Businesses and recruiters prefer marketing professionals with genuine knowledge, skills, and experience verified by a certification that is accepted across industries. In digital marketing, in particular, companies are looking for professionals with a 360-degree skill set that cuts across sub-domains such as PPC, social, email marketing and more. They are also prioritizing candidates that have exposure to many of the leading marTech vendors and are current with the latest best-practices.
This DMA course provides both the breadth and depth of skills to help you take your marketing career to the next level.
Whether you’re looking for a new career in digital marketing or just wish to add digital to your existing skillset, the DMA course will prepare you to become a complete digital marketer and make you industry ready on day one. You will acquire the right skills through extensive hands-on practice on a wide range of projects that will enable you to launch and execute your own digital marketing campaigns. We’ll train you on the latest digital marketing tools, show you how they work and how to gain insights that will help clarify your strategy.
The DMA course will prepare you for the most sought-after certification exams such as OMCA, Google Ads, Facebook Blueprint, Hootsuite, Hubspot and Google Analytics
This course will enable you to:
DMA training is incomplete without practical learning. In this course, you will work on four live projects of 10 hours each that will provide you hands-on digital marketing experience. The projects will put you in charge of a website, and you’ll use various digital marketing tools to execute your digital marketing strategy.
Project 1: Google Analytics & SEO: You will set up your business website, ensure proper SEO, and enable Google Analytics to analyze its performance.
Project 2: Google Ads: You will design a Google Ads campaign to increase relevant paid search traffic to your website.
Project 3: Facebook Marketing: You will run a Facebook marketing campaign for your website and maintain the Facebook page to ensure brand visibility and engagement.
Project 4: YouTube and Video Marketing: You will run a YouTube marketing campaign for your website and maintain your YouTube channel.
As a part of our course, we have included guides and exclusive access to various tools such as :
The Digital Marketing Associate program is ideal for any business professional, marketing consultant or student interested in jump-starting a career in digital marketing, including:
Sales or business professional looking to accelerate your career:
This program will give you an insider’s view into the digital marketing domain. With this course you can:
An entrepreneur interested in leveraging digital marketing to improve the ROI for your company:
We live in a digital world where most of your customers live online. So if you’re trying to grow your brand or boost online sales, digital marketing is a critical part of your marketing strategy. This course will help you:
Traditional marketer striving to enhance your knowledge and skills in digital marketing:
Digital marketing has been gaining prominence over the last few years, and if you’re an expert marketer in traditional channels and methods, then adding digital marketing skills can be a great boost for your career. This course will:
Digital marketer hoping to broaden your skillsets and accelerate your career to the next level:
In today’s business world, digital marketers must be able to wear multiple hats and execute campaigns across different types of marketing channels to stay ahead of the competition. Our course can help you:
A student looking to build a career in one of the most sought-after domains today:
A study by Mondo suggests that senior leadership professionals in digital marketing earn between USD $140,000 to $200,000. If you’re looking to build a career in one of the fastest-growing domains in business, digital marketing is a great start. This course will help you:
Certification unlock criteria:
Learn to unleash the power of digital channels with Simplilearn’s Digital Marketing 101 training course. In the digital era, businesses are reinventing their marketing strategies to better engage and connect with their customers. This course will equip you with the skills, insights and digital know-how to be a highly effective digital marketer and generate a measurable impact on your company’s bottom line.
This course will help you master the digital channels such as search engine optimization (SEO), content marketing ppc, programmatic and digital analytics.
This course will make you an expert on digital channels and how to target the right audience. You will learn about social media, facebook marketing, youtube marketing, email and mobile marketing, and marketing automation.
Simplilearn’s Digital Marketing Capstone project will give you an opportunity to implement the skills you learned in the Digital Marketing Associate Master’s Program. Through dedicated mentoring sessions, you’ll learn how to solve a real-world, industry-aligned case studies.
Our Masters program is exhaustive and this certificate is proof that you have taken a big leap in mastering the domain.
The knowledge and skills you've gained working on projects, simulations, case studies will set you ahead of competition.
Talk about it on Linkedin, Twitter, Facebook, boost your resume or frame it - tell your friends and colleagues about it.
You will receive the individual course completion certificate from Simplilearn along with the Master Certificate after you complete all the 4 courses along with the Capstone project.
It’s a blended learning approach, where a learner has access to self-learning modules, which are pre-recorded, along with Live Virtual Classes (LVC) via live online streaming. The LVCs are interactive sessions that enable you to ask questions and participate in discussions during class time. We do, however, provide recordings of each session you attend for your future reference. Classes are attended by a global audience to enrich your learning experience.
OMCP (Online Marketing Certified Professional) is an advanced level professional certification for online marketing professionals who have verified experience and have demonstrated working knowledge of online marketing concepts and best practices. OMCP recognizes online marketing training from a budding, appraised list of industry’s best known educational institutes in the online marketing domain.
OMCP is an industry-wide accepted certification standard, and many experienced marketing professionals pursue this certification to build on their existing skill set.
To get this certification, participants need to show 5000 hours of experience in Digital/Online Marketing or a post-secondary degree plus 2000 hours of experience. Participants must also register with OMCP and pass the certification exam.
OMCA is an entry level certification for online marketing associates and practitioners who are planning to build their career in digital marketing. This certification is perfect for managers and associates who are starting their journey in digital marketing, and it can be regarded as the first step towards the OMCP (advanced level) certificate.
This certification is designed to prove conceptual knowledge of digital marketing foundational concepts and accepted practices across multiple digital marketing disciplines.
OMCP accredits training providers from a budding list of industry’s best known educational institutes and awards PDUs for participation in the industry’s top events in various capacities. Only those institutes whose course meets strict quality standards are accredited by OMCP.
There are hundreds of institutions who teach in accordance to OMCP standards, but only those who have become Registered Educational Providers are verified to teach the knowledge and skills that prepare professionals for OMCP Certification. Some of the well known OMCP Registered Education Providers are: