valuable data-driven insights into content performance, audience engagement, and conversion rates. This helps in making informed decision-making.

Whether you are a seasoned writer or content creator, knowing the content creation tools today is no less than a boon. These free content writing tools provide new ideas and keep you updated with SEO strategies and fresh content to enhance your content and amplify its reach. From writing to SEO optimization, this comprehensive guide covers the 24 best content writing tools that will aid you in creating and managing content in 2024. So, let's discuss each content writing online tool and its benefits in detail.

Best Content Writing Tools


Grammarly is a pretty popular tool among content writers and bloggers for the quality and clarity it provides to your content. Some key features of Grammarly include:

  • It identifies and corrects all spelling and grammar mistakes, such as "Its" instead of "It's." This feature enhances the quality of your content.
  • It detects all the punctuation errors of your content and corrects them.
  • Grammarly also provides the feature of plagiarism detection, which scans your content against available web pages. Following the suggestions, you make your content exceptionally yours.
  • This writing editing software suggests vocabulary and word choice corrections in your content, which helps enhance its quality.

Hemingway Editor

This content writing tool specifically helps refine your content's readability and overall tone by scanning your content deeply with color-coded highlighting. Some key features of the Hemingway Editor include:

  • This writing tool scans your text and highlights the parts of your content that are difficult to read. So, you only need to follow the suggestions to improve the readability. This highlighted part shows issues like sentence length, sentence structure, and the use of complex words.
  • It detects sentences with passive voice and adverbs in your content. This content creator website provides you with areas where you need to use a strong and active voice. 
  • This content writing software also provides you with the reading time of your content by estimating the word count. This ensures that the content is readable and easy to understand for your target audience.


When it comes to Semrush, this tool provides you with a diverse range of content writing tools. Comparison with your competitors is one of the unique features of Semrush. Some other key features of Semrush include:

  • Keyword research tool of Semrush provides you with keywords relevant to your content's topic. Moreover, it provides keyword volume and trends to ensure that your content is not only optimist but also relevant.
  • Based on your topic and competitors, it also suggests the content outlines and subheadings. 

AnswerThe Public

This free tool allows you to search topics and trends that are making rounds on social media. Some key features of AnswerThe Public include:

  • It can generate search queries according to your keyword or topic.
  • It also provides you with trendy issues relevant to your content strategy based on current trends.
  • You also make your search according to your language and target location. This ensures that you rank better everywhere.

Blog Ideas Generator

This tool is generally helpful in generating ideas and topics for your blogs. Some key features of Blog Ideas Generator include:

  • The tool analyzes search volumes and competition levels. This helps you strategize and target your potential target audience smartly and relevantly.
  • This tool can suggest different content formats, such as case studies, how-to guides, etc., making your work easier.
  • It also allows you to integrate your content calendar with suggested blog ideas. This way, you have the topics ready in the pipeline and can publish the blog as and when you like.

Google Document

As a platform, Google Documents offers plenty of features, making it an ideal platform for real-time collaboration. Some key features of Google Docs include:

  • This is accessible on various devices and easily integrates with Google Drive, allowing you to manage your files conveniently through the drive.
  • Your file gets auto-saved in Google Docs and through its offline feature. So you can access and edit your files even when you are offline.
  • Google Docs also offers a variety of templates. Its commenting tool allows you to comment on specific sentences.

Headline Analyzer 

This tool is specifically designed to measure the effectiveness of your blog's headline. Some key features of Headline Analyzer include:

  • It analyzes and suggests keyword positioning in your blog's headline to improve your SEO score.
  • It allows you to compare the performance of different headlines by their estimated SEO score.
  • The tool also considers the word balance, emotional, and power words in your headline to ensure the hook in the headline.


Canva is popular among content creators for its visually appealing designs and options. Some key features of Canva include:

  • Canva offers various templates for different types of content formats. Moreover, the elements available on Canva offer different visual elements.
  • Canva allows you to create and use your brand logos, colors, and fonts, allowing you to collaborate with many users in real time. 
  • You can find and choose from many visually appealing and pre-designed text layouts for your content, making the search easy.


Evernote is generally beneficial for organizing your files and note-taking. Some key features of Evernote include:

  • You can create and organize your content in different formats, including audio, texts, images, and web clippings.
  • It provides you with a variety of pre-designed templates to choose from.
  • You can also integrate Evernote with other apps such as Google Drive and Microsoft Outlook and enjoy notes in one place for easy access.

AI Content Detector 

  • This tool scans your content and highlights the sentences with plagiarism and content from AI sources. Some key features of AI content detectors include:
  • It identifies content with potential matches from AI-generated content, alerting you to keep the originality. 
  • This tool also allows you to customize parameters for your scan results, such as sensitivity and other criteria.


ChatGpt is famous among all the creators due to its unique features. Some key features of ChatGpt include:

  • It provides the results and suggestions for all your questions with the available data.
  • Using different prompts, you can quickly get potentially accurate and customized answers for all your queries.

Google Trends 

This popular tool helps you generate trendy topics and keywords for your content. Some key features of Google Trends include:

  • Its real-time data provides you with the latest ideas and trends.
  • You can also search for your region-specific trends with this tool.
  • This also helps you understand the popular queries and topics related to your keyword. 


Jasper is an AI writing tool for creating content on diverse topics. It offers the following key features:

  • It automatically generates content for your given text search.
  • It also allows you to edit your content text and autosave it.
  • Jasper AI is also helpful for you to generate marketing copy.


The thesaurus provides a diverse range of tools for your word search along with the following features:

  • It provides the meaning and related sentences for your searched words and phrases.
  • Moreover, it also provides information like antonyms, synonyms, and related words.


Wordtune offers tools for improving the readability and quality of your content with high precision. Salient features of Wordtune include:

  • It identifies your grammar and spelling errors.
  • It also suggests how to adjust the style and tone of your content.
  • It effectively gives suggestions for rewriting precise sentences, phrases, and words.


Anyword is one artificial intelligence tool that helps you write everything. For instance:

  • This provides different types of content like blog posts, emails, social posts, etc.
  • It also allows you to do effective keyword research and analysis for your content pieces.
  • Plagiarism Checker and Content Scorer are other features that are best for you.


Copyscape is used chiefly to find out whether there has been a lot of copying in your work, as they have advanced plagiarism checkers. Some key features of Copyscape are:

  • Look up duplication and plagiarism in the text through Copyscape's interface
  • Identify any problem areas with the help of its filter before sharing on social media pages,
  • The Copyscape tools allow real-time collaboration, including collaboration tools that can be embedded into web pages or used externally without site visits by others. 

Google Analytics

This service gives accurate information based on statistical analytics about visitors' activities on your website immediately after their navigation ends. This is how it is helpful:

  • It is excellent at showing how effective your advertising campaign was
  • You can get complete insights into your audiences' behavior and their interest.
  • It can also help you optimize your website performance through different marketing strategies. 

Plagiarism Checker

As the name suggests, this tool provides outcomes by checking whether your work has been plagiarised. Some key features of Plagiarism Checker include:

  • It scans millions of web pages to find plagiarism in your content.
  • It highlights the sentences with plagiarism using different colors.
  • It presents valuable suggestions on how to enhance the quality of your writing.


ProWritingAid's popularity among bloggers and writers can be attributed to its free tools.

  • It checks for mistakes in grammar and tone, helping to generate a comprehensive report about the content.
  • It suggests you rewrite the sentences and phrases to make your content more readable.
  • In addition, it advises on word choice and sentence length, which helps improve the SEO score.


Surfer works best during on-page optimization and when checking real-time SEO scores. Some key features of Surfer include:

  • This saves your document automatically while providing keyword suggestions for you to use.
  • It directly compares competitors' content with yours and their scores from SERPs rankings. 
  • The user interface is simple while deeply analyzing your text to get its SEO score. 


Ahrefs has various tools that help improve search engine optimization's ranking capabilities. Some key features of Ahrefs include:

  • It helps you in link building of your content and competitor analysis. 
  • It also offers keyword research tools for your content.
  • You can use Ahrefs for site audits and rank tracing of your website and content as well.


From SEO to grammar, Frase offers a diverse range of tools for enhancing your written content. Some key features of Frase include:

  • It offers tools for SEO auditing and monitoring of your content.
  • It scans your content for grammatical mistakes and optimizes it.
  • This AI writer helps you generate content and check its performance with SEO tools.


WordCounter generally provides you with different statistics by scanning your written content.

  • It provides you with the estimated word count of your written content.
  • It also offers the estimated keyword density of your content, which can help you understand its SEO aspects.
  • By scanning your content, this tool provides the reading time metrics of given content.

Companies Hiring for Content Writers

The demand for content writers in the industry is constantly rising. Whether marketing copies, website content, blog posts, or even social media management, all these services require content writers.

This is why even tech giants like Google and Amazon seek content writers. Similarly, E-commerce platforms like Shopify, eBay, and Etsy recruit content writers for marketing copies and product descriptions. On the other hand, press Agencies, including BuzzFeed, Vice Media, and The New York Times, actively offer opportunities for content writers. This is why freelancing Platforms like Upwork and Fiverr are now emerging and offering high-paying opportunities for content writers. 

Average Content Writer Salary

Regarding the salary of content writers, freshers can expect around INR 20,000 to 30,000 per month. With some experience and better quality of work, the person can earn up to INR 60,000 to INR 1,00,000 per month.

Improve Your Career as a Content Writer

To grow as a content writer, you must improve your approach and writing skills. Here are tips to simplify it:

  • Identify your niche and specialize your skills in that particular niche.
  • Build an impressive portfolio with your best work samples to leave a good impression on your work.
  • Upskill yourself by practicing and learning essential techniques followed by experienced people.
  • Grow your network by connecting with writers in a good position and promote yourself through social media platforms. 
  • Set reasonable rates for all your services and measure your performance over time.

The Future of Content Writing

Even after the introduction of AI bots, the opportunities for content writing are only expanding. As this fact is being acknowledged, AI cannot replace human-written content, so there is nothing to worry about AI. Furthermore, the opportunities for content writers of different niches are also rising, with the rising demand for trendy content.

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To sum up, many tools are available, but these are the 24 best content writing tools for you. Whether you are a freelance writer, content marketer, or business owner, investing in the right tools is essential. Enrolling in a digital marketing specialist course can further enhance your skills in utilizing these tools effectively. These tools can help you simplify the work and enhance creativity. So, why wait? Start exploring these tools today and take your content creation game to the next level!


1. How do content writing tools help improve writing quality?

Content writing tools highlight and correct mistakes related to grammar, punctuation, word choice, and readability, improving the overall quality of your content. 

2. Do content writing tools offer collaboration features for teams?

Yes, content writing tools such as Google Docs, Canva, Surfer, etc., offer real-time collaboration features for teams.

3. Are content writing tools suitable for beginners?

Yes, content writing tools are easy to use and beginner-friendly.

4. Are there free options available for content writing tools?

Yes, many content writing tools, including Grammarly, ProWritingAid, and Surfer SEO, offer free and premium plans.

5. Are there any content writing tools specifically for social media?

Yes, tools like Canva, Jasper, and Semrush are specifically used to create content for social media handles.

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