We see many viral and entertaining videos on YouTube. We might also come across some viral videos that don’t really make sense as to why they are viral. In this article, we will go through a few concepts, like what are viral videos, how videos become viral, and also share some tips to help you make your videos go viral. Although there is no secret formula to make viral videos, these tips and tricks can expedite your YouTube viral video game. First, let us begin with what is a viral video in the first place.

What Is A Viral Video?

A viral video is a video that gets famous on the internet, on platforms like Facebook, Instagram, and YouTube. Viral videos get a lot of views in a small amount of time. Some videos go viral organically, and some become viral due to specific marketing.

A viral video creates strong emotions and makes us even feel like sharing it with our friends and family. There is no single way to create a viral video. But there are some common ways, like entertainment, humor, or emotional impact.

How Does A Video Go Viral On YouTube?

There is no one size fits all strategy for making videos viral on YouTube, but there are a few ways that you can use to try becoming viral:

1. Interesting and Shareable Content

Think of creating content that is unique, and interesting then obviously we would feel like sharing. Showing emotions like anger, entertainment, comedy, sadness, etc will make people like us share with our friends and family as well.

2. Optimization for Search

Use proper keywords, tags, and descriptions to make your movie search engine-friendly. This will improve the visibility of your video in search results and make it easier to find.

3. Eye-Catching Thumbnail

Attractive thumbnails will make people like clicking on videos and watching them. This will increase the number of views and engagement.

4. Promotion on Social Media

If you share your content on social media then your audience will see it and this increases your chances to make your content viral as well.

5. Collaboration with Influencers

If you collaborate with influencers, it means that you will be borrowing their audience to view your content and potentially go viral. 

6. Timing and Trends

There are so many trends and viral content on the internet. Keep a tab on any potential upcoming trends and if you spot one, go and create your own viral content on the same.

Tips To Make A Video Go Viral

Some tips to make your video go viral on YouTube are the following:

Tip #1: Make Unique Content

There is a lot of content that goes around the internet, so to stand out, try to make a difference from what’s already out there.

Tip #2: Keep It Short and Sweet

Shorter videos generally get more views because most people will tend to watch them more and also complete them. So obviously, if there are more views, then the chances of going viral increase as well.

Tip #3: Share Your Content Over Social Media

Share your content to your social media so that your audience can see and if they like it then they will share it with others.

Tip #4: Create Relatable And Emotional Videos

You can make use of emotions to entertain and hook your audience, and this will make them want to share with their friends and family as well.

Tip #5: Reach Out To Content Creators

Collaborating with other people on the internet, like fellow creators and influencers doing better than you, will also help in getting the reach that you want for your content.

Tip #6: Know Your Target Audience

If you start understanding your target audience, then you will understand what type of content you should be creating, and of course, this means you will start getting more reach.

Tip #7: Play With Keywords

If you research your keywords and start experimenting with them on a serious note, then you will start getting more reach on your content and more chances of becoming viral.

Tip #8: Make Quality Content And Be Consistent

Being consistent really matters because you must have heard the saying - practice makes perfect. This is right for content as well, so if you keep posting, you start understanding your audience better and slowly start making viral content as well.

Tip #9: Add Links To Sponsors

If you get sponsors to sponsor your videos, these sponsors are not just giving you financial assistance but also their audience eyes to you as well.

Tip #10: Create Shareable Content

When you create content that makes people want to share with others too, you are creating a viral loop for the video.

Tip #11: Tap Into Trendy Topics

When a trend is already going on or just started, if you make content out of it then you’ll obviously have more chances of going viral.

Tip #12: Use an Attractive Thumbnail

Create an attractive thumbnail so that people would want to click the video and eventually watch it.

How Many Views Make A Video Viral?

Determining the exact number of views that make a video "viral" can be subjective, as it greatly depends on the platform and the audience size. However, typically, a video may be considered viral if it garners more than a million views within a short time frame, often within a couple of days. It's also crucial to note that virality is not just about the views; it's about the rate of dissemination and the level of engagement (likes, comments, shares) the video generates. To sum up, a video can be considered viral if it has a combination of rapid spread, high view count, and substantial audience engagement.

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If you become successful in creating a viral video, then there are a lot of advantages to it. You can become an influencer, sell your products or services well, etc. There are many ways to make viral content on YouTube, like good content, following the current trends, creating emotional videos, etc. So it's better to create your own strategy and be consistent to go for that viral content.

If you want to master the art of digital marketing and become someone who would lead the team in creating viral videos, enroll in the Post Graduate Program in Digital Marketing, to learn social media and other top digital marketing skills and tools. Explore and enroll today! 

FAQs

1. How do I make my YouTube video viral for free?

Here are some ways of going viral on YouTube for free:

  • Creating shareable content that goes well with your target audience.
  • Using keywords and tags to Improve your video for search.
  • Promoting the video on social media platforms to reach a bigger audience.
  • Partner with influencers to get into their fan base.
  • Create content on things that are trending or are viral

2. How do I increase video views on YouTube?

Here are some ways to increase video views on YouTube:

  • Curate engaging content that holds the attention of the viewers.
  • Add keywords and tags that are relevant to improve your video for search.
  • Promote the video on many platforms to reach a bigger audience.
  • Encourage audience engagement through likes, comments, and shares.

3. Can a video go viral overnight?

Yes, a video can go viral overnight. Mainly if it goes well with a bigger set of audience and experiences fast shares on social media platforms.

4. How do I find daily viral videos?

You can find daily viral videos by going to trending sections on YouTube.

5. Does getting 10k views mean getting viral?

Virality means millions of views in a short span of time, so 10k views might not be a great deal. However, if it happens in a few minutes or hours, then yes, we can call it viral since it might hit a larger number quickly as well.

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Program NameDurationFees
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