Eshna Verma is a content and product marketing strategist with 14+ years of experience driving business growth through strategic content, product marketing, and go-to-market execution across B2B SaaS, AI, EdTech, and enterprise technology. She specializes in translating complex business and technology concepts into actionable insights that help professionals build in-demand skills and organizations accelerate growth.

Professional Highlights

- 14+ years of experience in content marketing, product marketing, media marketing, and business strategy

- Leads content-led growth and thought leadership

- Drives AI-first content strategy, SEO, and Generative Engine Optimization (GEO)

- Collaborates with product, engineering, and business leaders to develop authoritative learning content

- Experienced in building scalable content ecosystems that drive traffic, leads, and revenue

Areas of Expertise

• Content Marketing & Product Marketing
• Business Strategy & Leadership
• Go-to-Market (GTM) Strategy
• AI & Generative AI Marketing
• Project Management
• Agile & Scrum
• Project Management
• ITIL & IT Service Management
• Digital Transformation
• SEO & GEO
• Thought Leadership
• Revenue Marketing

Impact Delivered

- Authored several articles and tutorials on digital marketing, project management, business strategy, leadership, AI, Agile, PRINCE2, ITIL, and digital transformation. 

- Built high-performing content programs that drive measurable business growth and customer acquisition

- Developed thought leadership and GTM strategies for AI, project management, cloud, and enterprise technology domains

- Led AI-powered content transformation initiatives that improved search visibility, engagement, and conversions

- Partnered with SMEs, product teams, and business leaders to create trusted, expert-led educational content at scale