Web Analytics Skills you will learn

  • Digital Analytics
  • Data Analysis

Who should learn this free Web Analytics course?

  • Digital Marketing Manager
  • Product Manager

What you will learn in this free Web Analytics course?

  • Introduction to Web Analytics

    • Introduction

      • Introduction
    • Lesson 1 : Introduction to Digital Analytics

      • Introduction to Digital Analytics
    • Lesson 2 : Building Blocks of Digital Analytics

      • Building Blocks of Digital Analaytics
    • Lesson 3 : Fundamentals of Digital Analytics

      • Fundamentals of Digital Analytics
    • Lesson 4 : Introduction to Business Perspective

      • Introduction to Business Perspective
    • Lesson 5 : What is Analysis Perspective?

      • What is Analysis Perspective?

Get a Completion Certificate

Share your certificate with prospective employers and your professional network on LinkedIn.

Why you should learn Web Analytics?

88% of companies

Use digital marketing as their primary advertisement tactic.

$4.7 billion by 2025

Projected growth rate of the web analytics industry.

About the Course

In this free Web Analytics certification, you will be introduced to the world of digital analytics. You'll delve into the basics of digital analytics, exploring its core components. Additionally, you'll examine the business viewpoint of digital analytics and its critical role in guiding decision-making processes.

Additionally, you will delve into the analysis perspective, understanding how to interpret data effectively for actionable insights. During the course, you will participate in hands-on exercises that will allow you to practice and enhance your abiliti

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  • What is web analytics and why is it important?

    Web analytics involves the systematic tracking and analysis of website traffic and user interactions to gain insights into user behavior, preferences, and trends. Understanding visitor engagement, identifying the most frequented pages, and pinpointing areas for enhancement are vital for businesses and website owners. This knowledge not only improves user experience but also fosters increased conversions, making it an essential aspect of website management.

  • Is this course truly free, or are there hidden fees?

    Yes, the free Web Analytics certification is completely free of charge, with no hidden fees or additional costs involved.

  • What tools will I learn to use in this web analytics course?

    In this free Web Analytics course, you will learn to use diverse tools and platforms commonly used in the industry. This includes popular analytics tools like Google Analytics, as well as other essential tools and techniques for data collection, analysis, and reporting.

  • How can web analytics improve my website or blog?

    Web analytics offers crucial insights, enabling the enhancement of your website or blog through various means. By analyzing user behavior and preferences, it's possible to pinpoint opportunities for enhancement, customize content to more closely align with your audience's interests, improve website navigation and user experience, and fine-tune marketing approaches to increase visitor numbers and boost conversion rates.

  • Can I access the course materials after completing it?

    Certainly, after you finish the Web Analytics online course at no cost, you'll maintain access to all the course resources for 90 days. This provides you with the flexibility to go over the materials at your leisure, brush up on important ideas, and keep enhancing your knowledge even after the course has concluded.

  • How does this course help with job preparation in the web analytics field?

    This free Web Analytics course provides a solid foundation in web analytics principles, tools, and techniques, making you well-prepared for various roles in the field. Whether you're looking to become a web analyst, digital marketer, data analyst, or pursue other related careers, the skills and knowledge gained from this course will give you a competitive edge in the job market.

  • How frequently is the course content updated?

    The free Web Analytics course content is regularly reviewed and updated to ensure it remains current and relevant to the evolving landscape of web analytics. Updates may include new topics, tools, case studies, and industry best practices to keep the content fresh and up-to-date.

  • What next after completing this course? Are there advanced courses available?

    After completing this Web Analytics free online course, you may consider exploring advanced web analytics courses or pursuing certifications to further deepen your expertise in the field. Additionally, you can apply the skills and knowledge gained from this course to real-world projects, internships, or job opportunities in web analytics and related fields.

  • Disclaimer
  • PMP, PMI, PMBOK, CAPM, PgMP, PfMP, ACP, PBA, RMP, SP, and OPM3 are registered marks of the Project Management Institute, Inc.